SlideShare a Scribd company logo
1 of 6
Which of these tech trends offers the most promise
for retail?

In-store
beacons

QR codes

Integrated
POS systems

Body
scanning

Mobile
couponing
Which of these tech trends do you think is just
hype?

In-store
beacons

QR codes

Integrated
POS systems

Body
scanning

Mobile
couponing
Which digital marketing channel is the least effective
for driving sales for retail brands?

Mobile

Social

Content

In-store

Email
Which digital marketing channel is the biggest
opportunity for retail brands?

Mobile

Social

Content

In-store

Email
Thank you!

More Related Content

More from Digiday

Amazon Strategies January 2019 | 23andme
Amazon Strategies January 2019 | 23andmeAmazon Strategies January 2019 | 23andme
Amazon Strategies January 2019 | 23andmeDigiday
 
Amazon Strategies January 2019 | Booyah
Amazon Strategies January 2019 | BooyahAmazon Strategies January 2019 | Booyah
Amazon Strategies January 2019 | BooyahDigiday
 
Amazon Strategies January 2019 | Publicis
Amazon Strategies January 2019 | PublicisAmazon Strategies January 2019 | Publicis
Amazon Strategies January 2019 | PublicisDigiday
 
Amazon Strategies January 2019 | Perpetua
Amazon Strategies January 2019 | PerpetuaAmazon Strategies January 2019 | Perpetua
Amazon Strategies January 2019 | PerpetuaDigiday
 
Amazon Strategies January 2019 | Podean
Amazon Strategies January 2019 | PodeanAmazon Strategies January 2019 | Podean
Amazon Strategies January 2019 | PodeanDigiday
 
Amazon Strategies January 2019 | eos
Amazon Strategies January 2019 | eosAmazon Strategies January 2019 | eos
Amazon Strategies January 2019 | eosDigiday
 
Amazon Strategies January 2019 | iCrossing
Amazon Strategies January 2019 | iCrossingAmazon Strategies January 2019 | iCrossing
Amazon Strategies January 2019 | iCrossingDigiday
 
Amazon Strategies January 2019 | Dash Hudson
Amazon Strategies January 2019 | Dash HudsonAmazon Strategies January 2019 | Dash Hudson
Amazon Strategies January 2019 | Dash HudsonDigiday
 
Amazon Strategies January 2019 | Direct Agents & Carhartt
Amazon Strategies January 2019 | Direct Agents & CarharttAmazon Strategies January 2019 | Direct Agents & Carhartt
Amazon Strategies January 2019 | Direct Agents & CarharttDigiday
 
Amazon Strategies January 2019 | WellPath
Amazon Strategies January 2019 | WellPathAmazon Strategies January 2019 | WellPath
Amazon Strategies January 2019 | WellPathDigiday
 
Amazon Strategies January 2019 | Tinuiti
Amazon Strategies January 2019 | TinuitiAmazon Strategies January 2019 | Tinuiti
Amazon Strategies January 2019 | TinuitiDigiday
 
Amazon Strategies January 2019 | Belkin
Amazon Strategies January 2019 | BelkinAmazon Strategies January 2019 | Belkin
Amazon Strategies January 2019 | BelkinDigiday
 
Amazon Strategies January 2019 | Stella Rising
Amazon Strategies January 2019 | Stella RisingAmazon Strategies January 2019 | Stella Rising
Amazon Strategies January 2019 | Stella RisingDigiday
 
Amazon Strategies January 2019 | Moroccanoil
Amazon Strategies January 2019 | MoroccanoilAmazon Strategies January 2019 | Moroccanoil
Amazon Strategies January 2019 | MoroccanoilDigiday
 
Digiday Brand Summit December 2019 | NASCAR
Digiday Brand Summit December 2019 | NASCARDigiday Brand Summit December 2019 | NASCAR
Digiday Brand Summit December 2019 | NASCARDigiday
 
Digiday Brand Summit December 2019 | Recess
Digiday Brand Summit December 2019 | RecessDigiday Brand Summit December 2019 | Recess
Digiday Brand Summit December 2019 | RecessDigiday
 
Digiday Brand Summit December 2019 | LipLove
Digiday Brand Summit December 2019 | LipLoveDigiday Brand Summit December 2019 | LipLove
Digiday Brand Summit December 2019 | LipLoveDigiday
 
Digiday Brand Summit December 2019 | Luke's Lobster
Digiday Brand Summit December 2019 | Luke's LobsterDigiday Brand Summit December 2019 | Luke's Lobster
Digiday Brand Summit December 2019 | Luke's LobsterDigiday
 
Digiday Video Advertising Summit | Movement Strategy
Digiday Video Advertising Summit | Movement StrategyDigiday Video Advertising Summit | Movement Strategy
Digiday Video Advertising Summit | Movement StrategyDigiday
 
Digiday Video Advertising Summit | Deutsch
Digiday Video Advertising Summit | DeutschDigiday Video Advertising Summit | Deutsch
Digiday Video Advertising Summit | DeutschDigiday
 

More from Digiday (20)

Amazon Strategies January 2019 | 23andme
Amazon Strategies January 2019 | 23andmeAmazon Strategies January 2019 | 23andme
Amazon Strategies January 2019 | 23andme
 
Amazon Strategies January 2019 | Booyah
Amazon Strategies January 2019 | BooyahAmazon Strategies January 2019 | Booyah
Amazon Strategies January 2019 | Booyah
 
Amazon Strategies January 2019 | Publicis
Amazon Strategies January 2019 | PublicisAmazon Strategies January 2019 | Publicis
Amazon Strategies January 2019 | Publicis
 
Amazon Strategies January 2019 | Perpetua
Amazon Strategies January 2019 | PerpetuaAmazon Strategies January 2019 | Perpetua
Amazon Strategies January 2019 | Perpetua
 
Amazon Strategies January 2019 | Podean
Amazon Strategies January 2019 | PodeanAmazon Strategies January 2019 | Podean
Amazon Strategies January 2019 | Podean
 
Amazon Strategies January 2019 | eos
Amazon Strategies January 2019 | eosAmazon Strategies January 2019 | eos
Amazon Strategies January 2019 | eos
 
Amazon Strategies January 2019 | iCrossing
Amazon Strategies January 2019 | iCrossingAmazon Strategies January 2019 | iCrossing
Amazon Strategies January 2019 | iCrossing
 
Amazon Strategies January 2019 | Dash Hudson
Amazon Strategies January 2019 | Dash HudsonAmazon Strategies January 2019 | Dash Hudson
Amazon Strategies January 2019 | Dash Hudson
 
Amazon Strategies January 2019 | Direct Agents & Carhartt
Amazon Strategies January 2019 | Direct Agents & CarharttAmazon Strategies January 2019 | Direct Agents & Carhartt
Amazon Strategies January 2019 | Direct Agents & Carhartt
 
Amazon Strategies January 2019 | WellPath
Amazon Strategies January 2019 | WellPathAmazon Strategies January 2019 | WellPath
Amazon Strategies January 2019 | WellPath
 
Amazon Strategies January 2019 | Tinuiti
Amazon Strategies January 2019 | TinuitiAmazon Strategies January 2019 | Tinuiti
Amazon Strategies January 2019 | Tinuiti
 
Amazon Strategies January 2019 | Belkin
Amazon Strategies January 2019 | BelkinAmazon Strategies January 2019 | Belkin
Amazon Strategies January 2019 | Belkin
 
Amazon Strategies January 2019 | Stella Rising
Amazon Strategies January 2019 | Stella RisingAmazon Strategies January 2019 | Stella Rising
Amazon Strategies January 2019 | Stella Rising
 
Amazon Strategies January 2019 | Moroccanoil
Amazon Strategies January 2019 | MoroccanoilAmazon Strategies January 2019 | Moroccanoil
Amazon Strategies January 2019 | Moroccanoil
 
Digiday Brand Summit December 2019 | NASCAR
Digiday Brand Summit December 2019 | NASCARDigiday Brand Summit December 2019 | NASCAR
Digiday Brand Summit December 2019 | NASCAR
 
Digiday Brand Summit December 2019 | Recess
Digiday Brand Summit December 2019 | RecessDigiday Brand Summit December 2019 | Recess
Digiday Brand Summit December 2019 | Recess
 
Digiday Brand Summit December 2019 | LipLove
Digiday Brand Summit December 2019 | LipLoveDigiday Brand Summit December 2019 | LipLove
Digiday Brand Summit December 2019 | LipLove
 
Digiday Brand Summit December 2019 | Luke's Lobster
Digiday Brand Summit December 2019 | Luke's LobsterDigiday Brand Summit December 2019 | Luke's Lobster
Digiday Brand Summit December 2019 | Luke's Lobster
 
Digiday Video Advertising Summit | Movement Strategy
Digiday Video Advertising Summit | Movement StrategyDigiday Video Advertising Summit | Movement Strategy
Digiday Video Advertising Summit | Movement Strategy
 
Digiday Video Advertising Summit | Deutsch
Digiday Video Advertising Summit | DeutschDigiday Video Advertising Summit | Deutsch
Digiday Video Advertising Summit | Deutsch
 

Recently uploaded

Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15SearchNorwich
 
BLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_April2024. Balmer Lawrie Online Monthly BulletinBLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_April2024. Balmer Lawrie Online Monthly BulletinBalmerLawrie
 
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO SuccessBrighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO SuccessVarn
 
Labour Day Celebrating Workers and Their Contributions.pptx
Labour Day Celebrating Workers and Their Contributions.pptxLabour Day Celebrating Workers and Their Contributions.pptx
Labour Day Celebrating Workers and Their Contributions.pptxelizabethella096
 
Call Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCRCall Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCRSapana Sha
 
How videos can elevate your Google rankings and improve your EEAT - Benjamin ...
How videos can elevate your Google rankings and improve your EEAT - Benjamin ...How videos can elevate your Google rankings and improve your EEAT - Benjamin ...
How videos can elevate your Google rankings and improve your EEAT - Benjamin ...Benjamin Szturmaj
 
Defining Marketing for the 21st Century,kotler
Defining Marketing for the 21st Century,kotlerDefining Marketing for the 21st Century,kotler
Defining Marketing for the 21st Century,kotlerAmirNasiruog
 
How to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessHow to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessAggregage
 
CALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service Online
CALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service OnlineCALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service Online
CALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service Onlineanilsa9823
 
Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best StrategiesGoogle 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best StrategiesSearch Engine Journal
 
Social Samosa Guidebook for SAMMIES 2024.pdf
Social Samosa Guidebook for SAMMIES 2024.pdfSocial Samosa Guidebook for SAMMIES 2024.pdf
Social Samosa Guidebook for SAMMIES 2024.pdfSocial Samosa
 
Brand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdfBrand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdftbatkhuu1
 
GreenSEO April 2024: Join the Green Web Revolution
GreenSEO April 2024: Join the Green Web RevolutionGreenSEO April 2024: Join the Green Web Revolution
GreenSEO April 2024: Join the Green Web RevolutionWilliam Barnes
 
The Skin Games 2024 25 - Sponsorship Deck
The Skin Games 2024 25 - Sponsorship DeckThe Skin Games 2024 25 - Sponsorship Deck
The Skin Games 2024 25 - Sponsorship DeckToluwanimi Balogun
 
Unraveling the Mystery of the Hinterkaifeck Murders.pptx
Unraveling the Mystery of the Hinterkaifeck Murders.pptxUnraveling the Mystery of the Hinterkaifeck Murders.pptx
Unraveling the Mystery of the Hinterkaifeck Murders.pptxelizabethella096
 
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024Richard Ingilby
 

Recently uploaded (20)

Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
 
BLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_April2024. Balmer Lawrie Online Monthly BulletinBLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
 
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO SuccessBrighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
 
Labour Day Celebrating Workers and Their Contributions.pptx
Labour Day Celebrating Workers and Their Contributions.pptxLabour Day Celebrating Workers and Their Contributions.pptx
Labour Day Celebrating Workers and Their Contributions.pptx
 
Foundation First - Why Your Website and Content Matters - David Pisarek
Foundation First - Why Your Website and Content Matters - David PisarekFoundation First - Why Your Website and Content Matters - David Pisarek
Foundation First - Why Your Website and Content Matters - David Pisarek
 
Call Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCRCall Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCR
 
How videos can elevate your Google rankings and improve your EEAT - Benjamin ...
How videos can elevate your Google rankings and improve your EEAT - Benjamin ...How videos can elevate your Google rankings and improve your EEAT - Benjamin ...
How videos can elevate your Google rankings and improve your EEAT - Benjamin ...
 
Defining Marketing for the 21st Century,kotler
Defining Marketing for the 21st Century,kotlerDefining Marketing for the 21st Century,kotler
Defining Marketing for the 21st Century,kotler
 
How to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessHow to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail Success
 
CALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service Online
CALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service OnlineCALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service Online
CALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service Online
 
Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best StrategiesGoogle 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
 
Social Samosa Guidebook for SAMMIES 2024.pdf
Social Samosa Guidebook for SAMMIES 2024.pdfSocial Samosa Guidebook for SAMMIES 2024.pdf
Social Samosa Guidebook for SAMMIES 2024.pdf
 
Brand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdfBrand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdf
 
BUY GMAIL ACCOUNTS PVA USA IP INDIAN IP GMAIL
BUY GMAIL ACCOUNTS PVA USA IP INDIAN IP GMAILBUY GMAIL ACCOUNTS PVA USA IP INDIAN IP GMAIL
BUY GMAIL ACCOUNTS PVA USA IP INDIAN IP GMAIL
 
GreenSEO April 2024: Join the Green Web Revolution
GreenSEO April 2024: Join the Green Web RevolutionGreenSEO April 2024: Join the Green Web Revolution
GreenSEO April 2024: Join the Green Web Revolution
 
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting GroupSEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
 
The Skin Games 2024 25 - Sponsorship Deck
The Skin Games 2024 25 - Sponsorship DeckThe Skin Games 2024 25 - Sponsorship Deck
The Skin Games 2024 25 - Sponsorship Deck
 
Unraveling the Mystery of the Hinterkaifeck Murders.pptx
Unraveling the Mystery of the Hinterkaifeck Murders.pptxUnraveling the Mystery of the Hinterkaifeck Murders.pptx
Unraveling the Mystery of the Hinterkaifeck Murders.pptx
 
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
 
No Cookies No Problem - Steve Krull, Be Found Online
No Cookies No Problem - Steve Krull, Be Found OnlineNo Cookies No Problem - Steve Krull, Be Found Online
No Cookies No Problem - Steve Krull, Be Found Online
 

Digiday Retail Summit Poll Results

  • 1.
  • 2. Which of these tech trends offers the most promise for retail? In-store beacons QR codes Integrated POS systems Body scanning Mobile couponing
  • 3. Which of these tech trends do you think is just hype? In-store beacons QR codes Integrated POS systems Body scanning Mobile couponing
  • 4. Which digital marketing channel is the least effective for driving sales for retail brands? Mobile Social Content In-store Email
  • 5. Which digital marketing channel is the biggest opportunity for retail brands? Mobile Social Content In-store Email