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EPIC TALES OF THE
UNEXPECTED.
ESTIMATED READING TIME: 15 MINUTES
SERIES 01
One day company X decided that in order to
grow further they must do some sort of
marketing as their current content just wasn't
working. Landing page drop offs, low sales
and following on social media get them reach
for the big red button.
THE STORY OF COMPANY X
#EPIC
TALES:
IN A PANIC
COMPANY X
LOOKED AT THEIR
COMPETITORS &
IN A KNEE JERK
RESPONSE DECIDE
TO DIVE IN DIY
STYLE IN A BID TO
SAVE MONEY.
#EPIC TALES:
ACTIONTIME
#EPIC TALES: 

OF FRUSTATION
Unfortunately Company X didn't
conduct any solid consumer
research making their content
strategy even less targeted. The
boss felt very frustrated as he
thought this marketing lark was
piece of cake!
#EPIC TALES:
OF REGRET
Company X wasted so much time
trying to take on all the 'easy stuff'
themselves that the rest of the
business began to suffer costing
them even more in time and revenue.
#EPIC TALES: 
THE TURNAROUND
So the next day the boss called in
his marketing manager who tries
to explain. He informs him that it
really needs a specialist team,
consumer research, content
strategy, targeting and retargeting.
This takes time to develop but
promises much better results long
term…
#EPIC TALES:
OF LOSES
so now the boss realises he has
wasted precious time and resources
with 0% ROI on ineffective poorly
planned marketing. 
Company X has actually lost more
potential revenue than it would cost to
employ a specialist agency to do it for
him. Not to mention confusing his
audience even more and losing potential
consumers. Note to self: find out what
personas and smart insights are
#EPIC
TALE: THE
PAYOFF
 The boss finally decides to come
round to budgeting more for his
marketing so it can be done
properly allowing him to focus on
what he needs to do. 
Company X social following grows
35% during the next 6 months.
Leads are up 19% and sales up
11% on the previous years quarter.
#EPIC TALE:
TAKEAWAY
the moral of the story is -
companies need to think seriously
about hiring specialist teams who
can focus on their building their
marketing strategy and content
allowing them to focus on their
business. Spending more in the
short term will definitely save you
more in the long run! The End.
SERIES 2 COMING
SOON.
HAPPY MARKETING FOLKS!
WE CAN HELP YOU
CREATE A CONTENT
STRATEGY BASED ON
SOLID CONSUMER
RESEARCH.
WE CAN ALSO HELP
YOU PLAN YOUR
CAMPAIGN.
COVERING 4 SIMPLE STEPS
BE IT 
BRAND AWARNESS
TARGETING
RETARGETING
LIKE THIS
SO YOU CAN FOCUS
ON WHAT’S
IMPORTANT.
DISCOVER MORE

 
 
 
 
 
CLICK HERE
SERIES 2 COMING
SOON.
HAPPY MARKETING DREAMS!
FINALLY A LITTLE
ABOUT US
HAPPY MARKETING DREAMS!
Hello.we are epic
What: Creative Integrated Agency
Established: 2009
Team: 6 experts
Mission: Creating brand stories for 
local and international brands
 
We love our clients and we are passionate
about what do. Creative and strategy are
the driving force behind our wings
Ok we admit it, we will never let any crap
out the door. We create powerful brand
stories for our clients and build lasting
brand relationships. 
the details
 passion
 the truth about epic
our 

mission
Brand stories


Brand stories

We create brand stories. Every company or
organization has one. Its own voice. Its
own brand DNA. 




Execution


We execute this using the right channels at the
right time to engage, connect and bring your 
Brands story to life.
James
Lake
experience
Over 10 years experience working with
some of the best creative teams and world
renowned brands.
Worked with local and international
companies including Microsoft and MSN
Delivering creative solutions across FMCG,
tech, education, resources and more.
ENGAGING BRAND STORIES
ARE THE KEYSTONE FOR
EPIC BUILT UPON SOLID
CONTENT STRATEGIES. 
specialisms
Campaign creation
Creative Strategy
Concept Creation
Brand Development
Graphic Design
Creative Director & Founder
meet the team
eliza house
development
mike jacobi
director
claudia lopes
designer
tom rogers
designer
michael klin
account
Our
experience
61%
 31%
21%
1. Branding
 2. Digital
 3. strategy
Our clients
Feel the love
We love our clients and we are proud of the work we
deliver for them. 
Engaging our clients brands with their market is our
priority ensuring we always use the right strategy and
marketing channels delivered at the right time to the
right audience.
thankyou.
HAPPY MARKETING FOLKS!

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Epic Digital: Why DIY Marketing doesn't work

  • 1.
  • 2. EPIC TALES OF THE UNEXPECTED. ESTIMATED READING TIME: 15 MINUTES SERIES 01
  • 3. One day company X decided that in order to grow further they must do some sort of marketing as their current content just wasn't working. Landing page drop offs, low sales and following on social media get them reach for the big red button. THE STORY OF COMPANY X #EPIC TALES:
  • 4. IN A PANIC COMPANY X LOOKED AT THEIR COMPETITORS & IN A KNEE JERK RESPONSE DECIDE TO DIVE IN DIY STYLE IN A BID TO SAVE MONEY. #EPIC TALES: ACTIONTIME
  • 5.
  • 6. #EPIC TALES: 
 OF FRUSTATION Unfortunately Company X didn't conduct any solid consumer research making their content strategy even less targeted. The boss felt very frustrated as he thought this marketing lark was piece of cake!
  • 7. #EPIC TALES: OF REGRET Company X wasted so much time trying to take on all the 'easy stuff' themselves that the rest of the business began to suffer costing them even more in time and revenue.
  • 8.
  • 9. #EPIC TALES: THE TURNAROUND So the next day the boss called in his marketing manager who tries to explain. He informs him that it really needs a specialist team, consumer research, content strategy, targeting and retargeting. This takes time to develop but promises much better results long term…
  • 10.
  • 11. #EPIC TALES: OF LOSES so now the boss realises he has wasted precious time and resources with 0% ROI on ineffective poorly planned marketing. Company X has actually lost more potential revenue than it would cost to employ a specialist agency to do it for him. Not to mention confusing his audience even more and losing potential consumers. Note to self: find out what personas and smart insights are
  • 12.
  • 13. #EPIC TALE: THE PAYOFF The boss finally decides to come round to budgeting more for his marketing so it can be done properly allowing him to focus on what he needs to do. Company X social following grows 35% during the next 6 months. Leads are up 19% and sales up 11% on the previous years quarter.
  • 14.
  • 15. #EPIC TALE: TAKEAWAY the moral of the story is - companies need to think seriously about hiring specialist teams who can focus on their building their marketing strategy and content allowing them to focus on their business. Spending more in the short term will definitely save you more in the long run! The End.
  • 16. SERIES 2 COMING SOON. HAPPY MARKETING FOLKS!
  • 17. WE CAN HELP YOU CREATE A CONTENT STRATEGY BASED ON SOLID CONSUMER RESEARCH.
  • 18. WE CAN ALSO HELP YOU PLAN YOUR CAMPAIGN. COVERING 4 SIMPLE STEPS
  • 19. BE IT BRAND AWARNESS TARGETING RETARGETING
  • 21. SO YOU CAN FOCUS ON WHAT’S IMPORTANT.
  • 22. DISCOVER MORE CLICK HERE
  • 23. SERIES 2 COMING SOON. HAPPY MARKETING DREAMS!
  • 24. FINALLY A LITTLE ABOUT US HAPPY MARKETING DREAMS!
  • 25. Hello.we are epic What: Creative Integrated Agency Established: 2009 Team: 6 experts Mission: Creating brand stories for local and international brands   We love our clients and we are passionate about what do. Creative and strategy are the driving force behind our wings Ok we admit it, we will never let any crap out the door. We create powerful brand stories for our clients and build lasting brand relationships. the details passion the truth about epic
  • 26. our 
 mission Brand stories Brand stories We create brand stories. Every company or organization has one. Its own voice. Its own brand DNA. Execution We execute this using the right channels at the right time to engage, connect and bring your Brands story to life.
  • 27. James Lake experience Over 10 years experience working with some of the best creative teams and world renowned brands. Worked with local and international companies including Microsoft and MSN Delivering creative solutions across FMCG, tech, education, resources and more. ENGAGING BRAND STORIES ARE THE KEYSTONE FOR EPIC BUILT UPON SOLID CONTENT STRATEGIES. specialisms Campaign creation Creative Strategy Concept Creation Brand Development Graphic Design Creative Director & Founder
  • 28. meet the team eliza house development mike jacobi director claudia lopes designer tom rogers designer michael klin account
  • 29. Our experience 61% 31% 21% 1. Branding 2. Digital 3. strategy
  • 30. Our clients Feel the love We love our clients and we are proud of the work we deliver for them. Engaging our clients brands with their market is our priority ensuring we always use the right strategy and marketing channels delivered at the right time to the right audience.