2. Introduction
Mural art is becoming increasingly popular in Malaysia.
It’s not only a tourist attraction but also a great
backdrop for locals to take pictures.
Become a magnet that invite people to come and
appreciate the arts.
6. ARTIST: Syafiq Rasyid bin
Abdul Jalil
20 years old
Lives in Taman
Dagang,
Ampang.
Student from
UITM Shan
Alam
7. QUIT SMOKING
It is important that everyone should know
that smoking is harmful and for extreme
situation it may cause serious illness. The
motive behind this piece is to expose the
people to the unseen effects of smoking
on a person’s health.
8. QUIT SMOKING
3D Installation
Use minimalist and existence
of the smoking area
State that a smoker may look
physically healthy but not
inside
10. PHYSICAL APPEARANCE
The contrasting physical appearance is
used to distinguish the lungs of the two
types; smokers and non-smokers.
The smoker’s lung is depicted as the
dirtier, more damaged-looking lung
whereas the non-smoker’s lung is
depicted as bright, clean and healthy.
Non-verbal communication is used in this
context to provide a visual form to
communicate the differences between
the two lifestyles.
11. FIRST IMPRESSION
The first scene that strikes the
viewer’s eye is the contrasting
condition between the two
lungs.
Viewers are disgusted by the
lung on the left, as opposed to
the healthy lung on the right.
Through the slogan, viewers then
realize these are lungs belonging
to two different people, the
smoker and the non-smoker.
12. VERBAL COMMUNICATION
The slogan sends the message,
while the visual of the deteriorated
lung reinforces it in the viewer’s
mind.
Forces smokers to re-evaluate their
habits by reminding them about
the effects of smoking that they
cannot see (“healthy on the
outside, but not inside”).
13. VISUAL PREFERENCE
The first response of the viewer
toward the mural is disgust toward
the smoker’s lung, preferring the
healthier looking non-smoker’s
lung.
The visual preference of the viewer
towards the healthy lung
discourages the viewer to smoke,
wanting to relate to the image of
their healthy, non-smoker’s lung.
14. SELF-PERCEPTION
The image of the smoker’s lung makes the
viewer (especially smokers) reflect on their
habits, giving them a glimpse of what could
be happening to their lungs that they
cannot see.
Smokers in particular are alerted to the fact
that while they may look and feel healthy,
the real effects are the ones that they
cannot see.
This self-reflection encourages smokers to
stop smoking.
16. ARTIST : Z_ART GALLERY
STUDIO
•Founder is Zart Zaini.
•From Penang, Malaysia.
•Participated in many
art events, Public Art
Event, Penang Art
Exhibition.
17.
18. BUMI KU
Bumi ku is an artwork which uses 100%
recycle materials such as plastic forks,
spoons, cups and others are transformed
into a forest of flora and fauna. Bumi ku
inspires viewers to reduce, reuse and
recycle.
19. BUMI KU
3D Installation artwork
Implement the concept of
reuse, reduce and recycle
materials.
21. Organizational
Communication
This mural art is drawn by an
organization and the message
they want to pass to the people
through this mural art is to
encourage viewers to reduce,
reuse and recycle.
22. PERCEPTION
From the artist’s perspective, this mural represents
the importance and potential of reducing, reusing
and recycling used materials. The artist does this by
the interesting use of recycled materials and
incorporating a variety of colours, patterns and
sizes.
From the perspective of the audience, the mural
may be about reusing used materials instead of
simply disposing of them.
In conclusion, perception between the artist and
the viewer may vary.
23. FIRST IMPRESSION
Variety of colors and sizes
Interesting usage of materials
Generally an attractive view, it
effectively catches the audience’s
eye to relay the underlying message.
The underlying message being about
inspiring the audience to reduce,
reuse and recycle.
24. NON-VERBAL
COMMUNICATION
Mr. Zart ,the artist of this artwork is trying
to remind us about the various uses of
everyday materials and how we should
find ways to reuse materials instead of
throwing them away.
He does this by producing an artwork
using creative techniques and an
interesting use of materials and colors to
attract the attention of the viewer.
26. ARTIST : SINCERE MERCH
Established in 2010.
From Kota
Kinabalu, Sabah
Instagram
@officialsincere
27.
28. MALAYSIA’S PARADISE
The artwork presents the
relaxation and heaven fullness
of islands and beaches
around Malaysia. As a country
surrounded by beach and
coasts, it is a clear message
given to the audience on how
beautiful and gorgeous of
nature here.
30. CONCEPTS
Dress code
First impression
Body movement
Gesture and expression
Proximity
31. Physical Appearance
Theme of the mural art is tropical
The lady is wearing a green floral dress
and holding a beach hat with a hibiscus
flower on her hair
The hibiscus flower on her hair represent
the national flower of Malaysia
(Malaysia’s Paradise)
The attire that she is wearing matches
the background and theme of the
mural.
32. FIRST IMPRESSION
The overall look of the mural has a
relaxing feel to it and it gives one the
sense of being in the beach
It is very interactive and inviting because
there is another long chair for viewers to
lean back against it
The lady on the long chair next door acts
as a companion for the viewers to take
picture with.
33. BODY MOVEMENT
Lying on the beach’s long chair
and enjoy the sun light.
Hand stroking her hair.
Another hand is holding her hat
One of her leg is bent in the
comfortable position to show that
she is relaxing on the long chair.
34. GESTURE AND EXPRESSION
The lady is smiling to the next long
chair.
The lady look cheerful and friendly.
35. PROXIMITY
Through this mural locals can
receive a sense of proximity
through their familiarity with the
elements displayed in the mural.
Locals are able to relate with the
feel of local beaches as the
“Malaysian Paradise” magazine,
shaved ice and a plate of Nasi
Lemak is displayed on the table
beside her.
