This presentation represents the urban design basis that I created for the Seneff Arts Plaza at the Dr Phillips Center for the Performing Arts in downtown Orlando, Florida. I completed the work displayed in this presentation while working with Baker Barrios, the landscape architect of record of the plaza design.

1. S E N E F F A R T S P L A Z A :
U R B A N D E S I G N M E T H O D O L O G Y
D R P H I L L I P S C E N T E R F O R T H E P E R F O R M I N G A R T S

2. D E S I G N V I S I O N
E V E N T
P R O G R A M M I N G
U R B A N I N T E G R AT I O N
U R B A N I S M
F R A M E W O R K P L A N
C I T Y O F
O R L A N D O
D P C
O P E R AT I O N S
P U B L I C
D E S I G N
B O A R D
D P C
P R E S I D E N T
B A RT O N
M Y E R ' S
C O N C E P T
C I T I Z E N S O F
O R L A N D O
O R L A N D O
P O L I C E D E P T
P O T E N T I A L
T E N A N T S &
V E N D O R S

3. D E S I G N V I S I O N
E V E N T
P R O G R A M M I N G
U R B A N I N T E G R AT I O N
U R B A N I S M
F R A M E W O R K P L A N
• A RT A C C E S S I B L E T O A L L … … … … … … … … … … …
• W E L C O M I N G C O M M U N I T Y PA RT I C I PAT I O N … …
• D Y N A M I C ( L I K E M U S I C ) … … … … … … … … … … … …
• K I N E T I C ( L I K E D A N C E ) … … … … … … … … … … … …
• C R E AT I V E + I M A G I N AT I V E … … … … … … … … … …
O P E N P L A N
A C T I VAT E D B Y P E O P L E
C H A N G I N G PAT T E R N S
E L E M E N T S W I T H M O T I O N
A N I N S P I R I N G E X P E R I E N C E

4. U R B A N I N T E G R AT I O N
D E S I G N V I S I O N
E V E N T
P R O G R A M M I N G
U R B A N I S M
F R A M E W O R K P L A N
M A I N S TA G E E V E N T
photo: twitter.com

5. U R B A N I N T E G R AT I O N
D E S I G N V I S I O N
E V E N T
P R O G R A M M I N G
U R B A N I S M
F R A M E W O R K P L A N
M O V I E N I G H T
photo: unknown source

6. U R B A N I N T E G R AT I O N
D E S I G N V I S I O N
E V E N T
P R O G R A M M I N G
U R B A N I S M
F R A M E W O R K P L A N
O U T D O O R R E C E P T I O N S
photo: twitter.com

7. U R B A N I N T E G R AT I O N
D E S I G N V I S I O N
E V E N T
P R O G R A M M I N G
U R B A N I S M
F R A M E W O R K P L A N
S T R E E T P E R F O R M E R S
photo: unknown source

8. U R B A N I N T E G R AT I O N
D E S I G N V I S I O N
E V E N T
P R O G R A M M I N G
U R B A N I S M
F R A M E W O R K P L A N
V I S U A L A RT S H O W
photo: unknown source

9. D E S I G N V I S I O N
E V E N T
P R O G R A M M I N G
U R B A N I N T E G R AT I O N
S I T E L O C AT I O N
City
Hall
Arts Center
Entry
Arts Center
Back-of-House
Seneff
Arts Plaza

10. D E S I G N V I S I O N
E V E N T
P R O G R A M M I N G
U R B A N I N T E G R AT I O N
L A N D U S E
City
Hall
Arts Center
Entry
Seneff
Arts Plaza

11. D E S I G N V I S I O N
E V E N T
P R O G R A M M I N G
U R B A N I N T E G R AT I O N
T R A N S I T Seneff
Arts Plaza

12. D E S I G N V I S I O N
E V E N T
P R O G R A M M I N G
U R B A N I N T E G R AT I O N
PA R K I N G Seneff
Arts Plaza

13. D E S I G N V I S I O N
E V E N T
P R O G R A M M I N G
U R B A N I N T E G R AT I O N
U R B A N I S M
F R A M E W O R K P L A N
V E H I C U L A R C I R C U L AT I O N
A RT S C E N T E R B U I L D - O U T
City
Hall
Arts Center
Entry
Arts Center
Back-of-House

14. D E S I G N V I S I O N
E V E N T
P R O G R A M M I N G
U R B A N I N T E G R AT I O N
U R B A N I S M
F R A M E W O R K P L A N
P E D E S T R I A N A C C E S S
F U T U R E H O T E L
F U T U R E M I X E D - U S E
O F F I C E
A RT S C E N T E R B U I L D - O U T

15. D E S I G N V I S I O N
E V E N T
P R O G R A M M I N G
U R B A N I N T E G R AT I O N
U R B A N I S M
F R A M E W O R K P L A N
P E D E S T R I A N A C C E S S
F U T U R E H O T E L
F U T U R E M I X E D - U S E
O F F I C E
A RT S C E N T E R B U I L D - O U T

16. Doctor Phillips Center
(Stage One)
CNL I
City Hall
CNL II
MagnoliaAvenue
OrangeAvenue
Anderson Street
Parcel 4
(Future Office Building)
Parcel 3
(Future Hotel Building)
Colonnade
Colonnade
FieldForecourt
Future
Building Entry
Future
Building Entry
View
Edge
Edge
Transition
Transition
}
}
South Street
• foyer
• seasonal shade
• grand fountain
• flex pavilion
• seating
U R B A N I S M
F R A M E W O R K P L A N

17. Doctor Phillips Center
(Stage One)
CNL I
City Hall
CNL II
MagnoliaAvenue
OrangeAvenue
Anderson Street
Parcel 4
(Future Office Building)
Parcel 3
(Future Hotel Building)
Colonnade
Colonnade
FieldForecourt
Future
Building Entry
Future
Building Entry
View
Edge
Edge
Transition
Transition
}
}
South Street
• access to DPC
• commercial dining +
display
• building entry
• permanent shade
U R B A N I S M
F R A M E W O R K P L A N

18. Doctor Phillips Center
(Stage One)
CNL I
City Hall
CNL II
MagnoliaAvenue
OrangeAvenue
Anderson Street
Parcel 4
(Future Office Building)
Parcel 3
(Future Hotel Building)
Colonnade
Colonnade
FieldForecourt
Future
Building Entry
Future
Building Entry
View
Edge
Edge
Transition
Transition
}
}
South Street
• interstitial space
• outdoor dining
• seating
• mixed surfaces
• access to all zones
•
U R B A N I S M
F R A M E W O R K P L A N

19. Doctor Phillips Center
(Stage One)
CNL I
City Hall
CNL II
MagnoliaAvenue
OrangeAvenue
Anderson Street
Parcel 4
(Future Office Building)
Parcel 3
(Future Hotel Building)
Colonnade
Colonnade
FieldForecourt
Future
Building Entry
Future
Building Entry
View
Edge
Edge
Transition
Transition
}
}
South Street
• light + sound
infrastructure
• seating
• shade
• softer surfaces
• fountains
U R B A N I S M
F R A M E W O R K P L A N

20. Doctor Phillips Center
(Stage One)
CNL I
City Hall
CNL II
MagnoliaAvenue
OrangeAvenue
Anderson Street
Parcel 4
(Future Office Building)
Parcel 3
(Future Hotel Building)
Colonnade
Colonnade
FieldForecourt
Future
Building Entry
Future
Building Entry
View
Edge
Edge
Transition
Transition
}
}
South Street
U R B A N I S M
F R A M E W O R K P L A N

21. Doctor Phillips Center
(Stage One)
CNL I
City Hall
CNL II
MagnoliaAvenue
OrangeAvenue
Anderson Street
Parcel 4
(Future Office Building)
Parcel 3
(Future Hotel Building)
Colonnade
Colonnade
FieldForecourt
Future
Building Entry
Future
Building Entry
View
Edge
Edge
Transition
Transition
}
}
South Street
• open for flexibility
• dynamic surfaces
• infrastructure grid
U R B A N I S M
F R A M E W O R K P L A N

22. Doctor Phillips Center
(Stage One)
CNL I
City Hall
CNL II
MagnoliaAvenue
OrangeAvenue
Anderson Street
Parcel 4
(Future Office Building)
Parcel 3
(Future Hotel Building)
Colonnade
Colonnade
FieldForecourt
Future
Building Entry
Future
Building Entry
View
Edge
Edge
Transition
Transition
}
}
South Street
• open for flexibility
• dynamic surfaces
• infrastructure grid
U R B A N I S M
F R A M E W O R K P L A N

23. Doctor Phillips Center
(Stage One)
CNL I
City Hall
CNL II
MagnoliaAvenue
OrangeAvenue
Anderson Street
Parcel 4
(Future Office Building)
Parcel 3
(Future Hotel Building)
Colonnade
Colonnade
FieldForecourt
Future
Building Entry
Future
Building Entry
View
Edge
Edge
Transition
Transition
}
}
South Street
• open for flexibility
• dynamic surfaces
• infrastructure grid
U R B A N I S M
F R A M E W O R K P L A N

24. Doctor Phillips Center
(Stage One)
CNL I
City Hall
CNL II
MagnoliaAvenue
OrangeAvenue
Anderson Street
Parcel 4
(Future Office Building)
Parcel 3
(Future Hotel Building)
Colonnade
Colonnade
FieldForecourt
Future
Building Entry
Future
Building Entry
View
Edge
Edge
Transition
Transition
}
}
South Street
• open for flexibility
• dynamic surfaces
• infrastructure grid
U R B A N I S M
F R A M E W O R K P L A N

25. Doctor Phillips Center
(Stage One)
CNL I
City Hall
CNL II
MagnoliaAvenue
OrangeAvenue
Anderson Street
Parcel 4
(Future Office Building)
Parcel 3
(Future Hotel Building)
Colonnade
Colonnade
FieldForecourt
Future
Building Entry
Future
Building Entry
View
Edge
Edge
Transition
Transition
}
}
South Street
• open for flexibility
• dynamic surfaces
• infrastructure grid
U R B A N I S M
F R A M E W O R K P L A N

33. art: Baker Barrios

34. photo: bungalower.com

36. photo: Chris Gent

37. photo: Chris Gent

38. photo: Chris Gent

44. photo: Chris Gent

45. Thank You

46. S E N E F F A R T S P L A Z A :
U R B A N D E S I G N M E T H O D O L O G Y
D R P H I L L I P S C E N T E R F O R T H E P E R F O R M I N G A R T S