Downloaded 263 times
AA
Uploaded byAriel Arrieta
1,257 views
E Marketer Seven Strategies(3)
The document discusses how the current economic downturn is affecting digital marketing and media spending. It provides statistics showing that the economy is declining sharply, consumer confidence is low, and media and marketing budgets are expected to be flat or decrease over the next two years for the first time in over 40 years. Marketers anticipate significant cuts to their advertising budgets in response to the recession.
