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Digital Economy
1.
Change of the
World “CHANGES IN PRACTICE ARE EVOLUTIONARY. CHANGES IN PRINCIPLE ARE REVOLUTIONARY” PHMC GPE LLC Richard Nolan (HBS) INDUSTRIALISM => INFORMATIONALISM Production Economy Digital Economy - land, labor, capital - technology, knowledge, networks Materialism “Mind Age” Copyright© PHMC GPE LLC 2001-2011 sqq All rights reserved
2.
Short Economic History
of Mankind PHMC GPE LLC - Hunting and Gathering 100 000 yrs - Agrarian Economics 10 000 “ - Industrialism/Production Economics 200 “ - Informationalism/Digital Economics ? Copyright© PHMC GPE LLC 2001-2011 sqq All rights reserved
3.
Value Creation in
Digital Economy PHMC GPE LLC Microsoft Market Value (-97) USD 120 mrd Assets USD 10 mrd Explanation: INTELLECTUAL CAPITAL Copyright© PHMC GPE LLC 2001-2011 sqq All rights reserved
4.
Drivers of Digital
Economy PHMC GPE LLC SPEED - Anytime Customer Response CONNECTIVITY - Online, Interactive - Anyplace Customer Response INTANGIBLES - Learning, Knowledge - Anticipating - Customizing - Upgrading Copyright© PHMC GPE LLC 2001-2011 sqq All rights reserved
5.
Intellectual Capital
MARKET CAPITAL KNOWLEGDE CAPITAL - Brands - Patents PHMC GPE LLC - Customer Base - Copyrights - Permanent Business - Business Secrets - Company Name - Know-how - Business Relationships - Design HUMAN CAPITAL INFRASTRUCTURE - Training and learning - Mgt systems - Knowledge - Company Culture - Leadership - Networks - Capabilities - Finance Copyright© PHMC GPE LLC 2001-2011 sqq All rights reserved
6.
Human Intensity
Definition: PHMC GPE LLC “Human Intensity is the ability of companies to combine large amounts of human qualities such as insight, imagination, know-how, sensitivity and passion for excellence, in ways which make a Value added difference to customers ” => COMPANY VALUE Copyright© PHMC GPE LLC 2001-2011 sqq All rights reserved
7.
Increasing the Company
Value Mission and Put the Exciting PHMC GPE LLC Human Challenges Center Stage AMPLIFY THE HUMAN CAPITAL Effective Investing in Intelligence Future Learning and Leading Copyright© PHMC GPE LLC 2001-2011 sqq All rights reserved
8.
Principles for the
Development of a Complete Mind 1. Study the Science of Art PHMC GPE LLC 2. Study the Art of Science 3. Develop your Senses - especially learn how to see 4. Realize that Everything connects to Everything else (Leonardo da Vinci) Copyright© PHMC GPE LLC 2001-2011 sqq All rights reserved
9.
The Use of
Human Capital “Unlike Capital, Knowledge is most valuable when it is controlled and PHMC GPE LLC used by those on the Front Lines of the Organisation.” Bartlett&Ghoshal, HBR 1997 Nordstrom Policy Manual: “Use your own best judgement at all times.” Copyright© PHMC GPE LLC 2001-2011 sqq All rights reserved
10.
Lane Exchange Highway PHMC
GPE LLC Seller INFO MONEY EMOTION MONEY EMOTION INFO Buyer Copyright© PHMC GPE LLC 2001-2011 sqq All rights reserved
11.
Development of the
Exchange From Industrialism to Informationalism TRADITIONAL TRANSACTIONS NEW TRANSACTIONS PHMC GPE LLC Seller Buyer Exchange Value Role CREATE CONSUME BOTH CREATE&CONSUME Value Received MONEY PRODUCT/SERVICE MONEY/INFO/EMOTION Communication SENDER RECEIVER INTERACTER Information IN CONTROL LIMITED ACCESS SHARED ACCESS/CREATION Time BUSINESS HOURS BUSINESS HOURS CONTINUAL/CONNECTED Space POINT OF SALE MARKETPLACE CONNECTED ANYWHERE Copyright© PHMC GPE LLC 2001-2011 sqq All rights reserved