The document discusses the differences between broadsheet, tabloid, and local newspapers. Broadsheet newspapers contain hard news with more text and fewer images, while tabloid newspapers focus on soft news, celebrities, and have a more casual tone. Local newspapers advertise local businesses. The document then discusses how the media project incorporated conventions from both tabloid and broadsheet newspapers, such as many images from tabloids and more text from broadsheets. It also challenged some conventions by targeting a younger audience than local papers and including more text than typical tabloids. Developed conventions included a Twitter address and app to appeal to the target youth demographic.

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2. The Difference between tabloid and
broadsheet newspapers?
Broadsheet Newspaper
• Hard news.
• Much more text than
tabloid newspapers.
• Not many images or
advertisements.
• Not very colourful.
• More serious and less
sensationalist.
• More expensive than
tabloid newspapers.
•

3. Tabloid newspaper –
• More relaxed and laid
back language.
• Soft News, mainly
about celebrities,
nothing serious.
• Designed to appeal to
a mass audience and
readership.
• The format is smaller
giving the news in
condensed form.
• Usually many pictures.
• Cheap.

4. Local Newspaper
Conventions:
Soft news
Large bold
masthead
Large bold
headline
Local businesses
being advertised

5. I chose to do conventions similar to tabloid newspapers as I felt this would appeal more
towards my target audience, being young people. Yet I also used some broadsheet newspaper
conventions.
Conventions I used similar to tabloid newspapers for my
front cover:
Many images and
Colourful
advertisements
included
Large bold masthead
Celebrity Included
Various fonts
used
Large bold font
used for main
article

6. Conventions similar to Local Newspapers:
Advertisements are of
local buisnesses
Soft news

7. Conventions similar to broadsheet newspapers
for my front cover:
More text used on
the front cover
than tabloid
newspapers

8. • Overall I feel I used most conventions from tabloid
newspapers mainly. The conventions I challenged
would be my target audience, as most local
newspaper's are aimed towards the elderly or
adults.
• Another convention I challenged was having more
text than most tabloid newspapers and more
similar to broadsheet newspapers.
• Conventions I developed would be including a
twitter address for the newspaper, and also an
app which could be downloaded. I did this as this
would appeal for my target audience.