Edited duncan terrenace_step two ignite presentation slideshow

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The document discusses whether file sharing should be illegal and explores opportunities for industries to benefit from file sharing. It argues that file sharing allows for worldwide distribution and access to a potential marketing audience of 70 million illegal downloaders. Industries could cut costs and create new business models by embracing file sharing rather than attempting to police illegal downloaders through exorbitant lawsuits that most people could not afford to pay. The document promotes a brighter future for industries through new methods of digital distribution and promotion that leverage file sharing networks.

Technology Business

https://www.ﬂickr.com/photos/29233640@N07/9642341888/https://www.ﬂickr.com/photos/93841400@N00/4067629406/
Illegal?
Should File-sharing Be

File-Sharing is
S h a r i n g
https://www.ﬂickr.com/photos/49503002894@N01/22921019/
https://www.ﬂickr.com/photos/51278955@N00/8287286582/

File sharing is a growing strategy
amongst major software
Corporations.
https://www.ﬂickr.com/photos/19716902@N00/3152672560/
http://uhaweb.hartford.edu/liberacki/index1.htm
Elizabeth Liberaki

File Sharing can be
Harnessed
https://www.ﬂickr.com/photos/75994593@N00/3202641220/

Industries can
Benefit
https://www.ﬂickr.com/photos/53133240@N00/2207307656/xt

https://www.ﬂickr.com/photos/26373139@N08/5916140780/
Cut
Costs
https://www.ﬂickr.com/photos/59937401@N07/5929568821/

Creates
Opportunity
https://www.facebook.com/photo.php?fbid=295928163757819&set=pb.100000219130793.-2207520000.1397409328.&type=3&theater
https://www.ﬂickr.com/photos/33118864@N00/4571644664/

Worldwide Distribution
V i a P 2 Phttps://www.ﬂickr.com/photos/24662369@N07/4386822005/

=https://www.)lickr.com/photos/8726888@N08/2377844553/
70 Million Illegal Downloaders
Potential Marketing Audience
https://www.ﬂickr.com/photos/26849183@N00/4116590231/
=

Shapes and Sizes
https://www.)lickr.com/photos/64014075@N00/227667437/
Markets Come In All

Tehttps://www.ﬂickr.com/photos/30381418@N06/7399340436/xt
With the FanBase.
Can Ensure a more Personal Relationship

Difficult to
POLICEThose
Who download for https://www.)lickr.com/photos/44373968@N00/175599244/

Exorbant Lawsuits
https://www.ﬂickr.com/photos/symic/3377718057/in/photostream/

https://www.ﬂickr.com/photos/34942348@N04/4121793333/
A Purchase
Did Occur

Most of US
Would never be able to Pay the fines.
https://www.ﬂickr.com/photos/34323101@N00/429590768/ https://www.ﬂickr.com/photos/98876848@N00/2459294638/

Minnesota Woman Ordered to Pay
220,000
https://www.)lickr.com/photos/7270284@N02/3258378233/

https://www.)lickr.com/photos/83542829@N00/2971294143/
Take The Industry
BACK!
https://www.ﬂickr.com/photos/12836528@N00/3306504966/

https://www.ﬂickr.com/photos/27636029@N05/4440609236/
https://www.ﬂickr.com/photos/91702123@N00/8928335771/
=
Brighter Future for the Industry
New Methods Of Distribution /Promotion
https://www.)lickr.com/photos/60872595@N06/5819184201/

Share Our Way To
Success!
https://www.ﬂickr.com/photos/13657368@N00/1752089487/
https://www.ﬂickr.com/photos/64921602@N00/7499529036/
WE CAN

Opportunities don't happen, you
create them. ~
Chris Grosser
https://www.ﬂickr.com/photos/48424574@N07/5096035675/in/photostream/ext

Slides from the third of my 3 part series classes at General Assembly in London on the 7th of August 2013. https://generalassemb.ly/education/designing-for-multiple-devices-3-part-series/london/2172 ABSTRACT This 90-minute session will focus on designing for touch across devices - including hybrids - as well as the challenges and opportunities of responsive content. We will cover how to find a balance between controlling layouts and making your products as responsive as possible. By the end of the session you'll have an understanding of: - the different ways people physically hold and interact with their devices - how hybrid devices impact design decisions - why the mobile context matters and what you need to consider - how to adapt content to device layout and orientations - using content as the basis for breakpoints rather than devices - and a framework to use as the starting point for approaching modular and responsive design from an information architect (IA) and user experience (UX) point of view

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