fifafinalreporton20centresfor2010_neutral

20 CENTRES FOR 2010
FINAL REPORT OF THE OFFICIAL SOCIAL CAMPAIGN OF THE 2010 FIFA WORLD CUPTM

A legacy for Africa 2
Football for Hope 4
Owned by the community 6
Map of 20 Centres for 2010 8
Football for Hope Centres
Botswana, Ramotswa 10
Burundi, Bujumbura 12
Cameroon, Mamfe 14
Cape Verde, Santiago 16
Democratic Republic of Congo,
Lubumbashi 18
Ghana, Cape Coast 20
Kenya, Nairobi 22
Lesotho, Maseru 24
Mali, Bamako 26
Mozambique, Manica 28
Namibia, Windhoek 30
Rwanda, Kigali 32
South Africa, Alexandra 34
South Africa, Edendale 36
South Africa, Khayelitsha 38
South Africa, Kimberley 40
South Africa, Limpopo 42
South Africa, QwaQwa 44
Tanzania, Iringa 46
Zimbabwe, Luveve 48
Project stakeholders 50
Yingli Green Energy 52
Investment by FIFA 54
CONTENTS
1

Dear friends of football,
We are delighted to share with you this final report of the
“20 Centres for 2010” campaign. Over the past years,
we have been working closely with community-based
organisations across Africa in developing, constructing
and running the 20 Football for Hope Centres for
education, public health and football.
FIFA is passionate about embracing the popularity of
football to improve the lives of young people. As football
becomes a bigger economic and social force in the world,
it is vital that we ensure the beautiful game plays its part
in building a better future for all.
It was a great privilege to have the 2010 FIFA World Cup™
in South Africa, and, through the achievements of this
campaign, we hope to further contribute to a tangible
legacy for the African continent.
Joseph S. Blatter
FIFA President
A LEGACY FOR
20 Centres for 2010 / Final Report2

Football has become a vital instrument for
hundreds of social development programmes
run by non-governmental and community-
based organisations all around the world.
These programmes are providing children and young
people with valuable tools to actively make a difference
in their own lives. By addressing the most pressing issues
in each community, the programmes are contributing to
positive social change on a global scale.
In support of these efforts and as part of its corporate
social responsibility, FIFA initiated Football for Hope
in 2005 to offer funding, equipment, training and
more visibility, as well as a platform for discussion and
collaboration. The ultimate goal is to use the world’s most
popular sport to spark positive change for a better future.
The support provided by FIFA through Football for Hope
has already benefited more than 250 programmes in
over 60 countries on all continents. HIV/AIDS education,
conflict resolution, gender equality, social integration
of people with intellectual disabilities, capacity building,
work training, peace building, youth leadership and life
skills are just some of the objectives pursued.
FOOTBALL FOR HOPE CENTRES
Leading up to the 2010 FIFA World Cup™ and with the
aim of contributing to a tangible social legacy for Africa,
FIFA launched its official social campaign in Africa in 2007.
The aim of the “20 Centres for 2010” campaign was to
create 20 Football for Hope Centres for education,
public health and football across Africa.
The importance of this legacy is highlighted by the
fact that many communities in Africa continue to face
serious social challenges. By using the positive elements
of football, many locally run organisations have been
successful in reaching young people and addressing
such challenges. The Football for Hope Centres were
created as facilities from which these local best-practice
organisations can reach out to the local young people
and their communities.
As a result of the campaign, the organisations involved
have already been able to improve education and health
services for over 70,000 young people in disadvantaged
communities across Africa. Hundreds of thousands more
will benefit from the centres in the years to come,
providing a highly positive impact on the drive to
use football for social development.
“Children are always playing on the
football pitch and seeing a smile on
a child’s face makes me also feel good
about myself. Thanks to FIFA and
Football for Hope for this opportunity.”
Kamogelo Pastor Molekwane
Coach and peer educator at South
East Football for Hope Centre
“Before the Football for Hope Centre
was here, I would see kids mainly
hanging out on the streets. But since
it was built, there haven’t been so
many kids loitering around. The centre
is a place where they can go and
learn about being healthy and safe.
Some come here for help with school
assignments, to play games, to do arts
and crafts, learn how to play chess,
and so the clinic has become something
more than just a health centre.”
Health academy counsellor at a Football for Hope Centre
“When I look at the young people
and children at the centre, I am
full of hope and confidence that
we are becoming a hub of peace.
Although we have only been up
and running for a short time,
we are already observing changes
in behaviour among the young
people and community and
schools. Parents are happy with
our programmes and willing to
work with us.”
Kimisagara Football for Hope Centre manager

OWNED BY THE
The creation of a Football for Hope Centre begins
with identifying both the local challenges as well
as a local organisation that successfully uses
football-based programmes for social development.
The centre and the programmes that are run there (e.g. HIV/Aids
awareness, literacy, gender equality and integration) are created
to meet the needs of the community.
Community involvement and ownership are crucial for the
success and sustainability of the centres. The local community
is involved in the entire process from the very first step,
including the architectural design for the centre, construction
and, whenever possible, the involvement of the local workforce
and skill-building programmes. Over 600 local coaches have
been trained to deliver programmes and 60 full-time managers,
education officers, and health officers are hired for the centres.
Through the continuous support of the local community,
the organisations chosen as Centre Hosts manage day-to-day
activities, progressively making the centres self-supporting hubs
and models for social development through football.

“This campaign emphasises the power
of football far beyond the boundaries
of the pitch. We want to build 20
Football for Hope Centres to deliver
on our promise to give back to Africa
something substantial and leave a
lasting legacy well after 11 July 2010.”
Joseph S. Blatter, FIFA President
PUBLIC HEALTH
Poor health poses a major challenge to socio-economic development.
HIV/AIDS is only one of various health problems that burden African
communities and their young people. The centres address such
challenges by offering a range of services, including health-awareness
programmes, and by referring visitors to existing health facilities.
FOOTBALL PITCH
The driving force of our social engagement is football itself.
With its unique appeal and core values that reach across
generations and cultures, football offers common ground
for engaging in a wide range of social development activities.
It is thus an ideal tool for tackling social challenges and
bringing communities together.
INFRASTRUCTURE
A Football for Hope Centre consists of a structure dedicated to
education and public health facilities for young people as well
as a 40 by 20 metre football turf pitch. Each centre is designed
in close collaboration with the community and the centre host
to ensure that the infrastructure is consistent with local needs
and the objectives of the programmes to be run in the centre.
EDUCATION
Football-based activities are used at the centres to provide fulfilling
out-of-school learning experiences for young people. The centres
provide a space for learning where young people can take part in
educational activities and acquire new skills, e.g. computing and
leadership skills, in accordance with local requirements and in
partnership with community schools.
7

MAP OF
THE OFFICIAL CAMPAIGN OF THE 2010 FIFA WORLD CUPTM
BURUNDI, BUJUMBURA
KABONDO
Centre Host: Terre des hommes, in partnership with Giriyuja.
Focus: To facilitate the reintegration of street children back into society
by using football and combining it with protection activities, literacy
courses, health education, access to health services and counselling.
RWANDA, KIGALI
KIMISAGARA
Centre Host: Espérance – Association des Jeunes Sportifs de Kigali.
Focus: To educate on HIV/AIDS awareness, leadership and the
environment, including organising clean-up groups skills and football.
1 9
MALI, BAMAKO
BAGUINÉDA
Centre Host: Association Malienne pour la Promotion de la Jeune Fille
et de la Femme (AMPJF). Focus: To empower girls and young women to
strengthen their self-esteem and social status in the community.
TANZANIA, IRINGA
IRINGA
Centre Host: Iringa Development of Youth, Disabled and Children Care.
Focus: To provide programmes on HIV/AIDS and environment for
young people as well as vocational training and microfinance.
2 10
MOZAMBIQUE, MANICA
MANICA
Centre Host: Grupo Desportivo de Manica. Focus: To create networks
of social coherence, promote healthy relationships and healthy living
via HIV/AIDS and nutrition awareness programmes, enhance computer
literacy and provide English classes.
CAPE VERDE, SANTIAGO
TARRAFAL
Centre Host: Delta Cultura Cabo Verde. Focus: To offer vulnerable
young people after-school opportunities including educational training,
cultural activities and football.
113
NAMIBIA, WINDHOEK
KATUTURA
Centre Host: Special Olympics Namibia. Focus: To provide individuals
with intellectual disabilities with adequate learning facilities, raise their
awareness of HIV/AIDS and help with job searches.
GHANA, CAPE COAST
OGUAA
Centre Host: Play Soccer Ghana. Focus: To integrate education into
health, social and football programmes to enhance leadership skills
and promote socio-economic development.
124
BOTSWANA, RAMOTSWA
SOUTH EAST
Centre Host: South East District Youth Empowerment
Association (SEDYEA). Focus: To provide young people with the
knowledge, skills and support they need to remain HIV-free as
well as enhance their leadership skills and empower girls.
CAMEROON, MAMFE
BESONGABANG
Centre Host: United Action for Children. Focus: To offer programmes
that encourage children who are out of school or vulnerable to remain
in or re-enter the school system as well as help with job searches.
135
ZIMBABWE, LUVEVE
BULAWAYO
Centre Host: Grassroot Soccer Zimbabwe. Focus: To use the power of
football in the fight against HIV/AIDS by providing African youth with
the skills and support to live HIV-free.
SOUTH AFRICA, KIMBERLEY
KIMBERLEY
Centre Host: LoveLife. Focus: To engage, motivate and educate young
people to build and develop healthy, positive attitudes to sexuality
within the context of HIV/AIDS prevention.
146
LESOTHO, MASERU
LESOTHO
Centre Host: Kick4Life. Focus: To teach HIV/AIDS awareness including
education and testing, essential life skills, personal development,
education and work training.
DEMOCRATIC REPUBLIC OF CONGO, LUBUMBASHI
KALEBUKA
Centre Host: Georges Malaika Foundation. Focus: To provide the
community of Kalebuka with services relating to education, health,
life skills and football.
157
SOUTH AFRICA, KHAYELITSHA
KHAYELITSHA
Centre Host: Grassroot Soccer (GRS). Focus: To use the power of
the skills and support to live HIV free.
KENYA, NAIROBI
MATHARE
Centre Host: Mathare Youth Sports Association (MYSA).
Focus: To educate on HIV/AIDS awareness, leadership and the
environment, including organising clean-up groups skills and football.
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SOUTH AFRICA, QWAQWA
QWAQWA
Centre Host: LoveLife. Focus: To engage, motivate and educate young
people to build and develop healthy, positive attitudes to sexuality
within the context of HIV/AIDS prevention.
SOUTH AFRICA, EDENDALE
EDENDALE
Centre Host: WhizzKids United. Focus: To promote health, especially
HIV/AIDS prevention, care, treatment and support, as well as life skills.
18 20
SOUTH AFRICA, ALEXANDRA
ALEXANDRA
Centre Host: Grassroot Soccer (GRS). Focus: To use the power of
the skills and support to live HIV free.
SOUTH AFRICA, LIMPOPO
MOGALAKWENA
Centre Host: South African Red Cross Society (Mokopane branch).
Focus: To offer social services and youth development programmes
including peer education, public health, volunteer counselling and
testing and first aid courses.
1917
9

FOOTBALL FOR HOPE CENTRE
CENTRE HOST: SOUTH EAST DISTRICT YOUTH
EMPOWERMENT ASSOCIATION (SEDYEA)
BOTSWANA, RAMOTSWA
“The number of girls at the
centre has increased, which
will help us focus on our girl
empowerment activities.”
Lesego Mogorosi
South East Football for Hope Centre Manager

ADDRESSING BULLYING, TEENAGE PREGNANCY
AND SAFE MALE CIRCUMCISION
Through sports and education, SEDYEA empowers young
people and guides them towards responsible, creative
action in community development.
Over 2,000 girls and boys from various social backgrounds
are supported annually by the activities of the Football for
Hope Centre in Botswana.
“The South East
Football for Hope
Centre has given
me an opportunity
to play a positive
role in other
people’s lives.”
Dimpho “Dizzy” Mmokolodi
South East Football for Hope Centre volunteer
The centre offers:
• A football league
• Life skills
• Football coaching clinics
• Study groups
• Health discussion forums
• Theatre classes
The activities at the centre address issues faced by children,
such as bullying, hygiene, teenage pregnancy, rape and
safe male circumcision. These issues are integrated into
football coaching clinics and health discussion forums.
Children and young people are empowered and given
eye-opening opportunities allowing them to make
educated choices.
The training and mentorship received allow them to grow
as individuals. Many children then go on to become
coaches, facilitators and positive peer leaders.
The pitch is key to the success of the activities. Since it
was installed, more children and young people have been
attending the activities run by SEDYEA and benefiting
from positive behavioural changes.
For more information, please visit
www.facebook.com/SEDYEA
11

CENTRE HOST: TERRE DES HOMMES AND GIRIYUJA
BURUNDI, BUJUMBURA
“The centre allows us to reinforce
our support of street children and
provide a place of comfort and
improved protection to marginalised
children. It’s a super working space.”
Kabondo Football for Hope Centre staff

FOOTBALL IS UNITING STREET CHILDREN WITH
CHILDREN FROM THE COMMUNITY
For five years, Terre des hommes and Giriyuja have been
welcoming street children from Bujumbura who have no
access to education or health services on a dirt football
pitch with a container to keep the balls. During the
sessions, the social workers and peer educators listen
and support the children and young people. Thanks to
the Football for Hope Centre, these street children can
now rely on a proper infrastructure to wash themselves
and their clothes, receive basic medical care and a basic
education, and be heard – all in an environment where
football plays a central role.
An average of 150 street children and 300 children from
the community are benefiting weekly from the Football
for Hope Centre.
Socio-sporting activities and football are used to integrate
street children with children from the surrounding
community. This sensitisation approach is intended to
foster a better understanding and appreciation of their
peers from both sides.
“The centre and its
football pitch is an
oasis of protection
for these children
and young people
who are confronted
with poverty, violence
and stigmatisation.”
Aimable, Kabondo
Kabondo Football for Hope Centre Manager
Activities held at the Football for Hope Centre
• Sports activities: daily psycho-social activities
organised through football activities
• Sensitisation activities: football is being used to
sensitise children, young people and the community
on protection themes affecting children
• Educational activities: literacy classes for children
and young adults
• Access to health: consultation room to cover
the basic health needs of street children
For more information, please visit www.tdh.ch
13

CENTRE HOST: UNITED ACTION FOR CHILDREN
CAMEROON, MAMFE

“Through the Football for
Hope Centre, FIFA has
provided the children
and young people of our
community a place where
they can get together to
learn life skills that they
will keep for their entire
adult lives.”
Besongabang Football for Hope Centre
Programme Manager
INNOVATIVE PROGRAMMES AND STRONG
COMMUNITY HALT RURAL EXODUS
The primary goal of the Besongabang Football for Hope
Centre is to develop a caring society for children and
young people using innovative programmes. Over 1,500
children and young people benefit from the activities
each year, interacting with other people both on and off
the pitch. They learn about the values of life and self-
esteem and also receive support with their homework.
The centre offers a place where:
• Parents and teachers can take an active role in
child development
• The issue of school dropout and failure can be
addressed by helping to rectify existing problems
in the local education system
• An alternative approach to education in
Cameroon can be introduced
• Good, affordable nursery and primary
education is provided
• Efforts are made to halt the rural exodus
by building a strong community
Children and young people facing problems of drugs
and unemployment are at a higher risk of HIV/AIDS
infection, which is why over 300 HIV consultancies take
place each year at the centre. Committed volunteers
provide testing and support as well as a referral system
for children and young people who would otherwise
not go to a clinic for care.
www.unitedactionforchildren.org
15

CENTRE HOST: DELTA CULTURA CABO VERDE (DCCV)
CAPE VERDE, SANTIAGO

“This centre is giving
the young people of
Tarrafal so much joy
and happiness, but
most importantly, it
occupies their free time
with something useful,
precious and rewarding.”
Tarrafal Football for Hope Centre volunteer
THE PITCH BRINGS HUGE SMILES TO THE
CHILDREN’S FACES
Football has always been seen as the most popular sport
in the world, and in Tarrafal this is no exception. With this
new and first-of-its-kind centre in Tarrafal, young people
are loving football even more and the facilities and
programmes are attracting over 2,000 of them annually
to benefit from many other activities involving life skills:
• Football training, matches and tournaments aimed at
bringing children and young people together
• Homework groups, tutoring groups, IT classes, lectures,
art workshops, online and offline research, language
courses and professional training are also offered at
the centre
The Football for Hope Centre has brought many benefits
to the community of Tarrafal. The infrastructure helps
to empower children and young people by giving them
the opportunity to cultivate their knowledge through
reading, research and writing. It also provides them with
satisfaction, pleasure, leisure, a purpose and a sense of
achievement. The study and computer room and library
are open to children and young people, providing both
academic improvement and enjoyment.
Thanks to Delta Cultura’s awareness of the importance
of artistic activities to the development of creativity,
imagination, self-confidence and much more,
the centre’s offering has been expanded to include
monthly painting workshops.
www.deltacultura.org/en
17

CENTRE HOST: GEORGES MALAIKA FOUNDATION
DEMOCRATIC REPUBLIC OF CONGO, LUBUMBASHI

Whether through health sessions for family planning or
malaria prevention, sport development sessions, teaching
sustainable farming skills, environmental awareness
or lessons on healthy eating and living, this centre is
investing in the education and empowerment of girls.
The activities aim to eliminate the barriers that prevent
so many girls from exercising their right to a quality
education, and to maintain a productive environment
for young women to develop the skills and potential to
become the leaders of the next generation.
FOOTBALL PROMOTING POSITIVE COMMUNITY
CHANGE IN KALEBUKA
The Kalebuka Football for Hope Centre provides a
nurturing and stimulating environment for young people
and community members to connect, learn, develop
socially and access valuable health services and education,
while using football as a tool to transforming the
community. A movement of youth leaders is being created
in the village. Through creating impactful solutions to
current challenges, they are learning to thrive while
meeting their needs as well as those of their neighbours.
“We have found a
place where we could
go to play and have
fun, close to home,
and are making a lot
of new friends.”
Girls from Kalebuka attending the
Football for Hope Centre
Six critical areas addressed by the Football for
Hope Centre:
• Health
• Education (IT and literacy)
• Enterprise development
• Food security
• Peer-to-peer training through football
• Leadership and life skills through football drills
Participants at the Kalebuka Football for Hope Centre
play an active role in their own development. The aim
of this approach is to break the cycle of poverty and
allow girls and boys to become empowered while
achieving development that is sustainable.
For more information, please visit www.gmfafrica.org
19

GHANA, CAPE COAST
CENTRE HOST: PLAY SOCCER GHANA
“It’s amazing how every time I come to
the Oguaa Football for Hope Centre, I see
how happily children and young people
who live in the community and beyond
fill the premises of the centre, while
doing something useful with their time.”
Oguaa Football for Hope Centre Programme Manager

“The Oguaa Football for
Hope Centre in Ghana
has really had a great
impact on my life and
the community, because
as a person and a youth
volunteer instructor in
the ICT department, it has
empowered me to revise,
acquire and keep abreast
of new knowledge and
create a better future for
myself and my family.”
Youth volunteer instructor at
Oguaa Football for Hope Centre
BECOMING AGENTS OF CHANGE –
EQUIPPING CHILDREN AND YOUNG PEOPLE
WITH LIFE SKILLS
When children learn to play football at the Oguaa
Football for Hope Centre, they also learn social skills
like teamwork, fair play, peaceful solutions to conflicts
and health issues like HIV/AIDS and malaria prevention,
good nutrition, hygiene and use of clean water.
Each weekly session is a building block that encourages
children to put these new skills into practice on the
football pitch and in their daily lives at home and in
the community. Youth volunteer instructors recruited
from the community are trained and equipped to teach
the programme.
The Oguaaman Street League is a recreational football
league programme at the Oguaa Football for Hope
Centre that targets young adults aged between 16-25
who have dropped out of formal education. The league
acts as a kind of safety net to enable disadvantaged
young people to take part in the centre’s activities.
In collaboration with the University of Cape Coast’s
Department of Health, Physical Education and Recreation,
the centre recently organised a health fair providing free
HIV/AIDS screening and medical advice to approximately
500 people living in the community and beyond.
Day in, day out, the Centre Host organisation Play
Soccer Ghana provides underserved 5-15-year-old girls
and boys and 16-25-year-olds with access to skills and
the physical activity they need to lead healthy lives,
and engages young adults (youth volunteer instructors)
in a community service that also enhances their own
abilities and builds their future.
www.playsoccer-nonprofit.org
21

CENTRE HOST: MATHARE YOUTH SPORTS
ASSOCIATION (MYSA)
KENYA, NAIROBI
“Through the children’s love for football
and football-related activities, Mathare
Football for Hope Centre has provided
a variety of options for our young
people, many of which were not
available before. It is the young people
and children who own the centre.”
Child of Nairobi who attends activities at the Mathare

Most of the beneficiaries come from neighbouring slum
areas and have a very humble background. Lack of access
to health amenities, after-school educational facilities
and enough safe space for them to meet and interact are
some of the challenges which these children and young
people are facing in the community. The Football for Hope
Centre has provided them a place where they can thrive.
The Mathare Football for Hope Centre’s beneficiaries
are young, being aged between 10 and 18 (65% male,
35% female). Whether they are attending school or not,
they are offered the following activities, empowering
them to fulfil their potential and improve their lives
and that of their communities through sport:
• Life skills
• Football skills
• Football matches, tournaments on the football turf pitch
• School library visits
• After-school tutorial programme
• Screening of set books for secondary school students
• Storytelling for young children who accompany their
brothers and sisters to the centre
• Voluntary HIV/AIDS counselling and testing services
• Community outreaches (sports and health)
Sport is used in combination with community outreach
and development activities to give young people the
skills and confidence they need to aim higher, achieve
more and improve their lives. The centre is run by and
for young people, building brighter futures.
For more information, please visit www.mysakenya.org
“I like to come to the
centre because I can play
on the pitch. The centre
has also helped me and
my friends because it is
friendly, with various
departments where we
can pop in at any time,
seek information as well
as HIV/AIDS tests and
obtain counselling.”
Mangapi, young football player at
Mathare Football for Hope Centre
EMPOWERING YOUNG PEOPLE THROUGH SPORT
23

“Every time I need
help, Kick4Life is
always there to help.”
6-year child attending activities at
Lesotho Football for Hope Centre
LESOTHO, MASERU
CENTRE HOST: KICK4LIFE

The course aims to:
• Educate young people on how to avoid HIV
infection, including transmission, prevention,
risk awareness and peer pressure
• Diminish the stigma and discrimination
surrounding HIV including counselling and
testing, gender equality and support of
people living with HIV
• Empower young people with critical life
skills including self-esteem, teamwork,
discipline and decision-making
“I became a role
model, not just to
participants, but
also to my friends
and every child in
my village.”
Rithamally
coach at Lesotho Football for Hope Centre
FOOTBALL IS TRANSFORMING THE LIVES
OF SOME OF THE MOST DISADVANTAGED
CHILDREN IN THE WORLD
Kick4Life works with young Basotho people from
a variety of backgrounds, with many programmes
developed specifically to work with extremely vulnerable
boys and girls aged between 10 and 24. These boys
and girls face a range of issues including lack of
health education, psycho-social support, employment
opportunities, nutrition and housing.
The centre is a hub of social and economic development
and enterprise for the local community, a place where
children and young people can come and take part in
numerous activities and be inspired to pursue a brighter
future for themselves and their country.
COPING WITH THE WORLD’S THIRD-HIGHEST
PREVALENCE OF HIV THROUGH FOOTBALL
Lesotho has the world’s third-highest prevalence of HIV
(23.6%) and more than 100,000 children have been
orphaned. This has had a devastating impact on life
expectancy, on family and community structures and
on the economy. Hundreds of orphans and vulnerable
young people regularly take part in activities at the
Lesotho Football for Hope Centre. Ten thousand young
people have been tested for HIV, with more than 350
requiring ongoing medical treatment.
The programme is structured around the Kick4Life
Curriculum, a health education and life skills course for
young people aged between 12 and 18. Delivered by
volunteer role models such as school teachers, sports
coaches and peer educators, the curriculum includes a
range of fun and interactive sports and classroom-based
activities that carry important messages.
For more information, please visit www.kick4life.org
25

MALI, BAMAKO
CENTRE HOST: ASSOCIATION MALIENNE POUR LA
PROMOTION DE LA JEUNE FILLE ET DE LA FEMME (AMPJF)

GIVING YOUNG GIRLS AND BOYS THE BEST
POSSIBLE OPPORTUNITIES FOR THEIR LIVES
Through the Baguinéda Football for Hope Centre,
girls from Mali are being giving tools to empower
themselves in society. 80% of the young people who
attend the activities at the centre are girls. They are
often illiterate and do not attend school, and are either
unemployed or have been forced into marriage at
an early age. The centre is also a hub for boys,
thus providing healthy life skills to both genders.
At the centre, exchange and educational programmes
work with girls, boys and parents to develop their
awareness of gender issues. It also provides opportunities
for young people at small local enterprises, learning
valuable on-the-job skills. This is complemented by
health, tutoring and IT skills at the centre. Football
activities taking place on the Football for Hope pitch,
especially those involving playing in a mixed team,
promoting the girls’ self-esteem and mutual acceptance
and tolerance between girls and boys.
Due to the prevalence of HIV/AIDS in the region,
the centre also provides a trusting environment for
HIV testing. Gynaecological check-ups for girls and
public health promotion are also offered by Baguinéda
Football for Hope Centre.
For more information, please visit www.ampjf-mali.org
27

CENTRE HOST: GRUPO DESPORTIVO
E RECREATIVO DE MANICA (GDM)
MOZAMBIQUE, MANICA
“The Football for Hope Centre has
drawn attention to the work that
GDM is doing, and the community
respects the development and that
this truly is a project for the people.”
Chirara
Local community head of Manica

HOW THE PITCH REDUCES THE SCHOOL
DROPOUT RATE
At the Manica Football for Hope Centre, the focus is on
healthy living and a positive lifestyle where boys and girls
enjoy life and have something to look forward to.
Through its employability programme, young people are
given new opportunities in life. Twenty young people
are now in full-time employment as brick moulders
after having been taught the necessary skills by the
Architecture for Humanity design fellows during the
construction of the Manica Football for Hope Centre.
These are local customs which were dying out and have
been revived thanks to the construction of the centre.
In the drive to scale up HIV/AIDS programmes in
Mozambique through prevention, treatment and care
services, the Manica Football for Hope Centre is playing
an important role. At the centre, health sessions are
provided on HIV/AIDS as well as counselling. This is
allowing young people and community members,
to receive individual attention in a welcoming setting.
Within a few months, 30% of those attending activities
at the centre voluntarily tested for HIV/AIDS.
The centre is a hub for helping young people to improve
their leadership and responsibility skills. Whether through
life-skills activities, gardening, planting or IT sessions,
young people of Manica are thriving in a protective
environment. The centre is also increasing girls’
participation, with more girls also being trained
as football coaches.
The pitch at the Manica Football for Hope Centre is not
only a recreational ground where children and young
people can enjoy playing, but also a place where they can
receive support and encouragement to remain in school.
The centre is aiming to lower the school dropout rate,
and it has already had its first success stories.
For more information, please visit www.fcmanica.com
“The fact that the
Manican community
has been involved in
building the Manica
Football for Hope
Centre gives me a real
sense of ownership of
the centre.”
Manica Football for Hope Centre Manager
29

CENTRE HOST: SPECIAL OLYMPICS NAMIBIA
NAMIBIA, WINDHOEK
“We used to come to the Football for Hope
Centre in bare feet and very dirty, but
now we are nice and clean. Our life skills
teacher taught us about keeping our
bodies clean. I like the centre very much.“
Roco, 13-year-old youth attending activities at
Katutura Football for Hope Centre

SAFE HAVEN BRINGING TOGETHER YOUNG
PEOPLE OF ALL BACKGROUNDS
Special Olympics Namibia’s target group is young people,
regardless of whether or not they have intellectual
disabilities. The general problems facing young people
in the community of Katutura are the high crime rate,
alcohol and drug abuse and the high unemployment rate.
The general expectations of those without intellectual
disabilities is that they will eventually drop out of school,
while those with such disabilities are not part of the
community. Through the support of FIFA, the Football
for Hope Centre has provided a place where young
people of all backgrounds can come together.
The Football for Hope Centre is a safe haven from the
streets of Katutura, which are stricken with crime, alcohol
and drug abuse. Through the centre’s core programmes,
children and young people have an opportunity to
improve their life skills and learn that there are other
options beyond life on the streets. Thanks to the Yingli
pitch lighting, it has been possible to set up community
night leagues, keeping young people occupied during a
time when they would otherwise be busy drinking and
committing crime.
Through the computer room in the centre, Special
Olympics has trained young people to acquire basic
computer skills, which has enabled them to get jobs.
www.specialolympics.org
“I am a school dropout,
but when I came to
the Football for Hope
Centre, it helped me
gain a few skills in
sports as well as in
using a computer. Now I
have something to give
back to my community.“
Elton
Katutura Football for Hope Centre volunteer
31

CENTRE HOST: ASSOCIATION DES JEUNES
SPORTIFS DE KIGALI – ESPÉRANCE
RWANDA, KIGALI

RECONCILIATION EFFORTS IN RWANDA
THROUGH FOOTBALL
The Football for Hope Centre in Kigali contributes to the
efforts of reconciliation and rehabilitation in Rwanda.
By strengthening the skills of young people in the fields of
non-formal learning, sport and culture, the centre promotes
social inclusion as well as physical and psychological healing
in the participants’ everyday life environment. Espérance
enables young Rwandans to become community role models
with leadership and vocational skills. Participants are not just
educated – they are trained to be educators themselves.
The Espérance organisation implements various
innovative approaches at the centre:
Gender-based violence (GBV) alleviation programme:
Espérance‘s approach to fighting GBV is to raise
awareness in the local community. The debate method
provides plenty of scope for expressing ideas and
concerns that can provide long-term solutions.
Cineduc methodology training:
This methodology applies the use of cinema to further
education and critical thinking. The films are shown
on a regular schedule and are followed by an audience
discussion. It gives new perspectives to local children
while providing an entertaining medium.
Language courses:
The aim of this programme is to improve the level of
language comprehension for Espérance volunteers and to
provide lessons to the students of Groupe Scolaire Kimisagara
P5 and P6, as English is now being used as the language of
instruction. Other international language classes given by
Espérance volunteers include German and French.
Talent development programmes:
Football is and has always been the common denominator
for all of the activities. The talent development programme
aims to provide skilled football training for local children
by qualified coaches.
“Wash Your Hands” methodology:
“Wash Your Hands” is a campaign initiated by the NGO-
WASH United, which aims to end the global sanitation
and hygiene crisis. The workshops are conducted by our
volunteers in local partner schools to change attitudes and
behaviour on neglected issues such as protozoa bacteria.
Fighting the drug abuse behaviour:
Drug abuse has been rampant among the young people
of Rwanda and is one of the main causes of domestic
violence. Statistics indicate that more than half of the
country’s young people use drug substances on a regular
basis. Various initiatives and joint actions against drug
abuse are being organised with partners in schools and
the community.
Youth-friendly services:
Espérance wants to provide services that are accessible
and appropriate for adolescents. These programmes have
been in place for a long time and are constantly being
improved to make them more effective and affordable.
It tries to meet the individual needs of young people,
who in return recommend these services to friends and
local youngsters.
Capacity-building workshops:
Using social media and publishing newsletters, magazines
and reports requires a certain set of knowledge in specific
programmes. Our volunteers are trained and updated on
software that enables them to design specific assignments.
For more information, please visit www.esperance.rw
“At the Kimisagara Football
for Hope Centre, I started
by playing football. Then I
joined the group of Espérance
volunteers. And I got a group
of girls to train in football. The
centre helped me to improve my
sports skills and also my English
through English courses. I have
learned to be patient and to
appreciate what life offers.“
Nina Baziga Zena, female football player/coach
at Kimisagara Football for Hope Centre
33

SOUTH AFRICA, ALEXANDRA
CENTRE HOST: GRASSROOT SOCCER (GRS)
“The Alexandra Football for Hope Centre
will first and foremost allow me to
play more soccer, because as a girl
in Alex I have often been prevented
from playing with the guys. I also look
forward to being able to implement our
female-based Skillz Street and other
programmes in a safe, fun and very
cool environment.”
Kelly, 12-year old girl attending activities at
Alexandra Football for Hope Centre

“The Alexandra Football
for Hope Centre will allow
me to preach the positive
and block out negative
influences that otherwise
run rampant in our
community at present.”
Lentwe, community project coordinator
at Alexandra Football for Hope Centre
CUTTING-EDGE FOOTBALL CURRICULUM IS
MAKING AN EXTRAORDINARY IMPACT IN
THE FIGHT AGAINST HIV/AIDS
HIV prevalence among young people in South Africa is
one of the highest in the world. At the Alexandra Football
for Hope Centre, two key factors in the fight against HIV
– HIV prevention and awareness among young people –
are utilised as part of Grassroot Soccer’s Skillz curriculum,
which is having an extraordinary impact on the fight
against HIV/AIDS.
The Skillz curriculum is a culture, a mindset and a toolkit
for educators to use when teaching 12-18-year-olds about
HIV and AIDS and life skills. The Skillz curriculum creates
simple but powerful connections between football (sport)
and life skills. The Skillz curriculum approach helps young
people to engage in relevant and important discussions
about life, take small steps to achieve their goals, be
resilient when faced with challenges, and protect
themselves and others from HIV and AIDS.
The Skillz curriculum combines the following activities:
Skillz Core: uses an activity-based approach to provide
comprehensive HIV knowledge and reduce stigmatisation
and discrimination.
Generation Skillz: addresses key risk drivers, focusing
mainly on gender norms, gender-based violence and
adopting safer sexual behaviour.
Skillz Street: female-focused intervention providing
young women with reproductive health knowledge and
a safe place in which to play football.
Holiday Camp: programmes run during school holidays
containing Skillz activities and football leagues that have
a high coach-to-youngster ratio to maximise interaction.
HCT Tournament: football tournament aimed at gathering
a large number of community members while promoting
testing, counselling and “know your status” messages.
In the “risk field” activity, for example, participants
dribble a football between cones representing HIV-related
risks – multiple partners, drug/alcohol abuse, sugar
daddies, etc. If one player hits a cone, he and his team-
mates must complete three push-ups, showing how the
consequences of one person’s risk can not only affect
him, but also his friends, family and community.
www.grassrootsoccer.org
35

SOUTH AFRICA, EDENDALE
CENTRE HOST: WHIZZKIDS UNITED (WKU)
“WhizzKids United gives children a place to be
happy. The staff know that these children face
tough times. WhizzKids helps children with
HIV/AIDS and when a child has a problem at
home, the counsellors really listen.”
Youth attending activities at Edendale Football for Hope Centre

HIV/AIDS PREVENTION, CARE AND
TREATMENT THROUGH FOOTBALL
Young people in South Africa, particularly those living
in disadvantaged areas, are confronted with a massive
range of physical, social and economic struggles. Among
South Africa’s 52 district municipalities, Mgungundlovu
has the highest HIV prevalence rate among antenatal
clinic clients (42.3%), the fourth-lowest condom
distribution rate (five condoms per adult male per year)
and the fifth-highest sexually transmitted infection (STI)
incidence rate (6.5%) per year. In order to tackle this
and many other health issues, the Edendale Football for
Hope Centre includes not only a pitch where children
and young people can come to enjoy a healthy lifestyle,
but also a health academy.
The health academy located at the Edendale Football for
Hope Centre provides adolescents with a range of sexual
and reproductive health services, which includes HIV
counselling and testing, treatment of STIs, one-on-one
sexual risk counselling, couple counselling, Anti-retroviral
treatment and psycho-social support, and family planning
and management. It also provides a support programme
for orphans and vulnerable children. In addition, a range
of recreational and educational programmes take place
weekly at the academy, including arts and crafts, dance,
a choir and a homework club.
WhizzKids United is an interactive, youth-focused
programme that uses the game of football to educate
adolescents about life skills, gender equality, health, HIV
and AIDS prevention. The mission is to deliver excellence
in HIV and AIDS prevention, care, treatment and support
to young people worldwide through the medium of
football. It does so by fun football drills, such as:
• Attacking the ball: teaching the importance of setting
goals through the football drill of shooting
• Finding your position: teaching the importance of defining
oneself through the football drill of positional play
• Knowing your opponent: teaching the importance of
anticipating obstacles in one’s life through the football
drill of dribbling
• Protecting yourself: teaching the importance of
HIV and AIDS protection through the football drill
of defending
• Controlling the game: teaching the importance of
controlling sexual behaviour through the football
drill of ball control
• Choosing your tactics: teaching the importance of
career and life planning through the football drill
of tactical play
www.whizzkidsunited.org
“When I came to the Football for Hope Centre,
I was unemployed and I started as a volunteer.
It provided me with the chance to learn skills
and the opportunity to get trained as a
counsellor. I feel my home is actually at
the centre. It has affected me that much.”
Volunteer at Edendale Football for Hope Centre
37

“Being at the centre has taught me
a lot... I was scared to talk to people
before. I knew that I was a good
listener but I didn’t know I could
listen to people the way I do now.
Thanks to the centre, I’m able to
support young people.”
Poppi, community project coordinator at Khayelitsha
SOUTH AFRICA, KHAYELITSHA

POPULARITY OF FOOTBALL REACHES OUT
TO YOUNG PEOPLE TO SPREAD HIV/AIDS
KNOWLEDGE
At the Football for Hope Centre and on the pitch in
Khayelitsha, football is being used to get the message out
about healthy behaviour and the risks of HIV. Grassroot
Soccer targets young people aged 12-25 who are at the
highest risk of new HIV infection. Among this group,
comprehensive HIV/AIDS knowledge, regular condom
use and uptake of HIV and AIDS counselling and testing
(HCT) and anti-retroviral therapy (ART) are relatively low.
Using footballers as role models and using the popularity
of football to reach young people, Grassroot Soccer
combines years of experience with evidence-based
strategies to implement multiple types of intervention,
forming a diverse and powerful menu of programmes
aimed at young people:
Skillz Core: uses an activity-based approach to provide
comprehensive HIV knowledge and reduce stigmatisation
and discrimination.
Generation Skillz: addresses key risk-drivers, focusing
mainly on gender norms, gender-based violence and
adopting safer sexual behaviour.
Skillz Street: female-focused intervention providing
young women with reproductive health knowledge
and a safe place in which to play football.
Holiday Camp: programmes run during school holidays
containing Skillz activities and football leagues that have
a high coach-to-youth ratio to maximise interaction.
HCT Tournament: football tournament aimed at
gathering a large number of community members
while promoting testing, counselling, and “know
your status” messages.
Champions League: six-month football league for
high-risk men that incorporates life skills programming,
vocational training and incentives for pro-social behaviour.
At the centre, young people in some of the most
disadvantaged communities are trained via the “citizen
journalism” video. They undergo an intensive course in all
aspects of video production and the established hubs of
digital film-making in the two township communities that
produce community-focused films and raise awareness
of social issues long after the 2010 FIFA World Cup™.
The two Siyakhona media hubs in Khayelitsha and
Alexandra created as a result of the programme have
since become sustainable community enterprises.
“If it wasn’t for the centre, a lot
of these kids wouldn’t have
anything to do. They would
be on the street. We know
what they would be doing...
but instead they are here.”
Coach at Khayelitsha Football for Hope Centre
39

FOOTBALL FOR HOPE LOVELIFE Y-CENTRE
CENTRE HOST: NEW LOVELIFE TRUST
SOUTH AFRICA, KIMBERLEY

MAKING DECISIONS TODAY
FOR A BETTER TOMORROW
The Football for Hope Centre in Kimberley is providing
an ideal site for the local youths to attend a variety of
extra-curricular activities. The centre and its activities
provide children and young people who lack employment
opportunities and who are surrounded by poverty with
the much-needed support. This commitment to working
intensively with young people to help them confront
their challenges and make the right decisions for their
future, is key in this region of South Africa. The Football
for Hope Centre is an oasis where LoveLife can interact
effectively through football to support them.
LoveLife is committed to working intensively with young
people to help them confront their challenges and make
the right decisions for their future. As an organisation,
it believes that young people should realise that life is
about making decisions today for a better tomorrow.
Youth centres like the Kimberley Football for Hope
LoveLife Y-Centre are places where young people can go
to learn, grow and have fun.
www.lovelife.org.za/corporate
41

SOUTH AFRICA, LIMPOPO
CENTRE HOST: THE SOUTH AFRICAN RED CROSS SOCIETY

“The Football for Hope
Centre has brought
many opportunities
to the community and
surrounding areas,
and the activities
that are implemented
at the centre enable
people to access
quality health and
educational services.”
Mogalakwena Football for Hope
Centre Manager
Through football, the South African Red Cross Society
provides children with life skills and peer education.
Workshops on social and health education surrounding
the prevention and risk mitigation of HIV/AIDS are
fundamental to the daily running of the Football for
Hope Centre. Psycho-social support is also provided
by experienced staff, combined with performing arts
and literacy classes to get more and more community
members involved.
Children from the age of four up to adulthood attend
the activities held at the Mogalakwena Football for Hope
Centre. The challenges that this community is facing are
unemployment, poverty, high rate of school dropouts,
child-headed families and HIV/AIDS. These challenges
are dealt with by the following activities:
• “Soccer Against Crime”
• HIV/AIDS awareness and education
• Youth development
• Voluntary HIV counselling and testing
Many of the young people who attend the Football for
Hope Centre are faced with various challenges, including
being orphaned at a young age due to losing parents
to AIDS, and are consequently now running child-
headed households while caring for siblings, attending
school and seeking part time employment. Trained peer
educators at the centre support these young people
by stimulating their development through sport,
peer support, counselling and life skills.
For more information, please visit www.redcross.org.za
43

“We used to play on a dusty football
pitch called Lehlakeng, where it
was dangerous, but now we have a
beautiful pitch where we can even fall
over without any fear of getting hurt.”
9-year old girl attending activities at
QwaQwa Football for Hope Lovelife Y-Centre
FOOTBALL FOR HOPE LOVELIFE Y-CENTRE
SOUTH AFRICA, QWAQWA
CENTRE HOST: NEW LOVELIFE TRUST

“LoveLife could have
chosen any place in
QwaQwa to build the
centre, but they brought
it to our village, and
this shows the love and
commitment it has for
young people in rural
communities.”
School teacher in QwaQwa community
LIFE IS ALWAYS ON PLAY AND NEVER ON PAUSE
The geographical setting of QwaQwa village makes for
an impressive site, as the landscape is beautiful and still
has a natural feel to it. However, because of the distance
between the village and the main business area, the
village does not have easy access to youth development
programmes and services. The Football for Hope Centre
in this area has partly managed to bridge that space,
as social support services are available to young people
through LoveLife’s call centre and also through its
partnership with the Department of Social Development.
The partnership between the centre and the Department
of Health has enabled the latter to provide clinical
services at the centre, where young people can access
HIV/AIDS services without fear of stigmatisation.
Children and young people who lack employment
opportunities and are surrounded by poverty may
succumb to the pressures of transactional sexual
intercourse, further exposing them to the risk of
contracting sexually transmitted infections, including HIV.
Young men are also tempted into committing crimes
ranging from murder to theft and burglary. In addition,
the young people and children who come to the centre
are often illiterate and prone to teenage pregnancy,
since they do not have a sense of purpose in life.
LoveLife is committed to working intensively with young
people to help them confront their challenges and make
the right decisions for their future. As an organisation,
it believes that young people should realise that life is
about making decisions today for a better tomorrow.
Youth centres like the QwaQwa Football for Hope
LoveLife Y-Centre are places where young people
can go to learn, grow and have fun.
www.lovelife.org.za/corporate
45

FOOTBALL FOR HOPE
TANZANIA, IRINGA
CENTRE HOST: IRINGA DEVELOPMENT OF YOUTH,
DISABLED AND CHILDREN CARE (IDYDC)

“The centre increases skills and
creates behavioural change
by providing health and social
education to young people and
the community in order to improve
their living standards, using
football as a tool for development.”
Iringa Football for Hope Centre Manager
IMPARTING KNOWLEDGE ON AND OFF
THE FIELD
The main objective of the Football for Hope Centre
in Tanzania is to promote social development in the
community by running programmes which deal with
increasing awareness about HIV/AIDS, increase literacy,
improve gender equality, integrate young people
with intellectual disabilities and promote overall
social development in other targeted ways.
The centre targets over 3,000 children and young people
aged 5-24, both male and female. This group includes
children and young people who are both attend and
have dropped out of school, street children, orphans
and vulnerable children. The centre identifies the most
vulnerable children and empowers the needy and
vulnerable by providing entrepreneurship skills which
help with finding employment. It also connects young
unemployed people with the vocational training centre
so that they can acquire employable skills. Children,
young people and the community are also supported
by the centre in raising awareness regarding HIV/AIDS
and alcohol and drug abuse in the community.
Coaches, students and volunteers become educators
on and off the field, imparting knowledge in areas such
as healthcare and children’s rights. The centre’s work
serves as an exemplary model for neighbouring regions
and organisations that have followed similar paths.
In conjunction with its football programmes, the
centre provides vocational training courses, distributes
health-related leaflets and offers counselling services
and micro-financing programmes to communities.
Activities at the Football for Hope Centre
• Training on HIV/AIDS, alcohol and drug abuse
for young people
• Role-play exercises relating to HIV/AIDS, alcohol and
drug abuse
• Development and dissemination of training manuals
and materials on HIV/AIDS, sexually transmitted
illnesses, alcohol and drug abuse
• Courses on football rules and regulations for team
coaches, referees and team players
• Youth festivals and community events
• Internet services, library services and audiovisual
presentations
• Live radio broadcasts of events
www.idydc.blogspot.de
47

ZIMBABWE, LUVEVE

“I’ve learned a lot in terms of
the benefits of going for HIV
testing and counselling during
one of the tournaments held
near the centre. It is exciting
to realise that we are being
encouraged to take ownership
of the programmes that are
going to be at the centre as
they are meant to serve us
as young people.”
Bulawayo Football for Hope Centre volunteer
Some facts and figures
• Over 1,000 young people are being helped
to stay at school
• Over 250 young people and community
members have been tested in the VCT
tournament. This also makes the
VCT services more accessible to the
communities so that more people know
their status and more HIV-positive people
are provided with access to treatment
In Luveve Township, more than 50% of the population
is under the age of 35, and unemployment rate is
estimated at 80% for young men and even higher for
young women. High unemployment, an underlying factor
in the spread of HIV, particularly among young people
(the most vulnerable group when it comes to HIV),
often leads to alcohol and drug abuse. In order to tackle
these social challenges, the Football for Hope Centre
provides the following activities:
• Skillz curriculum and the girls-only Skillz
Street programme
• Voluntary counselling and testing (VCT) tournaments,
which bring health services like HIV testing, male
circumcision, and family planning to the community.
The visibility and status of the centre will encourage
utilisation of health services from the community as well
as attract local organisations to work alongside GRS
• Peer educator programme where exceptional young
people are identified and mentored by the Centre Host
coaches to become young leaders
• Using the services and expertise of local organisations
to benefit the community. In addition, community input
is leveraged to help tailor some of the programming
that the community needs
The construction of the Bulawayo Football for Hope
Centre has enthused not only the Grassroot Soccer
Zimbabwe fraternity and Luveve community but the whole
of Bulawayo as a town. It presents a unique opportunity
for interaction between young people, whether they
attend school or not. It also bridges the divide between
young people and their guardians/parents, strengthening
parent-to-child communication on sexual reproductive
health and other developmental issues. The centre is
improving the quality of its HIV-prevention programming,
collaborating more effectively with community
stakeholders and health services partners and educating
and mentoring more young people in Zimbabwe.
49

PROJECT
STAKEHOLDERS
In creating and constructing the 20 Football
for Hope Centres across Africa, FIFA worked
together with a number of specialist
stakeholders, without whom the achievement
would not have been possible:
Centre Hosts: Association Malienne pour la Promotion
de la Jeune Fille et de la Femme (AMPJF), Delta Cultura
Cabo Verde, Espérance – Association des Jeunes Sportifs
de Kigali, Georges Malaika Foundation, Grassroot Soccer,
Grupo Desportivo e Recreativo de Manica, Iringa
Development of Youth, Disabled and Children Care,
Kick4Life, LoveLife, Mathare Youth Sports Association
(MYSA), Play Soccer Ghana, South African Red Cross
Society, South East District Youth Empowerment
Association (SEDYEA), Special Olympics Namibia,
Sport – the Bridge, Terre des hommes/Giriyuja,
United Action for Children, WhizzKids United.
FIFA Partners: adidas, Coca-Cola, Hyundai/Kia
Motors, Emirates, Sony, and VISA
Yingli Green Energy has provided state-of-the-art
solar technology for the 20 Football for Hope Centres.
The company has been involved right from the start in
the planning of the centres, analysing requirements and
providing and installing custom photovoltaic system
solutions. Thanks to the solar installations, the centres
are not dependent on public utility suppliers and always
have sufficient energy.
streetfootballworld is a social profit organisation that
promotes positive change through football. It has worked
hand in hand with FIFA since the creation of Football for
Hope and is responsible for managing the construction
and implementation of the 20 centres, as well as of
collaborating with the Centre Hosts to ensure the
centres’ sustainability.
Architecture for Humanity is a charitable organisation
that services communities in need. It coordinated the
design and the construction of the Football for Hope
Centres through a number of design fellows.
GreenFields is a leader in the construction and
development of synthetic turf systems. It supplied the
football turf pitches and field boards for all the Football
for Hope Centres.
Football associations from Burundi, Mali, Cape Verde,
Ghana, Cameroon, Democratic Republic of Congo, Kenya,
Rwanda, Tanzania, Mozambique, Namibia, Botswana,
Zimbabwe, Lesotho and South Africa.
The Football for Hope Centres would also not have been
possible, without the commitment and support from all
the local communities and governments.

51

YINGLI BRINGS SOLAR ENERGY TO AFRICA
ENERGY FOR
“It has been Yingli Green Energy’s
mission to contribute to a better and
more sustainable future right from
the beginning. The ‘20 Centres for
2010’ campaign gave us the chance
to combine this with our passion for
football makes our involvement in
this extraordinary project the most
natural thing in the world for us.”
Mrs. Judy Tzeng Lee
Vice-President of Global Marketing

As part of its global sponsorship of the 2010
FIFA World Cup South Africa™, “Yingli Green
Energy known as “Yingli Solar”, collaborated
with FIFA in the creation of the 20 Football
for Hope Centres across the African continent.
Yingli was involved right from the start in the planning
of the centres, analysing requirements and providing and
installing customised photovoltaic (PV) system solutions.
Thanks to these PV installations, some of the centres
are independent of the grid. Others use solar energy
for pitch lighting to facilitate evening football practice.
All Football for Hope Centres were given a choice of
solar packages, including:
• Stand-alone lighting for football pitches
• Water pumping and storage
• PV power system
As the world’s largest solar panel manufacturer, Yingli
Solar has produced more than 30 million solar modules
for homes, businesses and power plants, which is the
equivalent of five fossil fuel or nuclear power plants.
In 2012, Yingli modules offset 200 million tons of CO2.
Social responsibility is one of the pillars of Yingli Green
Energy’s core values. The company is engaged in a
variety of social projects around the world, aiming to
make solar power a sustainable and cost-effective
energy source for everyone.
Yingli Solar provided solar power in one form or another
to all 20 centres, with 258 solar modules installed totalling
23kWp. The solar pitch lighting system was one of the
most requested and appropriate PV solutions for the
centres. The benefits are evident:
• Illumination of the football pitch for more than three
hours after dark, 365 days a year
• No maintenance required as the systems are very
robustly designed
• The system allows the centre greater flexibility in its
opening hours, so that children and young people can
utilise advanced renewable energy to play football in
a safer and more comfortable environment
“This feels like a dream. I can’t express how
happy I am to see a centre like this being
opened in my community. We are facing
many challenges, like poverty, gender
inequality and limited access to education,
and a lot of people here don’t believe
they can ever become something or add
value to their society. But projects such as
this empower and help us learn to respect
ourselves and each other.”
Mavis Augustina
Student from the FFH Centre in Manica, Mozambique
“The different solar packages provided such as pitch
lighting essentially extend the utilization of the
centre and allows many more young people access
to its benefits. We feel proud to be a key partner
of the ‘20 Centres for 2010’ campaign and to leave
a tangible social legacy for Africa far beyond the
2010 FIFA World Cup™. Our mission is to make
green energy a sustainable and cost-effective
energy for all, and the building of the 20 centres
is a great step forward towards this goal.”
Mr. Liansheng Miao
Chairman and CEO of Yingli Green Energy
53

$14.75
million
The total investment
by FIFA into the
“20 Centres for 2010”

BY FIFA
FIFA has been funding the entire project
since 2007, including providing the necessary
financial resources for staffing, development and
construction of the centres and programmes.
In addition to a basic investment of USD 9 million,
FIFA allocated their disciplinary fines from the
2010 FIFA World Cup™ qualifiers and finals of over
USD 2.5 million to the project plus USD 975,000 from
the 2010 FIFA World Cup™ public viewing revenues.
The proceeds from “Listen Up! The Official 2010
FIFA World Cup Album” – in excess of USD 2.3 million –
have also been allocated by FIFA and Sony Music to
the campaign.
At least three years of programme funding after
construction has been completed is guaranteed by FIFA,
as well as a maintenance fund for Centre Hosts to keep
the infrastructure up to date.
$9million
basic investment
(USD)
$2.5
million
disciplinary fines
from the 2010
FIFA World CupTM
$2.3
million
$975
thousand
proceeds from
“Listen Up! The Official
2010 FIFA World Cup Album
from the 2010 FIFA World Cup™
public viewing revenues.
55

Fédération Internationale de Football Association (FIFA)
FIFA-Strasse 20, P.O. Box, 8044 Zurich, Switzerland
Tel: +41 (0)43 222 7777 Fax: +41 (0)43 222 7878
www.FIFA.com
Proudly supporting Football for Hope

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