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ENTREPRENEUR l APRIL 2017
70 APRIL 2017 l ENTREPRENEUR 71
SPONSORED FEATURE
PRADHAN MANTRI YUVA YOJANA
YUVA UDYAMITA VIKAS ABHIYAN
ABOUT THE SCHEME
Pradhan Mantri YUVA Yojana is the flagship scheme of Ministry of Skill
Development and Entrepreneurship (MSDE) on entrepreneurship education
and training, advocacy and easy access to entrepreneurship support network
to over 14 lakh youth to initiate maximum start-ups over five years.
EDUCATE AND EQUIP
POTENTIAL AND EARLY STAGE
ENTREPRENEURS
>> Entrepreneurship Education and
training through Massive Open Online
Courses (MOOCs), designed and
developed by national and
international experts
>> Courses Available to the following
category of institutes across the country:
l 
Institutes of Higher Learning (IHL):
Colleges, Universities, and Technical
Institutions- 2200
l Higher Secondary (HS) Schools- 300
l 
Industrial Training Institutes
(ITis)-500
l 
Entrepreneurship Development Centres
(EDCs)-50:NSDC Training Partners,
NIESBUD and liE Partner Institutes,
EDII Regional Centers, State
Government Development Centers
 MOOCs is also integrated
within-class discussions and experiential
learning (applications, mock businesses,
internships), all facilitated by selected
and trained faculty in selected institutes
 These student centric courses
are certified by National Institute of
Entrepreneurship and Small Business
Development (NIESBUD) under
Ministry of Skill Development and
Entrepreneurship(MSDE)
CONNECT
ENTREPRENEURS
TO NETWORKS OF
IDEAS,MENTORS AND
FUNDING
 Additionally, students
get easy access to a robust
network of peers, mentors,
incubators, funds and
business services through an
online platform
THE KEY OBJECTIVES AND FEATURES OF THE SCHEME ARE AS UNDER:
The range of programs offered to various
categories of institutes are as under:
Institute of Higher Learning (IHL)
Institute of Higher Learning will offer six
certificate programs to students. These will be
facilitated by faculty through this platform,
and have a strong focus on peer learning, and
creates smart, collaborative teams of students.
Primary goals are:
Inspire and build confidence in students
to startup and progress on the path of
entrepreneurship, equip students with the
hardskills required to start and run a venture
and Support students who have ideas with
guidance, networks and platforms.
Orientation Course: 30 hours per Semester
for 6 months
Other Higher Courses: 40 hours per Semester
for 6 months
Industrial Training Institutes (ITis)
Through this course, the students will learn
skills on key aspects of setting up a small
business such as Inventory management,
sourcing, bookkeeping and financial discipline,
digital marketing, general administration
and barefoot managerial skills. The course
helps students leverage their vocational skill
sets and gain information about various
Government facilitation and funding schemes
to start their own business. These are offered
through Foundation and Advanced Course.
Foundation Course: 15 Hours. 1-1.5 hours per
week for 3 months
Advanced Course: 60 Hours. 3-4 hours per
week for 6 months
Higher Secondary (HS) Schools
Courses offered at schools (10+2) will have
Foundation and Advanced Course. Foundation
Course is about exploring entrepreneurship
where the student will understand how
entrepreneurs think and act and will be
inspired about entrepreneurship as a career.
The Advanced Course will help students learn
basic skills necessary to start a company and
run their own business.
Foundation Course: 15 Hours. 1-1.5 hours per
week for three months
Advanced Course: 15 Hours. 1-1.5 hours per
week for 3 months
Entrepreneurship Development
Centres (EDC)
Through this course ,the EDC candidates
will be able to launch their own venture by
applying the venture creation knowledge and
skills to their domain of expertise. Here the
modular courses will be offered as decided by
the National E-hub for specific business skills
such as inventory management, sourcing,
bookkeeping and financial discipline, digital
marketing, general administration, barefoot
managerial skills and communication skills
etc. Course duration will be decided by
National E-hub in consultation with EDCs.
Social Entrepreneurship
The Social Entrepreneurship will focus on
Incubation Support, Social Entrepreneurship
Development Programme (SEDP), Training
of Trainers Programme (Ton and Social
Entrepreneurship Awareness Programme while
forging collaboration with appropriate Partner
Organisations (POs) of EDII. The program will
focus on mobilizing, identifying and giving
incubation support to the prospective social
entrepreneurs and knowledge development
on social entrepreneurship at regional and
national level. Apart from this, the course
module offer on social entrepreneurship have
been proposed to 440 Institutes of Higher
Learning under the scheme.
PROGRAMS OFFERED ASSISTANCE
TO PROJECT
INSTITUTES
Financial
Assistance
 Capital Expenditure
(CAPEX)- OneTime: Rs.3
Lakh (for Government
Institutions only)
 Grants for purchase
of Capital Equipment
(Laptop with OS, Office
Software, Projector,
Audio Visual Equipment)
 Operational
Expenditure (OPEX)-
annual
 Faculty
Honorarium@ Rs.5,000/-
pm (IHL- 2+1, School-1,
ITI-1, EDC-1)
 Faculty Training Cost
Hand-holding
Support
Apart from the financial
support, MSDE will
also provide complete
Hand-holding support
to empanelled institutes
through a network of
Entrepreneurship and
Coordination Hubs that
will be responsible
for providing not only
information and training
to these institutes but
also guiding them and
handhold them through
their unique challenges.
COORDINATE AND
SUPPORT GOVT.
ENTREPRENEURSHIP
SCHEMES
 The scheme is
implemented through one
National Entrepreneurship
and Coordination
Hub(E-hub), 5 Regional
E-hubs and 50 Nodal E-hubs
SOCIAL
ENTREPRENEURSHIP
 Elective courses on Social Entrepreneurship
offered in Institutes of Higher Learning,
covering over 440 institutes
 Social Entrepreneurship Development
programmers (SEDPs) aimed at creating
Social entrepreneurs offered in Social
Entrepreneurship Development
Centers (SEDCs)
ENTREPRENEUR l APRIL 2017
72
SPONSORED FEATURE
ROLE OF THE STATE GOVERNMENT
PARTNER ORGANISATIONS
 
State Governments will be involved pro
actively in implementation of the Scheme
 
Representation of 02 States in the
Project Steering Committee on annual
rotation basis
 
The states are encouraged to prompt
good educational institutions to come
on board
 
The states are encouraged to align
entrepreneurship initiative of the State
Government with the Scheme
COURSES- INSTITUTE OF HIGHER LEARNING
(EACH SEMESTER= 6 MONTHS)
ORIENTATION
Orientation
program
Phase: 1
Phase: 2
Phase: 3
Phase
4
Phase
5
Phase
6
PRACTICE
Foundation
program
DISCOVERY
Basic program
START UP
Intermediate
program
GROWTH
Advanced
program
EXPANSION
Expert
program
THIRD YEAR
SEMESTER I
• 
Growth Financing
• 
Process refinement
• 
Scalability and
efficiency improvements
FIRST YEAR
SEMESTER I
•What is Entrepreneurship
•Traits and gap analysis
•Why join an E-cell
FIRST YEAR
SEMESTER II
•Self-discovery
•Opportunity Discovery
•What is Prototyping
•Idea Validation
(Product-Market Fit)
•Early customer and
market insights
•Competition Analysis
SECOND YEAR
SEMESTER I
• 
Customer Development
Experience
• Partner and Channel Vali
• Business Model and Plan
• Seed funding and Hiring
• Value proposition
SECOND YEAR
SEMESTER II
• 
Growth processes and create
scalability
• 
Market size, costs, margins,
channels, customer acquisition
• 
Business model  plan finalization
• 
Efficiency in product making 
service delivery
THIRD YEAR
SEMESTER II
• 
Expansion model-
Geographical/Franchisee
• Renewal
• Profit maximization
 
Joint working group (JWG) will be
formed in each State headed by the
Secretary Industry of the State. Other
members include State Secretaries of
School Education, Higher Education
and Labor, 1 -2 representatives
from each of the four categories of the
Project Institutes
 
JWGs to meet biannually to set the
targets and review the progress of the
Scheme in the State
Entrepreneurship Development
Institute of India (EDII) is Social
Entrepreneurship Education Partner.
National Institute of
Entrepreneurship and Small
Business Development (NIESBUD)
is implementation agency of MSDE.
Wadhwani Operating
Foundation (WOF)
is the knowledge and
technology contribution
partner through Wadhwani Integrated
Skillingand Entrepreneurship (Learn WISE™)
Platform for this project.

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Download_330.pdf

  • 1. ENTREPRENEUR l APRIL 2017 70 APRIL 2017 l ENTREPRENEUR 71 SPONSORED FEATURE PRADHAN MANTRI YUVA YOJANA YUVA UDYAMITA VIKAS ABHIYAN ABOUT THE SCHEME Pradhan Mantri YUVA Yojana is the flagship scheme of Ministry of Skill Development and Entrepreneurship (MSDE) on entrepreneurship education and training, advocacy and easy access to entrepreneurship support network to over 14 lakh youth to initiate maximum start-ups over five years. EDUCATE AND EQUIP POTENTIAL AND EARLY STAGE ENTREPRENEURS >> Entrepreneurship Education and training through Massive Open Online Courses (MOOCs), designed and developed by national and international experts >> Courses Available to the following category of institutes across the country: l Institutes of Higher Learning (IHL): Colleges, Universities, and Technical Institutions- 2200 l Higher Secondary (HS) Schools- 300 l Industrial Training Institutes (ITis)-500 l Entrepreneurship Development Centres (EDCs)-50:NSDC Training Partners, NIESBUD and liE Partner Institutes, EDII Regional Centers, State Government Development Centers MOOCs is also integrated within-class discussions and experiential learning (applications, mock businesses, internships), all facilitated by selected and trained faculty in selected institutes These student centric courses are certified by National Institute of Entrepreneurship and Small Business Development (NIESBUD) under Ministry of Skill Development and Entrepreneurship(MSDE) CONNECT ENTREPRENEURS TO NETWORKS OF IDEAS,MENTORS AND FUNDING Additionally, students get easy access to a robust network of peers, mentors, incubators, funds and business services through an online platform THE KEY OBJECTIVES AND FEATURES OF THE SCHEME ARE AS UNDER: The range of programs offered to various categories of institutes are as under: Institute of Higher Learning (IHL) Institute of Higher Learning will offer six certificate programs to students. These will be facilitated by faculty through this platform, and have a strong focus on peer learning, and creates smart, collaborative teams of students. Primary goals are: Inspire and build confidence in students to startup and progress on the path of entrepreneurship, equip students with the hardskills required to start and run a venture and Support students who have ideas with guidance, networks and platforms. Orientation Course: 30 hours per Semester for 6 months Other Higher Courses: 40 hours per Semester for 6 months Industrial Training Institutes (ITis) Through this course, the students will learn skills on key aspects of setting up a small business such as Inventory management, sourcing, bookkeeping and financial discipline, digital marketing, general administration and barefoot managerial skills. The course helps students leverage their vocational skill sets and gain information about various Government facilitation and funding schemes to start their own business. These are offered through Foundation and Advanced Course. Foundation Course: 15 Hours. 1-1.5 hours per week for 3 months Advanced Course: 60 Hours. 3-4 hours per week for 6 months Higher Secondary (HS) Schools Courses offered at schools (10+2) will have Foundation and Advanced Course. Foundation Course is about exploring entrepreneurship where the student will understand how entrepreneurs think and act and will be inspired about entrepreneurship as a career. The Advanced Course will help students learn basic skills necessary to start a company and run their own business. Foundation Course: 15 Hours. 1-1.5 hours per week for three months Advanced Course: 15 Hours. 1-1.5 hours per week for 3 months Entrepreneurship Development Centres (EDC) Through this course ,the EDC candidates will be able to launch their own venture by applying the venture creation knowledge and skills to their domain of expertise. Here the modular courses will be offered as decided by the National E-hub for specific business skills such as inventory management, sourcing, bookkeeping and financial discipline, digital marketing, general administration, barefoot managerial skills and communication skills etc. Course duration will be decided by National E-hub in consultation with EDCs. Social Entrepreneurship The Social Entrepreneurship will focus on Incubation Support, Social Entrepreneurship Development Programme (SEDP), Training of Trainers Programme (Ton and Social Entrepreneurship Awareness Programme while forging collaboration with appropriate Partner Organisations (POs) of EDII. The program will focus on mobilizing, identifying and giving incubation support to the prospective social entrepreneurs and knowledge development on social entrepreneurship at regional and national level. Apart from this, the course module offer on social entrepreneurship have been proposed to 440 Institutes of Higher Learning under the scheme. PROGRAMS OFFERED ASSISTANCE TO PROJECT INSTITUTES Financial Assistance Capital Expenditure (CAPEX)- OneTime: Rs.3 Lakh (for Government Institutions only) Grants for purchase of Capital Equipment (Laptop with OS, Office Software, Projector, Audio Visual Equipment) Operational Expenditure (OPEX)- annual Faculty Honorarium@ Rs.5,000/- pm (IHL- 2+1, School-1, ITI-1, EDC-1) Faculty Training Cost Hand-holding Support Apart from the financial support, MSDE will also provide complete Hand-holding support to empanelled institutes through a network of Entrepreneurship and Coordination Hubs that will be responsible for providing not only information and training to these institutes but also guiding them and handhold them through their unique challenges. COORDINATE AND SUPPORT GOVT. ENTREPRENEURSHIP SCHEMES The scheme is implemented through one National Entrepreneurship and Coordination Hub(E-hub), 5 Regional E-hubs and 50 Nodal E-hubs SOCIAL ENTREPRENEURSHIP Elective courses on Social Entrepreneurship offered in Institutes of Higher Learning, covering over 440 institutes Social Entrepreneurship Development programmers (SEDPs) aimed at creating Social entrepreneurs offered in Social Entrepreneurship Development Centers (SEDCs)
  • 2. ENTREPRENEUR l APRIL 2017 72 SPONSORED FEATURE ROLE OF THE STATE GOVERNMENT PARTNER ORGANISATIONS State Governments will be involved pro actively in implementation of the Scheme Representation of 02 States in the Project Steering Committee on annual rotation basis The states are encouraged to prompt good educational institutions to come on board The states are encouraged to align entrepreneurship initiative of the State Government with the Scheme COURSES- INSTITUTE OF HIGHER LEARNING (EACH SEMESTER= 6 MONTHS) ORIENTATION Orientation program Phase: 1 Phase: 2 Phase: 3 Phase 4 Phase 5 Phase 6 PRACTICE Foundation program DISCOVERY Basic program START UP Intermediate program GROWTH Advanced program EXPANSION Expert program THIRD YEAR SEMESTER I • Growth Financing • Process refinement • Scalability and efficiency improvements FIRST YEAR SEMESTER I •What is Entrepreneurship •Traits and gap analysis •Why join an E-cell FIRST YEAR SEMESTER II •Self-discovery •Opportunity Discovery •What is Prototyping •Idea Validation (Product-Market Fit) •Early customer and market insights •Competition Analysis SECOND YEAR SEMESTER I • Customer Development Experience • Partner and Channel Vali • Business Model and Plan • Seed funding and Hiring • Value proposition SECOND YEAR SEMESTER II • Growth processes and create scalability • Market size, costs, margins, channels, customer acquisition • Business model plan finalization • Efficiency in product making service delivery THIRD YEAR SEMESTER II • Expansion model- Geographical/Franchisee • Renewal • Profit maximization Joint working group (JWG) will be formed in each State headed by the Secretary Industry of the State. Other members include State Secretaries of School Education, Higher Education and Labor, 1 -2 representatives from each of the four categories of the Project Institutes JWGs to meet biannually to set the targets and review the progress of the Scheme in the State Entrepreneurship Development Institute of India (EDII) is Social Entrepreneurship Education Partner. National Institute of Entrepreneurship and Small Business Development (NIESBUD) is implementation agency of MSDE. Wadhwani Operating Foundation (WOF) is the knowledge and technology contribution partner through Wadhwani Integrated Skillingand Entrepreneurship (Learn WISE™) Platform for this project.