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Connecting	
  people,	
  businesses	
  and	
  
institutions	
  to	
  life	
  sciences	
  projects.	
  
!
Redefining	
  the	
  way	
  we	
  make	
  science.
The  pain
Biotech	
  Crowdfunding:  an  alternative  
way  to  fundraise  relevant  science
The  solution
Micro	
  
payments
Engaged	
  
Audience
Products	
  
Funded
The  solution
MOTIVATIONAL CAUSE!
!
PEOPLE ENGAGEMENT!
!
CROWDFUNDING
+
=
Beautiful  campaign	
  page
Scientist  profile	
  page
Scientist  profile	
  page
Scientist  profile	
  page
10
11
12
13
Dodo  Team
Vinicius	
  Coutinho	
  
CEO	
  -­‐	
  PhD	
  in	
  Bioinformatics	
  
Marcelo	
  Jardim	
  
CTO	
  -­‐	
  Mba	
  in	
  IT	
  
Carlos	
  E.	
  Gonçalves	
  
CCO	
  -­‐	
  Product	
  Designer	
  
Thaise	
  Gambarra	
  
Project	
  Manager
Flaviana	
  Maribondo	
  
Public	
  Relations
Julien	
  Vachelard	
  
Business	
  Developer
Mentors:	
  
Jorge	
  Alzamora	
  (Lawyer)	
  and	
  Helder	
  Nakaya	
  (Scientist)
Why  we  are  different
Made	
  by	
  science	
  
experts
Science	
  for	
  
everyone
Campaign	
  
optimization
Custom	
  PR	
  and	
  
marketing	
  services
Global	
  reach	
  
platform
Highly	
  engaged	
  
audience
300+  DONORS
Traction
Projects	
  from	
  9	
  countries
JOÃO PESSOA, PARAÍBA, BRASIL.
SERTÃO PARAIBANO
DROOPING PRICKLY PEAR
CACTUS (Opuntia monacantha)!
!
•Resists severe drought periods!
•Retains water and nutrients!
•Main source of food for cattle
THE COCHINEAL BUG
DACTYLOPIUS OPUNTIAE!
(HEMIPTERA, DACTYLOPIIDAE)!
!
!
USED BY ALL THE
INDUSTRY TO
PRODUCE DYE
X
DECIMATING THE
CROPS OF DROOPING
PRICKLY PEAR CACTUS
THE GENETIC SEQUENCING!
OF THE COCHINEAL BUG:!
POSSIBLE OUTCOMES
!
!
• MORE EFFICIENT CONTROL

OF THE COCHINEAL!
!
• A BETTER WAY TO PRODUCE CARMINE DYE !
(NO NEED TO CULTIVATE THE BUG ANYMORE)!
!
• A LOT OF INFORMATION FOR

PLAGUES RESEARCHS!
US$
Approximated!
cost
7.2k
Traction
US$  8.000,00	
  +  
COMMITTED  CONTRIBUTIONS
Funding
US$  40k	
  
FEBRUARY  2014  
US$  80k	
  
SEPTEMBER  2014
Selected	
  for	
  
the	
  final	
  stage
Media  attention
Market	
  size:	
   US$	
  260	
  Biand	
  counting…
Business  Model
How	
  we	
  make	
  money	
  
!
• 5%	
  of	
  each	
  successful	
  campaign	
  
• Specialized	
  services	
  marketplace	
  
!
How	
  we	
  do	
  that	
  
!
• Heavy	
  public	
  relations	
  strategy	
  
• “Spread	
  the	
  word”	
  (Ambassadors)	
  
• Key	
  strategic	
  partnerships	
  
• Dodo	
  Road	
  Show	
  in	
  LATAM	
  and	
  EUROPE
Strategic  partnerships
Milestones	
   	
  
Crowdfunding  
platform  system  
development
Oficial	
  Launching	
  
Brasil  and  Chile
Dodo	
  2.0	
  
Social	
  Science
Open	
  science  
marketplace
Thank  you!

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