1) The document discusses the design of a student magazine cover, contents page, and double page article spread and how they follow common magazine conventions. 2) Key conventions included placing the magazine name above the cover model, including a barcode and issue number on the cover, and using quotations, large images, and distinctive fonts on the article spread. 3) The target audience for the magazine is identified as teenage college girls aged 16-19, and the magazine would be sold in colleges to this middle-class demographic interested in music and instruments.