Digitizing Healthcare Identity - Lessons Learned - Brenan Isabelle (Slides)

1. oaro.net
Digitizing Healthcare Delivery:
Lessons Learned

2. oaro.net
ABOUT OARO
BRENAN ISABELLE
DIRECTOR, ENTERPRISE SOLUTIONS
@ OARO
We use the digital world to verify the real one
•Based in Halifax and Madrid
•Global leader in Blockchain Identity space

3. oaro.net
OARO & HEALTHCARE
Patient Onboarding
Identity as a Service
Secure Data Sharing

4. oaro.net
Today’s talk
Proof of Concept with a
multinational health insurer
and care provider
Client profile
• Over 30 million patients & members
globally
• 80,000 employees
• Health insurer & provider
• Operates private hospitals, specialist
clinics, dental & long term care

5. oaro.net
THE PROBLEMS
• Insurance fraud – plastic member cards used by
non-members to obtain care
• Incomplete and inaccurate patient data & forms
• Paper forms, manual data entry
• Some contracts never returned
• Identity data fields added over time, ex. birthday
• 1,000+ calls per month related to online portal signup problems
• Low penetration of mobile app (<5%)
• Different software in each business line

6. oaro.net
STREAMLINED IDENTITY ACROSS THE
ENTERPRISE
✔
✔
✔
• Each healthcare business line used
unique patient identity
• Date siloed within units
• Insured member must sign up again
at each unit
Integrating OARO’s REST API provides
a unique identity each business unit can
reference to deliver care or share data
with consent

7. oaro.net
USE CASES SELECTED
Photo ID Verification
Facial Recognition
Optical Character Recognition
Biometric e-Signing
DIGITAL
ONBOARDING
PASSWORDLESS
AUTHENTICATION
FACIAL RECOGNITION
ON PREMISE

8. oaro.net
Visit Website
SIGN
UP
IDENTITY
VERIFICATION
BLOCKCHAIN
Sign Up
Verify Email
with PIN
Scan Photo ID
OCR Extracts
Personal Data
Verify Photo ID
With Video
Selfie
AI Matches
Face with Photo
ID
Biometric
Profile
Encrypted
Digital ID
Generated
E-Sign Forms with
Digital ID
Smart Kiosk Facial
Recognition at
Clinic
Facial Recognition
Web Portal or App
Login
USER JOURNEY

9. oaro.net
MAPPING & INTEGRATION
• Majority of work was mapping existing system
architecture
• Disparate systems across business lines
• Differing requirements, data fields, etc.
• Design solution to be modular for each business line
• API integration and testing takes ~2 weeks of 4 month
project
INSURER UNIT
DATABASE
CLINICAL UNIT
DATABASE
SHARED WEB
PLATFORM
API
API
SMART
CONTRACTS
PRIVATE
BLOCKCHAIN

10. oaro.net
COST/BENEFIT
CONSIDERATIONS
Benefits
•Reduced document management costs
•Reduced call center volume
•Customer experience (NPS)
•Fraud reduction
•Insurance sales conversion rate
Challenges
•Can be difficult to quantify
•Lack of global metrics
•Intangible benefits can be important but difficult to track

11. oaro.net
PRIVACY
vs
SECURITY
vs
UTILITY
How can biometrics be leveraged
when mobile app utilization is low?
Issues:
• Cloud vs. on-device
• Biometric profiles and privacy
• Hospital not ideal setting for
mobile use by patient
• GDPR biometric compliance

12. oaro.net
BENEFITS ACHIEVED
Based on user acceptance testing
•50%+ reduction in new member onboarding time
•Cross selling requires no signup process
•OCR significantly outperforms manual data entry in accuracy
•Real time, self-service increases % digital customers
“Blockchain technology has the potential to transform healthcare,
placing the patient at the centre of the healthcare ecosystem and
increasing the security, privacy and interoperability of health data.”
The Client

13. Brenan Isabelle
Director, Enterprise Solutions
bisabelle@oaro.net