The document is a Facebook page performance report for Mediterranean College for August 18-24, 2015 compared to August 11-17, 2015. It shows that over the period: - The page gained 54 new fans for a total of 14,310. - Posts reached 4,797 users, an increase of 991 users or 26%. - Posts generated 7,914 engagements from users, an increase of 6,592 users or 498.6%. - Posts created 10,683 interactions from users, an increase of 8,975 interactions or 525.5%.

1. FACEBOOK PAGE PERFORMANCE REPORT
MEDITERRANEAN
COLLEGE
August 18, 2015 to August 24, 2015
August 11, 2015 to August 17, 2015
compared to

2. FANS
14,310
Οι αναρτήσεις μας άγγιξαν
fans this period
14.230
14.240
14.250
14.260
14.270
14.280
14.290
14.300
14.310
14.320
18-Αυγ
Fans
Συγκριτικά με την προηγούμενη εβδομάδα
+0.4% (+54 fans)
TOTAL FANS

3. REACH
4,797
Οι αναρτήσεις μας δραστηριοποίησαν
REACH REPARTITION
Χρήστες +26.0% (+991 Χρήστες)
0
100.000
200.000
300.000
400.000
500.000
600.000
700.000
February March April May June July
ReachedUsers
Organic
Viral
Paid
Συγκριτικά με την προηγούμενη εβδομάδα

4. ENGAGEMENT
7,914
Οι αναρτήσεις μας δημιούργησαν
Χρήστες +498.6% (+6,592 Χρήστες)
2.1%
ENGAGEMENT RATE
1.0%
Συγκριτικά με την προηγούμενη εβδομάδα
0
2.000
4.000
6.000
8.000
10.000
12.000
14.000
16.000
18.000
20.000
February March April May June July
EngagedUsers
Consumers People Talking About This
ENGAGED USERS REPARTITION
Last Period

5. INTERACTIONS
456
Οι αναρτήσεις μας δημιούργησαν
(+8,975 interactions)10,683 Interactions των
χρηστών
+525.5%
Συγκριτικά με την προηγούμενη εβδομάδα
likes (+259.1%)
0 comments (0.0%)
19 shares (+280.0%)
link clicks (-60.9%)744
photo views (+330.7%)1,684
video plays (+28.4%)705
other interactions (+658.4%)7,075
TOTAL INTERACTIONS
0
500
1.000
1.500
2.000
2.500
3.000
18-Αυγ
Interactions

6. 0
10.000
20.000
30.000
40.000
50.000
60.000
70.000
February March April May June July
ReachedUsers
USERS REACHED VIA VIRALITY
2,788
Την Fan page μας είδαν
Χρήστες μέσω
τρίτων
+43.6% (+847 χρήστες)
Συγκριτικά με την προηγούμενη εβδομάδα
USERS REACHED VIA VIRALITY PER
MONTH

7. UNLIKES
35
Η σελίδα μας έχασε
Χρήστες +29.6% (+8 Χρήστες)
NEGATIVE FEEDBACK REPARTITION
Page Unlikes
News Feed
Masking
0.2
UNLIKES RATE
Συγκριτικά με την προηγούμενη εβδομάδα

8. TOP POSTS

9. BENCHMARK : AFFINITY
TOTAL LIKES PER FAN
259%
47%
0%
81%
0%
0%
0% 50% 100% 150% 200% 250% 300%
0 50 100 150 200 250 300 350 400 450 500
MEDITERRA
NEAN
COLLEGE
BCA College
Fan Page
Deree - The
American
College of…
Metropolitan
College -
Μητροπολιτ…
New York
College
Likes Growth

10. BENCHMARK : CONVERSATION
TOTAL COMMENTS PER FAN
0%
0%
0%
0%
0%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
0 1 1 2 2 3 3 4
Deree - The
American
College of…
BCA College
Fan Page
MEDITERRA
NEAN
COLLEGE
Metropolitan
College -
Μητροπολιτ…
New York
College
Comments Growth

11. BENCHMARK : ENDORSEMENT
TOTAL SHARES PER FAN
100%
280%
0%
0%
0%
0%
0% 50% 100% 150% 200% 250% 300%
0 5 10 15 20 25
Deree - The
American
College of…
MEDITERRA
NEAN
COLLEGE
New York
College
BCA College
Fan Page
Metropolitan
College -
Μητροπολι…
Shares Growth

12. August 31, 2015