E-Commerce site

1. Welcome To Our Presentation
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Choose Product
Buy

2. Problem Statement
2
▪ When farmer sells their product on market, they
do not get the right price for the frauds'. They get
below half of the original price of their crop.
Middleman will be benefited so that farmer will
be demotivated and suffering from economic
crisis.

3. Solution System
3
Our application will help them to their
product at right price and right time through
online. This app will help people to get a good
price and they will be benefited. For that they
will be more interested in agricultural sector.

4. Target Market
4
A target market is a group of
potential customers that you identify
to sell products or services to. Each
group can be divided into smaller
segments. Segments are typically
grouped by age, location, income
and lifestyle

5. Target Market
5
The four main types of market
segmentation are:
•Demographic segmentation: age,
gender, education, marital status,
race, religion, etc.
•Psychographic segmentation:
values, beliefs, interests,
personality, lifestyle, etc.
•Behavioral segmentation:
purchasing or spending habits, user
status, brand interactions, etc.
•Geographic Areas: neighborhood,
area code, city, region, country, etc.

6. Target Market
6
After Demographic Segmenting and
collecting information through web we find
our valuable customer.
MALE
• Age 18-60
Female
• Age 18-48

7. Business Model
7
4 Different Types of Business Model
 B2B
 B2C
 C2B
 C2C

8. Our Business Model
8
Website
Buyer
Seller
Place Advertise
Receive Product
Receive money
C2C Model

9. Market Strategy
9
 Produce original content.
 Optimize your ecommerce website's
layout.
 Content marketing.
 Social media marketing.
 Email marketing.
 Search engine optimization (SEO) for
ecommerce.
 Pay-per-click advertising (PPC for
ecommerce)
 Optimize for mobile.

10. Sales Strategy
10
Find Customer Sell Item Receive
Product
Transportation

11. Find Customer
11
1.Have an eye-catching Design.
2.Write Targeted Blog Content.
3.Offer a New Product / Service.
4.Advertise.
5.Participate in Social Media.
6.Build reputation before promoting your brand.
7.Incentivize First Purchase
8.Know the preferences of your target audience.
9.Ensure good reviews and ratings for your products.
10.Focus on the necessary details.
11.Don't force visitors to register on your website
12.Referrals

12. Sell Item
12
Then Sell our product on targeted people.

13. Transportation System
 Usually when Producer sell something, they sell on local market
 Then local market sell it next phases….
 So, The price will be increasing Manually, But seller could not
get benefited.
13

14. Our Transportation System
▪ In Our System we transport goods directly to our system with our own
shipping
14

15. Storage System
▪ Grading
▪ Packaging
▪ UpToDate System
▪ Processing
15

16. Receive Product
▪ Customer Receive their product on
home delivery.
▪ Cash On Delivery.
16

17. Technical Architecture
17
Here is the Process that a Customer Find
Product
Login
Sign Up
Forgot
Password
Verify
OTP
Successful
Login
Find
Product
Select
Product
Give
Address
Find
Product

18. Market Opportunity
18
A market opportunity is a newly identified need that
a company can use to grow; usually, because it's not
being addressed by competitors… yet.
Top of the list of advantages of ecommerce is the low
financial cost, but other pros include selling
internationally, retargeting customers, personalization
of the buying experience, etc. These benefits of
ecommerce will help you determine if starting an
online store is right for you.

19. Market Challenge
19
Challenges E-Marketing Faces
•A bad reputation. A lot of money spent on Internet
marketing over the past few years was wasted. ...
•Marketing integration. Most major marketing efforts
utilize multiple channels, on- and offline. ...
•E-CRM. ...
•Privacy.

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