DSC - Digital Shopping Channel - summary deck
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QVC for Millennials
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DSC - Digital Shopping Channel - summary deck
- 2. WE ARE QVC FOR THE MILLENIAL GENERATION https://www.youtube.com/embed/J0awJ0M42XQ?autoplay=1
- 3. Estimated to control over $990bn annual spending power (source: Deloitte) By 2020 spending is estimated to be $1.4 trillion and 1/3 of all purchases (source: Accenture) US Millennials OPPORTUNITY … tune out big brands & traditional media. Influenced by new media stars, their peers and online communities.
- 4. The Market OPPORTUNITY YouTube: 6bn hours of video content watched every month 1bn unique users & still growing 1 out of 2 people visit YT every month (sources: SoMotion, YouTube)
- 5. The Market $8.3 billion revenue Yr 1 = $6,360,000 revenue (est.) 365 days, 24 hours/day @ $947k/hr 1-3min shows, 2-4x’s per week @ $122,300.00 per week* 106 m+ homes in US 45m+ Talent’s subscribers, YT 1 billion monthly views QVC DSC COMPETITIVE ANALYSIS *net rev per week for Y1/2016
- 6. DSC Magic SOLUTION YouTube stars host shows 40% margin on all sales Owns the customer Built to scale
- 9. (Launched: July 23rd 2015 Semi-Closed) Beta • 75% aged 13-24 years old • Successful Video Conversions • Successful Logistics Execution • High Engagement Period • Audience Validated Presumptions • Mobile, driven by social $5m valuation = Raising $750,000 (seed round) CURRENT STATUS
- 10. Year 2016 Year 2017 Year 2018 Net Revenue $6,360,426 $9,162,720 $15,523,146 Gross Profit $3,237,213 $4,667,760 $7,904,973 G&A ($2,537,590) ($3,056,667) ($5,594,257) EBITDA $699,623 $1,611,093 $2,310,716 P & L PROJECTIONS
Editor's Notes
- STILL NEEDS WORK