The document discusses fashion items that can negatively impact health if worn frequently or improperly. It identifies super high heels, flip flops, overly tight shapewear, heavy bags, pencil skirts, skinny jeans, synthetic underwear, ill-fitting bras as items that can cause back pain, spinal issues, knee damage, muscle strain, breathing difficulties, and other orthopedic problems if worn excessively. It recommends wearing these items less often and choosing well-fitting, supportive alternatives to rest joints and muscles.

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URBANISTA IMAGE CONSULTING LLP
Fashion Items That Are Really, Really Bad for You

3. "Confidence is a habit that can be developed by
acting as if you already had the confidence you
desire to have”
Enhance

4. Super-High Heels
 You can’t concentrate in flats? Yeah, yeah, we get that you
swear by every dictum doled out by Victoria Beckham. But
Posh Spice probably forgot to mention how living in heels, day
in and day out, can be very, very bad for your back.
 And while we’re at it, you can add spinal injury, calf muscle
shortening, knee damage and cramped toes to the list of
possible problems too.
 It’s not going to happen overnight, but these issues will bite
you some day.
 So, for every day you spend in super-high heels, opt for flats
for the next few.

5. Flip-Flops
 And don’t think we have a vendetta against you high-
heel purveyors! Daily use of flip-flops is equally bad
and they are often considered worse than heels.
 Since you need to clench your toes to keep flip-flops on,
it can change the way you walk.
 Moreover, it doesn’t provide any arch support or heel
cushioning; hence joint pain, shin splints and
orthopaedic problems are not unheard of either. Give
yourself a break from them and try on some well-
cushioned slippers.

6. Overly Tight Shapewear
 We all need a little help from our trusty shapewear to squeeze
into that unforgiving bandage dress.
 But it’s far from advisable to wear Spanx or corsets on a daily
(or almost daily) basis.
 We won’t deny that well-fitted shapewear is good for your
posture, but something too tight and constricting will leave you
feeling claustrophobic, crammed, struggling to breathe and
unable to move freely.
 Oh, and did we mention it could put undue pressure on your
spine as well? Do yourself a favour – on days when you don’t
HAVE to wear an itty-bitty lil dress, just wear your regular
under-things.

7. Oversized Bags That Weigh a Ton
 Who doesn’t love a street-style worthy it-bag? We sure do! Which
is why we say this with a heavy heart: that oversized bag (which
you have probably stuffed with everything except the kitchen sink)
perched on the crook of your elbow can cause muscle strain and
pain in your neck, shoulders, and upper back.
 Now we know that’s not going to stop you from taking your latest
Céline acquisition for a little spin, so here’s some friendly advice:
don’t overfill, switch sides when carrying a big bag, and opt for
lightweight bags every few days to give your arms and shoulders
some rest.

8. Pencil Skirts
 Don’t worry, we aren’t asking you to discard all those chic
pencil skirts you’ve collected – we wouldn’t dream of it! We are
just asking you to exercise caution when it comes to the
frequency with which you wear it.
 Those who wear pencil skirts too often can be victims of a
strained back, pulled muscles or disc problems.
 Since your knees are pushed together, pencil skirts make it
difficult to bend too.
 Swapping that tight midi out for a mid-calf length flared skirt
once in a while will not hurt you!

9. Skinny Jeans
 Since skinny jeans are tight around the waist, hips, and
calves, they can put tremendous pressure on your joints and
lead to leg pain too.
 And as they require you to suck in your stomach, it robs the
body of oxygen, which in turn slows your metabolism and
alters your focus and performance too.
 It’s okay to wear easy-fit and comfy cotton pants once in a
while – no one’s going to judge you!

10. Synthetic Panties
 Those thongs you love so much… Guess what? They can easily
cause the spread of bacteria and lead to urinary tract infections.
 And those synthetic panties that look so cute lead to multiplication
of yeast and increase the risk of thrush.
 You’d be wise to swap your skimpy underwear for cotton briefs
for daily wear. Granny panties do have their benefits, after all!

11. Ill-Fitted Bras
 It is believed that almost 70% women wear the wrong bra
size.
 Not only does this provide inadequate support but can also
be the root of several health issues like back, neck and breast
pain, breathing difficulties, bad posture, skin irritation,
lymphatic problems and irritable bowel syndrome.
 Most lingerie stores provide free fittings and consultations,
and you shouldn’t shy away from their help.
 We hope you’re heading out the door to get yourself properly
measured already.

12. IN THE MEDIA

13. Body Language Expert
International Etiquette Expert
Business Protocol
Communication Expert
Personal Branding Expert
 Devoted to inspiring people to be their best version, Sheena Agarwaal founded
Urbanista Image Consulting LLP in 2010.
 Sheena attended Mayo College in Ajmer, Rajasthan.
 Christ College, Bangalore, where she graduated in Human Resource,
 She has done her Post Graduation from Mudra Institute of Communications,
Ahmedabad and specializes in Digital Media and Brand Management.
 Trained by master trainers Carla Mathis, Christina Ong and Lynne Marks,
along with the unparalleled background in the arena of Image Consultancy,
 she is a Neuro Linguistic Practitioner and one of India’s first Reach Certified
Personal Brand Strategist.
• Director Urbanista Image Consulting LLP, REACH Personal Brand
Strategist
Experience
Skills
• Finance Analyst with Goldman Sachs
• Worked with Big Cinemas, Apollo Munich Life Insurance, Shoppers Stop,
IIT Chennai, TiE, Ranjan Narula Associates, Beetle, Bharti Foundation,
Vodafone and GE.
About Sheena Agarwal

14. ABOUT URBANISTA IMAGE CONSUTLING
Established in the year 2010, Urbanista Image Consulting LLP is the renowned Image Consultancy firm
based out of New Delhi, India and was founded by Sheena Agarwal one of India’s first certified Image
Consultant and Reach Personal Brand Strategist.
With the vision to enable people to express their core competence and brand values effectively, Urbanista
Image Consulting works on three broad aspects of Powerful Presence: Appearance, Behaviour and
Communication.
We are committed to positively impacting lives, which in turn leads one to securing better opportunities and
higher recognition and delivering noticeable results for clients - both at an Individual and Corporate level.
An innovator in Image Management, we conduct consultations and workshops for individuals or groups
respectively, on matters related to Executive Presence, Communication Skills, Body Language, Business
Protocol, International Etiquette, Storytelling and Personal Branding.
With a desire to bring internationally acclaimed Master Trainer from across domains to Indian Shores, in April
2014 we hosted Master Trainer Carla Mathis from United States of America in New Delhi, India to train
aspiring Image Consultants and look forward to host many such trainers from across the spectrum in the
near future.
We creatively use the theory of evolution on all our clients that involve not just superficial verbal consultation
but a total involvement and a sensitive approach.
We encourage you to contact us and discuss how to enhance your personal and professional presence.

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Ghittorni, New Delhi - 110030
“Image is not about beautification. Its about projection of your purpose, goal
and objective, in life. We help you create a brand that speaks for itself, day
on day!”
~Sheena Agarwal~