SlideShare a Scribd company logo
Effective Account
Based Sales
Tactics
Are you not getting enough revenue through
your account based sales methodology? This
may be due to the absence of effective account-
based sales tactics which you surely need to
follow if you are really concerned about higher
conversion rates.
Salespeople need to
represent a contextual
message whenever they
are reaching out their
prospect. A simple
generic email never
leads you to conversion.
Create a
Contextualized
Message
It is necessary to check
the social proximity of
salesperson and decision
maker. Your sales people
and decision-makers can
either be directly
connected or indirectly
through others.
Social Account
Selection and
Proximity
LinkedIn sales Navigator
help salespeople automate
notifications about job
changes, save leads and
accounts. It also helps in
expanding lead
opportunities by locating
people with commonalities
on LinkedIn.
Don’t Cancel Your
LinkedIn Sales
Navigator
You need to develop your own
sales development team. It is
an important step to achieve
success in account-based
sales. It has been observed
that sales leaders with
extended onboarding periods
have higher success rates
with account-based sales.
Build a Sales
Development Team
The secret of account based
sales team success also
depends on their daily session
of 40 to 60 minutes which
focuses on finding, engaging,
and educating sales
professionals’.
Establish a Routine
ThankYou
FollowUs:

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Effective Account Based Sales Tactics

  • 2. Are you not getting enough revenue through your account based sales methodology? This may be due to the absence of effective account- based sales tactics which you surely need to follow if you are really concerned about higher conversion rates.
  • 3. Salespeople need to represent a contextual message whenever they are reaching out their prospect. A simple generic email never leads you to conversion. Create a Contextualized Message
  • 4. It is necessary to check the social proximity of salesperson and decision maker. Your sales people and decision-makers can either be directly connected or indirectly through others. Social Account Selection and Proximity
  • 5. LinkedIn sales Navigator help salespeople automate notifications about job changes, save leads and accounts. It also helps in expanding lead opportunities by locating people with commonalities on LinkedIn. Don’t Cancel Your LinkedIn Sales Navigator
  • 6. You need to develop your own sales development team. It is an important step to achieve success in account-based sales. It has been observed that sales leaders with extended onboarding periods have higher success rates with account-based sales. Build a Sales Development Team
  • 7. The secret of account based sales team success also depends on their daily session of 40 to 60 minutes which focuses on finding, engaging, and educating sales professionals’. Establish a Routine