Dreamfund is a savings app that aims to help users save for their dreams in an automated, interest-optimised way without tedious tracking details. It does this through automated savings actions, partitioning savings into customizable liquid accounts, and push notifications to track savings progress without unnecessary numbers. The app seeks to address flaws in current savings apps that don't sufficiently motivate users or require too much effort to use.
2. PROBLEM
‘‘ Oh I try to save up everyday. The problem is that ’’ I
give up and spend it all every other day.
!
3. PROBLEM
!
Current saving/tracking app solutions are flawed.
‘‘What do I do with these numbers?’’
‘‘Don’t motivate saving’’
‘‘Require to much effort’’
4. SOLUTION
!
Dreamfund. We give you
• Automated saving
• Centralised fund
• Optimised interest
Focus on your dreams.
Not on financing them.
13. •
€
VALUE
1 Savings Account New Deposits Competitive Advantage
New Marketing Possibilities Less Inactive Money
Better visibility & control over your finances.
14. •
Our Team
The Hungry Φndians
Gergely H.
Service Design
Karri K.
Business
Gayathrı S.
Coder
Marja J.
Business
Chitrak M.
UI/UX/Web
Design
Navid K.
Service Design
“We are here to take the stress away from financing your dreams”
In our team all of us had the same problem. Saving is stressful because it’s so hard. We all had tried to save with different kinds of apps but we failed since those apps hit us with confusing numbers, made us feel bad about our expenditures and eventually made us quit saving. We also found out that this problem exists with others as well. In our user research there was a huge problem related to options for saving and In fact 30% of Finnish people have a savings problem, that’s 1,5 million people!
We live in the 21st century and yet our means of saving are still as old fashioned as putting money in a piggybank. It’s hard and it’s stressful.
Current saving apps can only track your expenditure and hit you with depressing numbers but they don’t actually help you save up.
Customer’s don’t need numbers. What they need is how to save and where to put that money.
By integrating with OP we can solve these problems.
Our solution is Dreamfund. Saving for your dreams might be stressful but with Dreamfund you can start saving automatically. We take the stress away.
It is the 21st centurys response to saving problems. We are going to revolutionize the way people save money!
Dreamfund is based on one central savings account which can be split into virtual partitions for each of your dreams.
For example in this picture the savings account is virtually partitioned into three dreams. A new computer, a holiday trip and a rainy day fund.
So where does the money come from?
Dreamfund gives you automated savings actions. For example keep the change, where the change from your purchases are sent to your savings account.
In fact Dreamfund has bunch of savings actions available. You can just go ahead and choose from these actions, for example like personal tax, where you can set your personal tax percentage which will then transfer money to your savings account according to your purchase amounts.
All you have to do is to enable them, sit back, and watch the money come in.
But wait, there’s more….
Everytime you open Dreamfund the first thing you see, is how much money Dreamfund has saved for you. You can even enable push notifications for when Dreamfund saves you money.
Our streamlined tracking tool gives you only the numbers you need to know with no confusing extras.
So what could be better than to see how you are progressing with your savings! It’s just beautiful.
The demand for this kind of a service is huge.
The market is even greater! And we know that OP’s 1,4 million bank customers would value a service like this.
(This isthe ‘because’ that justifieswat you aid in the previous slide)
So what is the value we offer with our solution?
Banking services need to be upgraded to the 21st century. According to a research 1,5 million people in Finland have a savings problem.
On an individual level Dreamfund users can partition their savings accounts, so multiple savings accounts are no longer needed! Also, users can now see what they are saving for, they have better control and better visibility over their finances.
On the banks side users are putting more deposits to their savings accounts, and personally I have never heard of a bank that refuses to take more money in. Banks can also market their other services like mutual funds in the dreamfund actions page.
All in all, thanks to this service, users put more money to their savings accounts and get more interest. At the same time, banks get more money through the increased amounts in the users savings accounts. Which of course means, better access to investing all that money.
Bullshit about the team and why its perfect here
,e.g. perfect blend of design, business sense, service design and coding. Everything the service needs in one package
Everyday, things you do,
Everyday, things you spend on,
With Dreamfund, Everyday, you are one step closer to your dreams.