This is business related presentation

1. Welcome To Our
Presentation!

2. Subject Name: Introduction
To Business And Management
Subject Code: MGT281.28

3. Our Topics
E-Commerce Business
(Traditional Bengali Clothes)

4. Our Brand Name
“Online Shop”

5. Our Respectable Sir
Name: Mr. Mohammad Ahsan Chowdhury
Assistant Professor (Southeast University)
Department of Computer Science and Engineering
Initial: MAC

6. Let’s Introduce Our
Group Leader
And Group Members!

7. Let’s Introduce Our Group Leader
And Group Members!
Position Name Student ID Image
Leader (CEO) Md. Shah Sultan Rubel 2023000010069
Members Md. Anas Uddin 2023000010061
Members Mehedi Hasan 2023000010048
Members Robiul Hoque 2023000010036

8. Today I Would Like To
Talk About Our “Online Shop” User
Interface

9. This is Our “Online Shop” Demo Page.

10. Now I Would Like To
Talk About How to Buy a Product in Our
“Online Shop”

11. Order Process 1:
Welcome to our 2nd page.
If you buy a product in our company simply
click Buy Now button. If you buy this
product later simply click Add to Cart
button.
Thank you 

12. Order Process 2:
Welcome to our 3rd page.
Please Login to continue. Enter your email
id and password.
Thank you 

13. Order Process 3:
Welcome to 4th page.
Now Simply Press Place Order Button.
Thank you 

14. Order Process 4:
Welcome to 5th page.
Simply Select Payment Method and Click
Pay Now Button.
Thank you 

15. Order Process 5:
Welcome to 6th page.
Simply Enter Your bKash Account Number
and Press Confirm Button.
Thank you 

16. Order Process 6:
Welcome to 7th page.
Simply Enter Your bKash Verification Code
and Press Confirm Button.
Thank you 

17. Order Process 7:
Welcome to 9th page.
Congratulations! Your Transection is
Successful.
Thank you 

18. Now Our Group Members
Will Discuss About The Next Step Of Our
Business. Thank you 

19. I am MD. ANAS UDDIN
I will discussing about
Marketing Research

20. Secondary Research
1) Geographic Data:
• Bangladesh has a population of approximately 166 million people. Major
urban centers include Dhaka, Chittagong, Khulna, and Rajshahi. Dhaka, the
capital city, is the most densely populated with over 21 million residents in its
metropolitan area, making it a prime market for ecommerce due to its high
internet penetration and consumer spending power.

21. Secondary Research
2) Demographic Data:
Age Distribution:
• 30% are under 15
• 20% are aged 15-24
• 35% are aged 25-54
• 15% are 55 and
older
Gender:
• 51% Male
• 49%
Female
Income:
• Median household income:
BDT 20,000 per month
• 50% earn less than BDT
15,000
• 30% earn between BDT
15,000 and BDT 50,000
• 20% earn more than BDT
50,000
Marital Status:
• 60% married
• 35% single
• 5% divorced or
widowed
Family Size:
• Average household
size: 4.5 persons
• 65% of households
have children under
18

22. Secondary Research
This demographic data indicates a young population
with a significant number of middle-income
earners, suggesting potential for growth in the
ecommerce sector, particularly among tech-savvy
younger consumers.

23. Primary Research
We will employ a combination of online surveys and virtual focus groups to
gather primary data.
• Surveys: These will be distributed via social media platforms, email campaigns, and
through our ecommerce website to reach a diverse audience across Bangladesh. The
goal is to understand consumer shopping habits, preferences, and pain points.
• Focus Groups: Virtual focus groups will be conducted with selected participants
from our target demographics to gain deeper insights into their online shopping
experiences and expectations.

24. Competition
1) Direct Competitors: 2) Indirect Competitors:
Direct competitors are other
ecommerce platforms operating
in Bangladesh, such as:
Daraz.com.bd
Evaly.com.bd
Priyoshop.com
Indirect competitors include businesses that
do not sell the same products but compete
for the same disposable income, such as:
Traditional retail stores
Mobile phone top-up services
Entertainment services (e.g., cinema,
streaming serces)

25. Market Segment Analysis –
Target Customer
• Based on the secondary data collected, our target customer is likely to be:
• Aged 18-45
• Middle to upper-middle class with a household income of BDT 15,000+
• Both single and married individuals, often with children
• Comfortable with technology and frequent online shoppers
This demographic is ideal for our ecommerce business as they have the financial
means and the inclination to shop online, particularly for convenience and variety.

26. Analysis of Potential Location
1) Location:
• As an online ecommerce business, our operations will be primarily based online. However, our
main office and distribution center will be located in Dhaka, the largest city and a major
commercial hub in Bangladesh.
2) Rent or Buy:
• We will initially rent the property to maintain flexibility and manage costs effectively.
3) Building Type:
• The office and distribution center will be in a commercial building with adequate space for
operations and logistics.

27. Analysis of Potential Location
4) Hours of Operation:
• Our ecommerce platform will be operational 24/7, while the office hours will be from 9 AM to
6 PM, Monday to Saturday.
5) Parking Facilities:
• The office building will have ample parking facilities for staff. The distribution center will also
have adequate parking for delivery vehicles.
6) Access to Mass Transit:
• The location will be well-served by public transportation, including buses and local trains,
making it accessible for staff.

28. Analysis of Potential Location
7) Safety:
• The area chosen is considered safe, with a secure environment and regular patrolling.
8) Complimentary Businesses:
• We will be near other commercial entities, including logistics companies, tech support
services, and business service providers, which will complement our operations and help
streamline our logistics and customer support services.
• By strategically setting up in Dhaka and leveraging our competitive advantages, we aim to
attract a broad customer base and build a strong presence in the ecommerce market in
Bangladesh.

29. Now Our Group Members
Will Discuss About The Next Step Of Our
Business. Thank you 

30. Ownership Choices
• We've decided on a Limited Liability Company (LLC) structure for our
business. This choice offers a balance between liability protection and
flexibility in management. As a small business, it allows us to maintain some
personal control while also shielding our personal assets from business
liabilities. Additionally, the LLC structure simplifies taxation, as profits and
losses can pass through to the owners' personal tax returns.

31. Personnel Needs
• CEO (Chief Executive Officer) - Responsible for overall management and strategic direction of the company. Will
report directly to the Board of Directors.
• COO (Chief Operating Officer) - Oversees day-to-day operations, ensuring smooth functioning of all departments.
Reports to the CEO.
• CFO (Chief Financial Officer) - Manages financial aspects of the business including budgeting, forecasting, and
financial reporting. Reports to the CEO.
• CTO (Chief Technology Officer) - Leads technology development and implementation, ensuring the company
remains innovative and competitive. Reports to the CEO.
• HR Manager - Handles recruitment, employee relations, and HR policies. Reports to the CEO.
• Marketing Manager - Develops and executes marketing strategies to promote the company's products or services.
Reports to the CEO.
• Sales Manager - Leads the sales team, setting targets and strategies to drive revenue growth. Reports to the CEO.

32. Hiring Strategy
• We will recruit staff members through a combination of online job postings,
recruitment agencies, and networking.
• Competitive salaries will be offered based on industry standards and the
qualifications of the candidates. Additionally, we will provide benefits such as
health insurance, retirement plans, and opportunities for professional
development to attract and retain qualified staff.
• Flexible working conditions, including remote work options and flexible
hours, will also be offered to accommodate different needs and preferences.

33. Now Our Group Members
Will Discuss About The Next Step Of Our
Business. Thank you 

34. • Greetings to Everyone…
• Welcome to My Sation.
This is me “Robiul Hoque” Come to share our E-Commerce
Business “online Shop” Financial Plan…

35. our Business Costs and Initial Investment:-
Website Development: 150,000 taka
Domain Registration: 2,000 taka
Initial Inventory Purchase (Traditional Clothing): 5,00,000taka
Marketing Materials (e.g., Logo Design, Branding): 50,000 taka
Legal and Licensing Fees: 30,000 taka
Total Startup Investment: 7,32,000 taka

36. Operating Expenses:-
Website Hosting and Maintenance (Annual): 30,000
Marketing and Advertising (Monthly): 20,000
Salary for Social Media Manager (Monthly): 40,000
Utilities (Monthly): 10,000
Insurance (Annual): 50,000
Total Monthly Operating Expenses: 160,000

37. ###Income Statement for our business “Online Shop” (Year 1):-
1.Gross Revenue less returns/refunds:
1.Gross Revenue (Total Sales): 45,00,000(45 laks taka).(Sum of monthly
sales projections for Year 1)
2.Returns/Refunds: 1,00,000(one laks taka)…(Estimated returns/refunds
based on historical data or industry averages)
3.Gross Revenue after Returns/Refunds: 44,00,000(44 laks Taka).

38.  Cost of Goods Sold:-
1.Cost of Goods Sold (COGS): 22,50,000(22 laks
50 thousand taka) (Assuming a 50% Gross
Profit Margin)
This includes the cost of purchasing
traditional clothing inventory, packaging,
shipping, and any other direct costs
associated with producing and delivering the
products.

39. Income Statement Summary:
Item Amount (Taka)
Gross Revenue 45,00,000
Returns/Refunds (100,000)
Gross Revenue after Returns 4400,000
Cost of Goods Sold (22,50,000)
Gross Profit 21,50,000

40. Last but not least…
• This income statement provides a clear overview of
the revenue, costs, and gross profit for our
business“Online shop" in its first year of operation.
Adjustments may be needed based on actual sales
and expenses throughout the year.

41. Thank ‘s for your Kind Attention…