The document discusses United Rentals, the largest equipment rental company in the world. Some key points: 1) United Rentals was founded in 1957 in St. Louis and now has over 75,000 employees and a fleet of 1 million vehicles. 2) The company focuses on customer satisfaction and employee development and well-being in order to drive profits. 3) United Rentals uses a blend of management styles including empowering employees and focusing on their needs per Maslow's hierarchy of needs.