The document discusses digital content management from a consumer perspective. It focuses on creating dynamic and curated content that meets consumer needs and passions through storytelling. This content should be distributed across social media platforms like Twitter, Instagram, Snapchat and YouTube to engage consumers in a non-interruptive way.

1. #BenimDijitalDünyam
Dijital Tüketici Odaklı İçerik Yönetimi

22. Insight Based Consumer Calendar
Right Time Real Time
Brand Content
Curated Content UGC
Core Advertising News Advertising
Dynamic
Storytelling
Passion Content Needs Content
Interruption
Seek - Out

29. @yucezerey
Twitter / Instagram / Snapchat / Youtube
www.yucezerey.com
Teşekkürler