SlideShare a Scribd company logo
PRAK-5
DESIGN THINKING VS COMMERCIAL PRODUCT
4 1 0 3 1 7 1 0 1 8
4 1 0 3 1 7 1 0 1 1
4 1 0 3 1 7 1 0 2 6
4 1 0 3 1 7 1 0 1 6
4 1 0 3 1 7 1 0 2 4
4 1 0 3 1 7 1 0 2 0
1. Yanuar Dwi N. R.
2. Moch Bagas R.
3. Muhammad Edo P.
4. Dynda Rakasiwi D.B.
5. Mifta Nauval H.
6. Zayd Al-Munshif
DESIGN THINGKING PADA COMMERCIAL PRODUCT
POCARI SWEAT
EMPHATIZE
Rokuro Harima, penemu minuman isotonik Pocari
Sweat mendapatkan idenya dari pengalaman buruk yang
dialaminya ketika ia dirawat di Meksiko lantaran diare yang
parah. Saat itu pasien diberi minuman soda karena kondisi
air mineral yang sangat buruk. Harima melihat seorang
dokter yang terpaksa meminum cairan infus sebagai
pengganti cairan tubuh yang hilang karena operasi berjam-
jam. Saat itu pula Harima mendapat ide untuk menjadikan
cairan infus sebagai minuman.
DEFINE
Walau cairan infus ini dapat terasa manfaatnya
dengan diminum langsung, mengapa hampir tidak ada
orang yang mengonsumsi cairan infus setelah beraktivitas?
Penyebab enggannya masyarakat mengonsumsi cairan
infus adalah rasanya yang pahit.
IDEATE
Rokuro Himura berpikir untuk menciptakan minuman infus
yang mudah dikonsumsi oleh setiap orang.
PROTOTYPE
PROTOTYPE
TEST
DAFTAR PUSTAKA BEE BUTUH
thesis.binus.ac.id/doc/Bab4/2008-1-00193-MN-Bab%204.pdf
http://studiekskursipocarisweat.blogspot.co.id/2016/08/
https://www.satujam.com/sejarah-pocari-sweat/
https://harris-maulana.blogspot.co.id/2011/05/sejarah-pocari-sweat-perjalanan-
panjang.html

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Design thinking vs commercial product

  • 1. PRAK-5 DESIGN THINKING VS COMMERCIAL PRODUCT 4 1 0 3 1 7 1 0 1 8 4 1 0 3 1 7 1 0 1 1 4 1 0 3 1 7 1 0 2 6 4 1 0 3 1 7 1 0 1 6 4 1 0 3 1 7 1 0 2 4 4 1 0 3 1 7 1 0 2 0 1. Yanuar Dwi N. R. 2. Moch Bagas R. 3. Muhammad Edo P. 4. Dynda Rakasiwi D.B. 5. Mifta Nauval H. 6. Zayd Al-Munshif
  • 2. DESIGN THINGKING PADA COMMERCIAL PRODUCT POCARI SWEAT
  • 3. EMPHATIZE Rokuro Harima, penemu minuman isotonik Pocari Sweat mendapatkan idenya dari pengalaman buruk yang dialaminya ketika ia dirawat di Meksiko lantaran diare yang parah. Saat itu pasien diberi minuman soda karena kondisi air mineral yang sangat buruk. Harima melihat seorang dokter yang terpaksa meminum cairan infus sebagai pengganti cairan tubuh yang hilang karena operasi berjam- jam. Saat itu pula Harima mendapat ide untuk menjadikan cairan infus sebagai minuman.
  • 4. DEFINE Walau cairan infus ini dapat terasa manfaatnya dengan diminum langsung, mengapa hampir tidak ada orang yang mengonsumsi cairan infus setelah beraktivitas? Penyebab enggannya masyarakat mengonsumsi cairan infus adalah rasanya yang pahit.
  • 5. IDEATE Rokuro Himura berpikir untuk menciptakan minuman infus yang mudah dikonsumsi oleh setiap orang.
  • 9. DAFTAR PUSTAKA BEE BUTUH thesis.binus.ac.id/doc/Bab4/2008-1-00193-MN-Bab%204.pdf http://studiekskursipocarisweat.blogspot.co.id/2016/08/ https://www.satujam.com/sejarah-pocari-sweat/ https://harris-maulana.blogspot.co.id/2011/05/sejarah-pocari-sweat-perjalanan- panjang.html