DesignPrintAndMediaPortfolio

WE LIKE
TO KEEP
GOOD
COMPANIES

End Client British Airways and American Express
Client Consolidated PR
Sector Financial
Business Size AMEX is 22nd most valuable brand in the world,
estimated to be worth US$14.97 billion. And BA is the world’s
third-largest airline in terms of annual revenue and the second
largest airline group in Europe.
Brief To produce a credit card over 3 metres wide to launch a PR
event at London’s Heathrow Terminal 5.
Deliverables Communications, Visual Architecture.
“ Thank you so much
for being so efficient -
We are seriously
impressed!”
S. Rhodes, Account Manager
MAKING IT BIG AT HEATHROW
[BRITISH AIRWAYS / AMERICAN EXPRESS]
CASESTUDY|BRITISHAIRWAYSANDAMERICANEXPRESS
1

this is the companythat puts mascara on lashes and food
on tables, that fights wrinkles with one hand and Breast Cancer with the other. That
knows the value of a perfect lip, but still opens its mouth and speaks out againstDomestic Violence and for women’s financial independence. This is the company that
not only brings beauty to doors, but also opens them. The company that supports 6
million Representatives in over 100 countries. This is Avon. The company, that for 125
years, has stood for beauty, innovation, optimism and above all for women.
“ This is great!
Thanks so much.
Really appreciate your
speedy timing on this.”
M. Engley, Account Manager
CASESTUDY|AVON
2
End Client Avon
Client Halpern PR
Sector Cosmetics
Business Size Avon markets to over 140 countries across the world
and sales of $9.9 billion worldwide as of 2010.
Brief To communicate the face of Avon over a 125 year period.
CELEBRATING 125 YEARS OF COSMETICS
[AVON]

CASESTUDY|SUNDAYTIMESANDTESCO
3
Client The Sunday Times Style and Tesco
Sector Health and Fitness
Business Size Tesco is the third-largest retailer in the world. The
Sunday Times 1.3m circulation equals The Sunday Telegraph, The
Observer and The Independent on Sunday combined.
Brief To create a series of inserts for Sunday Times Style Magazine,
running over a 6 week period, including creating visual concepts
for shoot for cover shots. The GI diet was launched exclusively in
association with Tesco.
Deliverables Identity, Communications, Art Direction.
GI DIET EXCLUSIVE LAUNCH
[SUNDAY TIMES STYLE / TESCO]

CASESTUDY|PRIVATEJETCHARTER
4
“ We love the design,
and think it’s very
VIP oriented – good
for the high net
worth individual”
A Wresssell, Marketing Manager
A luxury on-board menu to complement your travel experience.Seamless onward travel at your request.
L U X U R I O U SS E A M L E S S
I M P E C C A B L E
The leading specialists in private jet hire providing impeccable
customer service.
Offices worldwide and 20 years experience taking you where
you want to be.
E F F I C I E N TD E D I C A T E D
With a choice of over 50,000 aircraft, we can have you on your
chosen flight in fewer than 2 hours.
Introduction from the company Directors’ with sigatures at the
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End Client Private Jet Charter
Sector Aviation
Business Type PJC targets has a network of offices in UK, Nice and
the Middle East. It’s clients range from Royalty to Footballers.
Brief To create a showcase brochure that portrayed luxury.
FLYING HIGH
[PRIVATE JET CHARTER]

CASESTUDY|HARI’SHAIR&BEAUTY
5
Client Hari’s
Sector Hair & Beauty
Business Type High -end hair & Beauty salon, regularly featured in
Tatler Vogue and Harpers as being the best beauty hot spot in London.
Brief To produce a series of printed collateral to launch the opening of
a new salon in The Kings Road.
Deliverables Communications, Visual Architecture, Brand Tone of
voice.
HAIR ENVY
[HARI’S HAIR & BEAUTY]
From heady nights at London’s Boombox
and Kashpoint electro clubs has risen a
trend for ultra bright tones in hair. Taking
their inspiration from the early 1980’s
Blitz Club and old ID magazines, London’s
hipsters started wearing their severe
cut hair in electric colours. The trend
has spread and spread, leading Hari’s
to introduce ‘Pop Colour’. Pop Colour is
more about an attitude than a tone. It’s
the sort of hair you have to try once in your
life - it can be trashy in the edgiest sense
of the word or beautifully directional, with
a rainbow of colours from electric yellow
and neon blue to lavender slate and sorbet
apricot. Favoured by Kelly Osbourne, Jamie
Winston and Juliette Lewis, the beauty of
Pop Colour is that you can change your
colour weekly. Your colourist first lightens
the hair to a pale blonde, then adds your
Pop Colour of choice, from one tone to a
blend of shades. It’s cute, it’s very cool - it’s
the type of hair your mother despises but
your friends adore.
Hari’s Kings Road, 233 Kings Road, SW3,
Opening planned September 2010.
For further information please contact:
MirIam Engley, 0207 349 2484
miriam@halpern.co.uk
OR Jo Birch, 0207 3492501
joanna@halpern.co.uk
Halpern
Popcolour
atHari’s
newsalon
,
PHOTOSBYREX
HARI’s
KINGS
ROAD
H A I R D R E S S E R S
“Hari’s holds
the best team
in London”
Susannah
Constantine
Hari’s, a London institution, is thrilled
to be opening a second salon -
Hari’s Kings Road. Think hot salon,
think new gallery, think cool bar
with resident DJ and live music on
Sundays. Hari’s Kings Road brings
the New York loft vibe, along with the
hottest hair services, to the capital.
With workstations created by
eminent sculptor Walter Raes, the
artist who turns household objects
into what Isabella Blow described
as ‘beautiful Avant Garbage’,
regularly seen on the pages of
Vogue and Love, Hari’s Kings Road
is truly original. Designs include a
real upright piano cut down to size
accompanied by a stool made from
instruments including a trombone
and flute. Other designs feature part
of a vintage red telephone box with a
chair made of Yellow Pages, but the
best seat in the house is fashioned
from part of a 1960’s Mini.
Fusing creativity with first class
grooming - you can now hang out
while you get your hair cut.
HARI’S NEW SALON
BRINGS NEW YORK
LOFT VIBE TO THE
LONDON SALON SCENE
“The silkiest
blow dry you can
imagine and they’re
built for endurance”
Telegraph
Hari’s Kings Road is going to be
part salon and part gallery for
up-and-coming British artists with
live music and resident DJ
We Agyness
PHOTOS BY REX
Ladies Night is back with an update at
Hari’s Kings Road. With an in salon
DJ and hot new team of stylists, we
think Hari’s is the place to start your
evening out with friends.
More info
Book now!
Ladies night
Live Music
Mini ManicuresMake-up by Becca
Prize DrawCouvoisier CocktailsFab Vintage Clothes &Jewellery for Sale
Next event startsFriday 3rd December
from 6-9pm
For £50
enjoy...
PRICELIST
HARI’s
H A I R & B E A U T Y
“ Hari’s do a lovely facial,
it’s so wonderfully relaxing
and your skin glows.”
“ Take ten years off your face instantly, customize your arches for a look that suits you.”
BEAUTY AND GROOMING
Eyes/lips
Brow threading Lip threading Brow wax / tweeze Brow tint Lash tint
22.00 20.00 18.00 15.00 22.00
Eyelash extensions
Eyelash extensions give definition to the eye area. The extensions are
applied to each individual lash and come in a range of lengths and
curves, allowing you to choose whether to go for a full and dramatic
look or something more natural.
From £60
Express Facial
After a thorough skin analysis, our beauty team will tailor-make a facial to address
your skin’s needs. Our facials use prescriptive creams full of Vitamins A, C, E and
antioxidants for deep cell repair and anti-ageing benefits.
60 mins, £85.00
Hari’s signature facial
This luxury signature facial incorporates manual lymph drainage massage, to remove
toxins and reduce puffiness. The holistic massage technique addresses fine lines by
stimulating circulation, and tones and re-educates facial muscles giving skin a lifted,
more radiant appearance. Our beauty team will use a tailor-made combination of
vitamin-rich prescriptive creams to address your skin’s needs. The facial includes our
deeply relaxing and rejuvenating scalp and signature massage.
90 mins from £120.00
Crystal Clear micro-dermabrasion facial
This is a super-charged facial for immediate results. Micro-dermabrasion works on
scarring, wrinkles, blackheads, milia and pigmentation by removing the top layer
of skin, exfoliating dead cells that lay on the skin surface while the vacuum action
stimulates the circulation and aids lymphatic drainage.
45 mins, £60.00. Book a course of 5 treatments and pay for 4 (£240)
Gentleman’s grooming
Hari’s offers a range of treatments for men, including facials and waxing.
GRAZIA
Jemima French
Loved by
David Walliams
“ LOVE LOVE LOVE WHAT YOU
HAVE DONE - WOW!!!!!!!”
Katharine Salem, Owner

CASESTUDY|HAIR’S
6
Website Features
‘Homepage’- Flash element
Description: Hari’s had lots of great press
articles that really‘sold’the salon. We
wanted to make this very prominent and
present the articles in an eye catching
yet sophisticated way (whispering, not
shouting). As the page loads, a magazine
featuring press covers turns to reveal
Hari’s quotes. A great way to present a lot
of information in a small space.
‘Meet the Team’- Interactive element
Description: We felt that a long list of
prices was impersonal and we wanted
to make it easier for new customers to
choose a stylist. We introduced a‘meet
the team page’. This features a picture
of the stylist - when the user clicks on
the photo of the stylist , it flips over and
a description , quote from the stylist
and price for that stylists is featured on
the back of the photo. You can drag the
photos around the page like you would
real photos. We felt that by making this
element interactive it made the stylists
approachable and accessible.
Client Hari’s
Brief To create a website that communicated the
friendly, relaxed yet luxurious atmosphere of Hari’s.
Deliverables Communications, Interactivity, Content
Management System, Blog, Brand Tone.
www.harissalon.com
www.harissalon.com/blog
HAIR ENVY
[HARI’S BROMPTON ROAD]

CASESTUDY|HAIR’S
7
THE ART OF HAIR
[HARI’S - KINGS ROAD]
Client Hari’s
Business Description Often quoted in Tatler and Vogue
as‘the name to know’for hair and beauty.
Brief To create a launch website for the new Kings Road
salon to match Brompton Road salon and that creatively
portrayed the workstations which are designed by up
and coming British Artists.
Deliverables Communications, Interactivity, Content
Management System, Brand Tone.
www.kingsroad.harissalon.com
Website Features
‘Interactive Art Gallery’
Hari’s King’s Road features workstations
and artwork created by new British Artists.
Each work station is individual such as the
London phone Box and Karma Sutra. We
wanted to show this exciting and unusual
feature of the salon in an interesting way
on the website. We created an interactive
Art Gallery in which the workstatoins were
hanging on the wall as paintings. The user
can walk through the gallery and browse
the commissions.
We also featured the clock that from the
Hari’s reception in the gallery . We added a
time sensitive clock face to the Hari’s clock
to tell the time. We felt that this made the
user feel like they were part of the salon.

CASESTUDY|ESPRITDUJARDIN
8
Client Esprit du Jardin
Sector Decorative Garden Antiques
Business Description Esprit du Jardin specialises in
Garden Antiques. They regularly exhibit at The Chelsea
Flower Show and auction pieces to Sotheby’s.
Brief To create a website that portrayed the beauty of
the pieces for sale whilst creating mood, atmosphere and
romance.
Deliverables Communications, Content Management
System, Brand Tone.
www.espritdujardin.com
THE ROMANTIC GARDEN
[ESPRIT DU JARDIN]
Website Features
‘Bird Song Audio’
We used a recording of the Dawn Chorus
when the web pages load. We wanted to
create a user experience that brought the
user into the shop and garden.
‘Product Zoom Magnifier’
We used a zoom magnifier so that the user
would be bale to see the minutest of detail
on the stock. We wanted the user to feel
like they could touch the items.
‘Mood Videos’
We produced two videos that showed the
breadth and scale of the shop and garden,
bringing the website to life and bringing
the shop to the user’s screen.
‘Wish List’Folder
With over 200 items of stock for sale, we
wanted the user to be able to remember
the‘best’bits. We created a‘wish list’folder
that the user could access as they were
browsing other items of stock.

CASESTUDY|BODYBOXSTUDIOS
9
Client Body Box Studios
Sector Fitness
Business Size Start-up
Brief To create a website that portrayed boxing as
beautiful, up-market and high-end.
System, Brand Tone.
ELITE FITNESS
[BODY BOX STUDIOS]

CASESTUDY|PLLOGISTICS&DISTRIBUTION
10
Client PL Logistics & Distribution
Sector Logistics
Business Description Small Business
Brief To make logistics stylish.
System, Brand Tone.
www.pl-logistics-and-distribution.co.uk
DELIVERING RESULTS
[PL LOGISTICS & DISTRIBUTION]

CASESTUDY|BSAVA
11
Client BSAVA
Sector Veterinary
Business Description The world’s largest Small
Animal Congress.
Brief To create bespoke admin area to allow back-end
users to edit, upload and manage MP3 files; To
Integrate playback features on all MP3 files to allow
each file to be downloaded by the user; To restrict
access of the website to BSAVA members.
Deliverables Communications, Bespoke Content
Management System.
www.bsavasessions.com
MP FREE DOWNLOADS
[BRITISH SMALL VETERINARY ASSOCIATION]

CASESTUDY|QEDPRODUCTIONS
12
Client QED Productions
Sector Audio Visual
Business Description QED specialise in high-end
technical equipment for rental to the trade.
Brief To design a user friendly website that would enable
the end user to easily access information and sort over
200,000 products; To create a bespoke admin area that
allows management of over 200,000 products.
Deliverables Communications, Visual Architecture,
Bespoke Content Management System.
www.qed-productions.com
LIGHTS CAMERA ACTION!
[QED PRODUCTIONS]
“ This is really very, very good! I just
want to re-iterate how impressed
I am at what you have done so far.
It is obvious that you have thought
this through really carefully - I am
sure that this is the way to go.
Really excellent.”
Steve Heliczer, Director and Partner

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