Opening & Closing speech for Film4's Innovation Forum 2014, focusing on Digital Storytelling and our investment in innovation in this area.

1. F I L M 4
I N N O V A T I O N F O R U M 2 0 1 4
D I G I T A L S T O R Y T E L L I N G
# F I L M 4 F O R U M

2. F I L M 4 I N N O V A T I O N
O V E R V I E W

3. I N V E S T I N G I N
I N N O V A T I O N

4. “We stand now at the intersection of lure and blur. The
future beckons, but we’re only part way through inventing
it. We can see the outlines of a new art form, but its
grammar is as tenuous and elusive as the grammar of
cinema a century ago.”
FRANK ROSE, THE ART OF IMMERSION

5. “Every six months a new wave of innovation is happening.
We must keep adapting to that or we will lose audiences.”
MARC SCHILLER, BOND 360

6. S T O R Y T E L L I N G
F O C U S

7. “We tell ourselves stories in order to live”
JOAN DIDION, THE WHITE ALBUM

8. “We tell ourselves stories in order to live”
JOAN DIDION, THE WHITE ALBUM
“After nourishment, shelter and companionship, stories
are the thing we need most in the world.”
PHILIP PULLMAN

9. I N N OVAT I O N W I T H I M PA CT

10. We must do the best projects in an innovative way

11. We must do the best projects in an innovative way
These projects need to:
Engage with audiences

12. We must do the best projects in an innovative way
These projects need to:
Engage with audiences
Take Risks

13. We must do the best projects in an innovative way
These projects need to:
Engage with audiences
Take Risks
Show real impact

14. WHAT WE CONTINUE TO LEARN

15. There is real desire to do this work, but it takes time and resources

16. There is real desire to do this work, but it takes time and resources
Holistic commissioning of fi lm and digital together gives
strongest results

17. There is real desire to do this work, but it takes time and resources
Holistic commissioning of fi lm and digital together gives
strongest results
All projects need to be identifi ed as early as possible in the
development process

18. Filmmakers & wider partners don’t have to have expertise in this
area - they can be nurtured through the process

19. Filmmakers & wider partners don’t have to have expertise in this
area - they can be nurtured through the process
Results must be viewed as qualitative as well as quantitative

20. M OV I N G FO RWA R D

21. Be proactive to stay ahead of, or create, disruptive innovation

22. Be proactive to stay ahead of, or create, disruptive innovation
Create cohesive feature projects with digital embedded from
day one

23. Be proactive to stay ahead of, or create, disruptive innovation
Create cohesive feature projects with digital embedded from
day one
Experiment with truly multiplatform storytelling projects

24. Develop limited number of sister digital projects on
higher-scale fi lms

25. Develop limited number of sister digital projects on
higher-scale fi lms
Explore opportunities in the distribution arena

27. F I L M 4 I N N O VAT I O N F O R U M
T H A N K Y O U
F O R J O I N I N G U S TO D AY
# F I L M 4 F O R U M