SlideShare a Scribd company logo
It’s more than just the
opposite of the truth
How to identify them and respond authentically
#1 - Satire or Parody
• No intention to cause harm
• Intention to fool
#2 - Misleading Content : To frame an issue or an individual
#3 - Imposter Content: • Genuine Sources are Impersonated
#4 - Fabricated Content:
100% fake, intention to fool and to harm
#5 - False Connection: Headlines and Content differ
#6 - False Context:
Genuine Content is shared with false contextual information
#7 - Manipulated Content:
Genuine imagery is manipulated to deceive
How to spot
Fake News?
Compiled by:
Andrew Chow
Do you know him?
I think he is known as
@ideasandrew
• I heard that…
• Someone online said…
• I receive a message that told me…
• Many people suspected that…

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Fake News: How to Identify them and Respond Authentically

  • 1. It’s more than just the opposite of the truth How to identify them and respond authentically
  • 2.
  • 3.
  • 4. #1 - Satire or Parody • No intention to cause harm • Intention to fool
  • 5.
  • 6.
  • 7.
  • 8.
  • 9. #2 - Misleading Content : To frame an issue or an individual
  • 10. #3 - Imposter Content: • Genuine Sources are Impersonated
  • 11. #4 - Fabricated Content: 100% fake, intention to fool and to harm
  • 12. #5 - False Connection: Headlines and Content differ
  • 13. #6 - False Context: Genuine Content is shared with false contextual information
  • 14. #7 - Manipulated Content: Genuine imagery is manipulated to deceive
  • 16.
  • 17.
  • 18. Compiled by: Andrew Chow Do you know him? I think he is known as @ideasandrew • I heard that… • Someone online said… • I receive a message that told me… • Many people suspected that…