SlideShare a Scribd company logo
The new way to play
music together.
Why?
Some Festa users
42 Cities
30 Countries
Startups & Offices
Students Radio Stations
Home Parties
Individuals
WE MUSIC
WE FESTA
Ricardo Flórez
CEO
Party lover
Endurance
Decision making
Ability to simplify
CTO
Mauricio Gómez
CVO
Old Style Music Lover
Vision/Perspective
Potential problem
identification
Julián Lamprea
Music lover
Software Architect
Full-Stack Development
A Sense of Responsibility
The A-TEAM
Mateo
Rincón
Mobile
Developer
Cooperative
Christian
Álvarez
DevOPS
& Test
Problem Solver
Andrés
García
UI Designer
Participative
Diego
Rayo
Back-End
Developer
Reliable
Daniela
Guzmán
Front-End
Developer
Effective
Communicator
The A-TEAM
Entrepreneur and Angel Investor in several Startups
Oscar Arango - MBA, Serial entrepreneur
Angels Investors (seed capital)
CEO on a Video Games Factory
Carlos Beltran - PMP, Serial entrepreneur
Web & App BlogDigital Marketing
Growth Hacking
Email Marketing
Re-Marketing
46%
Digital
46%
Physical
Music Industry Revenues 2014 - 2015
52%
Permanent
downloads
23%
Subscriptions
9%
Ads
Global
digital
revenues
by
Sector
Freemium
Ads
Music
Downloads
For Who?
MUSIC LOVERS
TAM (Total Addressable Market)
1.57 bn USD
41 million of users
$3.1 USD per month
SAM (Serviceable Available Market)
50 millions USD
Brz, Spa, Col, Arg, Chi y Mex
SOM (Serviceable Obtainable Market)
300.000 USD (First Year)
Next Target Market: New York, USA
¡Thanks!
Ricardo Flórez
ricardo@festa.co
+57 - 304 - 537 - 4705
@colfesta

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Festa - La nueva manera de escuchar música juntos