Arthur Hunt discusses using LinkedIn to create personal portfolios that showcase students' work. Students in the Communication & Rhetorical Studies department at Syracuse University record speeches, presentations, mock interviews, and other projects. These recordings can be uploaded to LinkedIn to enhance students' professional profiles. Portfolios on LinkedIn help students display their skills to potential employers and improve their career opportunities. Hunt provides guidance on how students can upload different file types and link to videos on YouTube.

1. DIGITAL
COMMUNICATIONS:
PERSONAL PORTFOLIOS
ON LINKEDIN
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

2. INTRODUCTIONS:
• Arthur Hunt
Executive Assistant to the Chair of The Department of
Communication & Rhetorical Studies, College of
Visual and Performing Arts at Syracuse University
CRS Capacities:
• Main contact for department
• Internship Coordinator
• Alumni Relations Coordinator
• Manage Social Media venues (Facebook (2), LinkedIn, and Twitter)
• Vicki Smith
Director of Student Support Services, Office of
Undergraduate Student Affairs, College of Visual and
Performing Arts at Syracuse University
VPA presented college update last Spring
• Susan Call, MA, MPS - Hospitality Industry Work Experience Coordinator, David B. Falk
College of Sport and Human Dynamics at Syracuse University
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

3. COLLEGE OF VISUAL AND
PERFORMING ARTS
AT SYRACUSE UNIVERSITY
• Department of Communication & Rhetorical Studies
• Department of Art
• Department of Art Foundation
• Department of Design
• Department of Drama
• Setnor School of Music
• Department of Transmedia
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

4. THE DEPARTMENT OF
COMMUNICATION & RHETORICAL
STUDIES AT SYRACUSE UNIVERSITY
• Sims Recording Classrooms:
• Basic Classroom features:
• Full Teaching Station (PC)
• DVD / Blu-ray
• Document camera
• LCD projectors
• Cable (DVR) in the classroom
• Skype in the classroom
• Adobe Connect
• Video Cameras
• iRecord System: Video Classroom digital recorder (used for recording
presentational speaking, and lectures and providing them as MP4s)
• Sims Recording Office (Digital MP4 provided to student)
• Mock Interview Recordings (student self assessment post interview)
• Other language software (NVivo Discourse Language Software
• Affiliated Costs
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

5. THE DEPARTMENT OF
COMMUNICATION & RHETORICAL
STUDIES AT SYRACUSE UNIVERSITY
How we utilize recording technology:
• CRS 225:
Public Advocacy
• Records Speeches
• YouTube videos
• CRS 325:
Presentational Speaking
• Records Speeches
• CRS 435:
Interviewing
• Records Mock Interviews
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

6. THE DEPARTMENT OF
COMMUNICATION & RHETORICAL
STUDIES AT SYRACUSE UNIVERSITY
• Affiliated Costs:
• Office Location $
• iRecord system$
• Digital camera $
28.00 per square foot
300.00
200.00 +
• Total Costs can range from 500 + pending your cost of space rental.
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

7. CRS Digital Recording Office
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

8. What is GAINED…..
• Students are able to develop skillsets and enhance
their abilities to be on the cutting edge. The
opportunity to review a recorded speech, mock
interview, or other presentation allows them to selfcritique and to make modifications so that they can
perfect their delivery.
• Students are given a digital copy for their records
and future use. This is a great prep prior to
interviews.
• Other potential uses: Skype interviews, and
recording elevator speeches
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

9. Benefits of storing media and
documents on LinkedIn
• Students are able to display current projects and
presentations increasing their e-visibility and enhancing
their chances of landing the dream career.
• Students can advance and hone in on their skillsets making
themselves more marketable.
• Provides a location to display for senior Capstone thesis
proposals or Capstone business plans.
• A picture is worth a thousand words, and the portfolio
option on LinkedIn brings the individual’s profile alive!
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

10. LEARN IT….
DO IT…..
TEACH IT……
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

11. Ability to upload digital content
to Summary/Background
• Resume/Video Resumes:
• PDF or YouTube links
• Step 1:
– Select Add Link or Upload File
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

12. • Select “Add Link” and enter a web address to add a
link to video, image, document, presentation….
or
• Select ”Upload File” and select desired file and click open
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

13. • Step 2:
• Complete the Title section and Description and
then click Save.
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

14. Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

15. Students and Alumni can load:
Projects and Presentations
Mahmuda Rahman - PhD candidate Computer Information Science &
Engineering / L.C. Smith College of Engineering and Computer Science
at Syracuse University
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

16. Students and Alumni can load:
Video Resumes
Christopher Perrello ’13 - Adjunct Professor, Department of Communication &
Rhetorical Studies, College of Visual & Performing Arts at Syracuse University
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

17. Students and Alumni can load:
Elevator Pitches
Susan Call, MA, MPS Hospitality Industry Work Experience
Coordinator / David B. Falk College of Sport and Human
Dynamics at Syracuse University
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

18. Students gain a valuable learning
tool:
Mock Interview on MP4
Victoria Lee ‘14 - 5th year Architecture Student at
Syracuse University
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

19. Other possible content that can be
loaded onto LinkedIn Portfolio’s:
• NYS Teaching Certification Videos
(Requirement for NYS Education Majors)
• Video must be supplied to NYS State Department of
Education (Albany, NY)
• Voice or instrument recital or concert
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

20. RESOURCES FOR CAREER
PRACTIONERS
TO SHARE WITH STUDENTS & ALUMNI
Why should I have a LinkedIn profile?
Students
Alumni
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

21. Online Image
• According to Microsoft survey ~ 70% of candidates were
rejected due to online activity.
• A fast way to lose out on an opportunity.
• According to that same Microsoft survey, 85% of employers
indicate that positive online activity has influenced their
candidate selection in the hiring decision process.
Source: LinkedIn, video 2: Building your professional brand
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

22. HOW TO VIDEOS
Video 1:
Video 2:
Video 3:
Video 4:
Video 5:
Video 6:
Please share videos via social media networks
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

23. HOW TO VIDEOS:
ELEVATOR PITCH
Following are links for YouTube clips to introduce elevator pitch:
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

24. LEARN IT….
DO IT…..
TEACH IT……
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

25. Now that you have the basics, try implementing
your own video onto LinkedIn
• Help your Students
• Help your College / School
• Help yourself
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University

26. LINKEDIN SUPPORTED PROVIDERS
• Approved content providers and content types are available by clicking on the
“Supported Providers” tab.
• An example: Susan taped her elevator pitch in her office on her Mac Air, then
uploaded it to YouTube, then shared it with LinkedIn. Helpful links include:
How to Upload Your Elevator Speech/Pitch or videos to YouTube:
•
Adding YouTube Video to LinkedIn

27. CREDITS and Special Thank You’s
• Christopher Perrello ‘13
Adjunct Professor, Department of Communication & Rhetorical Studies, College
of Visual & Performing Arts at Syracuse University
• Victoria Lee ‘14
School of Architecture at Syracuse University
• Mahmuda Rahman
PhD candidate Computer Information Science & Engineering / L.C. Smith College
of Engineering and Computer Science at Syracuse University
• Susan Call, MA, MPS Hospitality Industry Work Experience Coordinator / David B.
Falk College of Sport and Human Dynamics at Syracuse University
**All participants released the rights to demonstrate their video recording.**
Arthur Hunt - Department of Communication & Rhetorical Studies, College of Visual Performing Arts at Syracuse University