The UK has a growing market for Clean Tech and IT Solutions. Energy costs, security and recent legislation combined with many other factors is creating compelling events and driving rapid growth. Presentation sets out the key drivers and the sellers that will benefit most.

1. THERE IS A FAST GROWING UK MARKET FOR
CLEAN TECH AND IT SOLUTIONS
FOR SUSTAINABLE BUSINESS

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Circular
Economy
BuildingsAsset
Management
Corporate Social
Responsibility
Supply Chain
Management
Reporting &
Compliance
Renewable
Energy
Water
Plant and
Machinery
Energy
Efficiency
Employee
Engagement
Transport
& Logistics
Example Markets for Resource Usage & Sustainability Solutions

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Links for further reading
Blogs:
Web site pages:
Learned articles:
Government Sources:
http://www.sellingsustainabilitysolutions.com/
http://www.cambiumllp.com/sustainability/sustainability-
important-b2b-sellers-marketers/
http://www.hbs.edu/faculty/Publication%20Files/May13%
20BIG%20Idea%20The%20Performance%20Frontier%20v2
_4f46c3d4-d009-4bf5-9162-806af156bcd8.pdf
https://www.gov.uk/government/publications/
planning-our-electric-future-a-white-paper-
for-secure-affordable-and-low-carbon-energy
http://www.cambiumllp.com/sustainability/

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There isa fast growingUK/EUmarket for cleantechand IT solutions
Big
SUPPLIERS NEED TO
GET ON THE ESCALATOR NOW
UnderexploitedGrowing
Fast
Growing
Fast
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UK government is driving hard to reduce resource usage
Across all industries - Starting with Electricity
Year
UK Electricity
Generation v Usage Margin
2012–2013 2013-2014 2014-2015 2015-2016 2016-2017
10% -
7.5% -
5% -
2.5% -
0% -
Historical Capacity
Margin Range
New & Diverse
Generation
Capacity
?

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Why are EU and UK doing this?
• Energy gap - eg. Electricity Generation
• Energy security - Can they import the energy and at good price?
• Emissions control - 34% reduction by 2020?
• Stimulating new economy
• Investors moving in this direction
• Helping existing economy to be more profitable
• Growing popular support amongst consumers

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The big picture – market is evolving in both dimensions
SCOPE
UK
Enterprise
Resource
Efficiency
Sustainability
Resource access
Resource use
& costs
Compliance
Resource
availability
Resource
efficiency
Sustainable
Supply Chain
Brand image
Compliance
Resource Secure
Supply
Global Footprint
Fairness
FOCUS
EVOLUTION
Where we are
Today in UK
Where we are
Heading

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IT has a Key Role as an Enabler (IT4SB)

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The opportunities for cleantech and IT to profit from this
• Their existing solutions in this new market
• A modified solution
• A new solution from their existing capabilities
• A new solution combining with Partners

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PROBLEM / CHALLENGE SOLUTION
Too much energy, resources,
capital and operating
expenses tied up in a huge
range of aging inefficient
equipment
New – Builds: Smarter and
efficient design. Predictive
buildings and usage optimisation
using IT systems
Old Buildings: As above plus
replace old systems with efficient
ones
New Efficient equipment.
Smarter predictive machines and
usage optimisation using IT
systems
Too much energy, resources,
capital and operating
expenses tied up in old and
new buildings
Buildings
Asset
Management
Solution Areas

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PROBLEM / CHALLENGE SOLUTION
Circular
Economy
Solution Areas …
Increasing global population and
lifestyle expectations is placing
enormous stress on our environment
and our resources. The focus on
producing and consuming cheaply
has created a linear economy
where objects are used and then
discarded as waste. This model is not
sustainable.
Technology and services
innovations are needed to create an
economic system in which no
materials are wasted. Products are
designed and built to be part of a
value network where and
refurbishment of products and
materials are reused.
Corporate Social
Responsibility
Post the 2008 financial crash
consumers, employees, governments
and investors place higher
expectations on businesses to be
responsible. Both corporate
reputation and brand value are
at risk. This means more informed
decision-making and greater need for
transparent and ethical behaviour.
New measurement systems,
governance processes and stakeholder
communications programmes are
required. Solutions need to analyse
impacts both within the organisation
and the full extent of the supply chain.
Requires innovation in measurement,
analysis and business model
renovation.

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Energy
Efficiency
Employee
Engagement
PROBLEM / CHALLENGE SOLUTION
Solution Areas …
Major energy savings can be made
through changes in behaviour.
Creating and sustaining this change
can be difficult when competing
with the persistent and equally
compelling business as usual
pressures
Employee engagement is more
effective with real-time or near real
time data and can see the direct
results of their actions. Well-
designed analytics packages and
operational dashboards are key to
enabling this engagement
Businesses are seeking to reduce
the economic, environmental and
societal impact of energy use.
Growing global demand, a
transition away from fossil fuels
and the increasing cost of sourcing
these fuels has led to a massive
increase in energy costs They have
and will continue to take increasing
share of overhead
Energy Efficiency innovations can be
deployed across all parts of a
business. investment in capital
goods and services to optimise
consumption and real-time
transparency into energy use via
sensors and the internet of things.

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Plant and
Machinery
Transport
& Logistics
PROBLEM / CHALLENGE SOLUTION
Solution Areas
Too much energy, resources, capital
and operating expenses tied up in a
huge range of aged equipment
Too much energy, emissions and
resources, tied up in a wide range of
inefficient and aging logistics
systems
New Efficient Machines. Smarter
predictive machines and
optimisation using IT systems
New Efficient Logistics equipment.
Smarter predictive logistics options
with better sustainability and
optimisation of supply and
distribution using IT systems

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Reporting &
Compliance
Renewable
Energy
PROBLEM / CHALLENGE SOLUTION
Solution Areas …
Business needs to reduce its
carbon footprint. Fossil fuels
are the primary source of this
impact.
Renewables minimise emissions,
whilst mitigating an organisations
energy security risks via sustainable
power generation
Legislative compliance is the
basis of a company’s licence to
operate. Environmental and
sustainability related legislation
increasing in number,
complexity and reach.
Measurement the regulated
business metrics with accuracy and
agility are needed. Analysis and
reporting systems underpinned by a
rigorous auditable process are also
part of the solution.

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Supply Chain
Management
Water
PROBLEM / CHALLENGE SOLUTION
Solution Areas
Too much energy, emissions and
resources, tied up in a wide
range of inefficient traditional
suppliers and products
Sustainable products. Smarter
predictive supply options with
better sustainability and
optimisation of supply and
distribution using IT systems
Demand for water is on the road
to outstripping supply and many
companies are struggling to find
the water they need to run their
businesses. Climate change,
pollution and the cost of
processing mean companies are
taking greater care of this
resource.
Irrigation technologies and plant-
management techniques to help
agriculture, oil companies, mines,
utilities, beverage companies, and
others use water more efficiently.
A market worth up to $60 billion
annually over the next two
decades (Source: McKinsey).

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PROBLEM / CHALLENGE SOLUTION
Solution Areas …
Cloud Systems: Ability to provide
infrastructure, software and data
solutions very fast.
Cloud Systems: Ability to scale-
up or scale-down as required on
a needs basis. Much more
efficient use of energy.
Cloud
Too much energy, resources,
capital and operating expenses
tied up in a huge range of fixed
IT equipment, buildings and
staff.
Inability to react and flex with
faster market needs in operating
divisions.

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Summary of market opportunity
• Energy gap
• Energy security
• Emissions control
• Stimulating new economy
• Investors moving in this direction
• Helping existing economy to be more profitable
• Growing popular support amongst consumers

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