P.W. Herman has over 5 years of experience in public relations, marketing, and communications. They received a Bachelor of Arts in Journalism from American State University, where they specialized in public relations. Herman has held public relations roles at Valley Healthcare and Progress Company, where they managed marketing functions, planned events, and wrote various communications materials. Additionally, Herman has experience in student pro bono work, serving roles, and nannying. They are skilled in programs like Final Cut Pro, InDesign, and various social media and analytics platforms relevant to public relations.
Resume includes history showing I am multi-media and business professional with success in video production, storytelling, marketing/advertising, customer service, consulting, sales, and account management.
Resume includes history showing I am multi-media and business professional with success in video production, storytelling, marketing/advertising, customer service, consulting, sales, and account management.
1. P.W. Herman
Cell: (888) 444-1234
E-mail: pw@mail.com
EDUCATION American State University, Atlanta, GA.
Bernays School of Journalism and Mass Communication
Bachelor of Arts in Journalism, Spring 2012
Concentration: Public Relations Related Studies: Film Studies
Digital Communication program in London and Dublin, Summer 2010
PUBLIC RELATIONS EXPERIENCE
Public Relations Specialist, May 2012 – Current. Valley Healthcare, Marietta, GA. Directed
all marketing functions, including advertising and yearly budget planning. Wrote content for
web sites, patient e-mail updates, and advertising copy. Designed graphics for fliers and
signage. Planned and executed special events and monthly seminars. Developed and
implemented patient referral program, and supervised database activities.
Public Relations Intern, May 2011 – August 2011. Progress Company, Atlanta, GA. Assisted
in planning and executing special events including American Heart Walk, and UCP fundraiser.
Wrote copy for company-wide publications, news releases, fact sheets, media advisories and
communication plans. Produced quarterly media clips report. Designed fliers for events.
STUDENT PRO BONO WORK
American Diabetes Association November Test Month Campaign, November 2011.
Developed public relations campaign to promote statewide eye and foot screening program.
Executed special event, wrote communications plan and pitch letters, designed flier.
Georgia Asthma Coalition, April 2011. Developed public relations campaign to promote
recently formed non-profit organization. Conducted research, wrote communications plan.
Greater Atlanta Chamber’s Georgia Sports Awards, December 2010. Developed public
relations campaign to promote event. Conducted research, wrote communications plan.
OTHER WORK EXPERIENCE
Server, August 2009 – May 2010. Los Pollos Hermanos Restaurant, Acworth, GA. Managed
catering staff of 12 servers for large events, 100+ in attendance. Served customers, cleaned,
stocked and managed receipts.
Nanny, May 2009 – August 2009. Private family, Athens, GA. Supervised two children, ages 5
and 10. Provided after school transportation, tutoring, and meal preparation.
AWARDS AND MEMBERSHIPS
2010, 2012 Recipient of Regents’ Scholarship
2011-2012 Member of Phi Kappa Phi Honor Society
Fall 2012 Treasurer, Public Relations Student Society of America
Spring 2012 College of Humanities Dean’s Honor List
SKILLS
Final Cut Pro
InDesign
Radian 6, SEO, and social media platforms for PR.