Poor data management in oil and gas companies costs up to 22% of annual revenue according to a 2012 Oracle survey. The survey found that oil and gas companies had more difficulty than others handling large increases in data. Improving access to industry-specific applications and tools for strategic decision making could help address this. In 2015, effective management of existing oil fields through tools like 4D seismic was even more important for optimizing recovery and reducing costs in a low oil price environment.