Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Empathy map gp
1. • “New chapter in my life”
• “I don’t know”
• “I’m not good enough”
• “No one wanted me”
• “Didn’t expect to hear
anything back”
• What am I going to do now?
• I’m unprepared for the work force
• I’m stepping out into the unknown
• I’d rather stay in school, in my
comfort zone
• I must be doing this job-hunt process
wrong
• Anxious
• Scared
• Overwhelmed
• Hopeless
• Excited
• Frustrated
• Not Confident
• Self Doubt
STAKEHOLDER
AGE 23
Gina Policelli – Design Thinking Action Lab 2013
2. INSIGHT:
Stakeholder needs a way to gain relevant, real-world work
experience before graduating college because she felt
unprepared while applying for her first job.