Describe the key components of the communication plan- For each compon.docx

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Describe the key components of the communication plan. For each component, identify the impact on trust within the team if the component is not used effectively. Solution the basic goals of Strategic Communications it means using corporate communications to create, strengthen or preserve, among key audiences, opinion attainment of corporate goals. Promote \"bottom line\" favourable public policy outcome Reduce cost of doing business Support marketing/operational effectiveness so these are the prime goals of the Communications the various products of the communication planning are **************** Communications planning results in planning documents, which can vary is scope, and include any and all of the following elements: A Planning Framework: Goals set, target audiences, strategic results identified A Communications Strategy: Substantive and operational priorities and approaches defined A Program Plan: Programs, program management, and program resources set to implement the strategy Components Plans: Implementation plans for identified programs key features of the effective planning are *********8 Should embody an iterative, orderly decision-making process Should include consultation with decision-makers and key implementers Must reflect the corporate/institutional culture, including: The communications culture of the organization Relative importance of communications in the organization Communications history and style of the organization The planning culture of the organization: no planning, or sterile planning processes what are the existing planning and approval processes? what are the decision-making media, tools preferred by decision-makers? .

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organization: no planning, or sterile planning processes what are the existing planning and
approval processes? what are the decision-making media, tools preferred by decision-makers?

This document provides a template for developing a social media strategy with six sections: 1) objectives of the social media campaign, 2) communications objectives, principles, and key messages, 3) key audiences, 4) target audiences ranked by importance and preferred communication channels, 5) a working project plan with activities, budgets, timelines, and success criteria, and 6) methods for evaluating success using quantitative and qualitative metrics and indicators. The strategy template is intended to guide the development of clear objectives, key messages, audience focus, content planning, and impact measurement for social media activities.

The best Strategic of Communications updated 2023 doc 15.docx

intel-writers.com

Strategic communication refers to the deliberate planning, execution, and management of communication efforts to achieve specific goals and objectives. It involves developing a comprehensive communication strategy that aligns with an organization’s overall strategic objectives. Here are key aspects and considerations in strategic communication: Audience Analysis: Understanding the target audience is crucial in strategic communication. It involves analyzing their demographics, preferences, behaviors, and communication channels they use. This analysis helps tailor messages and select appropriate communication channels to effectively reach and engage the intended audience. Message Development: Crafting clear, concise, and compelling messages is essential. Messages should align with the organization’s values, vision, and goals. They should be audience-centric, focusing on addressing their needs, interests, and aspirations. Consistency in messaging across various communication channels helps build a strong brand identity. 3 . Communication Channels: Selecting the right communication channels is vital for effective strategic communication. This includes traditional channels like print media, television, and radio, as well as digital channels like websites, social media platforms, email marketing, and mobile applications. The choice of channels depends on the target audience, message content, and the organization’s resources. 4 . Integrated Communication: Integration across different communication channels ensures a cohesive and consistent brand presence. Strategic communication involves coordinating messages, design elements, and timing across various platforms to create a unified and impactful brand experience for the audience.

The marketing plan is a highly detailed

mohtar hasim

The document provides a tutorial on how to write a marketing plan in 6 parts: 1) Purpose and mission, 2) Situational analysis, 3) Marketing strategy and objectives, 4) Tactical programs, 5) Budgeting and implementation, and 6) Additional considerations. It describes what should be included in each part such as analyzing current products, markets, competitors, and finances in the situational analysis and identifying marketing strategies and objectives. The marketing plan is presented as a thorough document that analyzes the past and guides future marketing efforts.

06c.Social Media strategy template

Julian Matthews

The document provides a template for creating a social media strategy with the following elements: setting objectives and key performance indicators; targeting specific audiences; choosing appropriate channels and tactics; estimating resources and budgets; and evaluating success. The strategy template includes sections for the campaign goal and objectives, key audiences, tactics and activities for each audience, a project plan with timelines and budgets, and metrics for evaluating performance.

.The Outline is due Sunday Night…..Submit an outline of yo.docx

mercysuttle

. Solve each equation. 1) -7(3n - 7) = -8(2n - 6) + 6 2) -2n + 5 n = - 3 5 18 Solve each inequality, write its solution set in interval notation, and graph the solution set on a number line. 3) 3(1 + 5m) > -(5 - 7m) - 8 4) - 1 x - 3 3 > - 65 2 24 Solve each compound inequality, write its solution set in interval notation, and graph the solution set on a number line. 5) -17 £ 4m + 7 £ -9 6) -3 < - 5 x £ 7 6 6 Write the standard form of the equation of the line described. 7) through: (-3, 2), perpendicular to y = 6 x + 4 5 Rewrite the equation in slope-intercept form and then use the slope and y-intercept to sketch a graph of the line with the given equation. 8) 5x - 2 y = -6 Worksheet by Kuta Software LLC Show all work as you solve the linear modeling problem below. 9) There were 6205 CVS stores in the US in 2006 and 7380 CVS stores in the US in 2011. Write a linear equation in slope-intercept form that models this growth. Let x stand for the number of years after 2006 and let y = the number of CVS stores in the US. Simplify. Your answer should contain only positive exponents. 10) 3x4 × 4 y3 × 3 y4 11) - 4 x 4 y 0 × 2 x 3 y -4 3x-1 y3 12) (3x2 y-1)3 13) (-2b4)2 × -2a-3b5 Perform the indicated operation and simplify. 14) (2x2 - 5x3 - 7x) - (x2 + 4x3 - 3x) Multiply as indicated and simplify. 15) (3x - 7)(3x2 - 5x - 4) Solve the equation by factoring. 16) 4v2 + 35 = 33v Solve the equation by completing the square. 17) k2 + 4k - 62 = -6 Kuta Software LLC Solve the equation by use of the quadratic formula. 18) 5m2 - 2m = 9 State the excluded values for the following expression. Then simplify the expression. ( 2 )19) x - 12 x + 35 x2 - 3x - 28 Solve the equation and show the check of the potential answer(s). If any answers are excluded values, state this on your answer sheet. 20) 1 = 6 - 1 b - 2 b2 - 8b + 12 Simplify the radical expressions. 21) 150x4 y2 z3 22) ( 3 + 2 2 )(2 3 - 3 2 ) Solve the equation and show the check of the potential answer(s). If any answers are extraneous solutions, state this on your answer sheet. 23) n = 3 + 25 - 6n Show all work as you solve the following problems and write complete answers, including appropriate units. 24) A diesel train left Seoul and traveled toward the outer-most station at an average speed of 30 km/h. A freight train left four hours later and traveled in the same direction but with an average speed of 40 km/h. Find the number of hours the diesel train traveled before the freight train caught up. 25) Rebecca put $39,000 in an education account ...

Wahid’s view the cogent task and the confront of financialeconomic analysis ...

Mohammad Wahid Abdullah Khan

This document discusses Wahid's view on using financial and economic analysis to support modern business decision making. It explains that financial analysis can help managers increase corporate and shareholder value through strategies like mergers and acquisitions. The document also discusses how financial analysis should be conducted effectively by regularly monitoring progress, applying standards, and identifying areas for improvement. It emphasizes that financial analysis is important for operational planning, strategy planning, performance reviews, and management decision making.

Market EnvironmentUsing what you have learned from your reading th.docx

drennanmicah

Market Environment Using what you have learned from your reading this week, research REI and develop a profile of its marketing environment. Use the REI Marketing Environment Worksheet to develop your analysis. Submit your worksheet to the assignment area. -------------------------------------------------------------------------------------------- How To Write a Marketing Plan The Marketing Plan is a highly detailed, heavily researched and, hopefully, well written report that many inside and possibly outside the organization will evaluate. In many respects, the Marketing Plan is the most important document produced by marketers as it not only helps to justify what has occurred in the past, but is critical for explaining where a company intends to go in the future. Th Marketing Plan is widely used by both large large corporate marketing departments and also by small startup companies. It is particularly important for marketers who seek funding for new projects or to expand existing products or services. Essentially the Marketing Plan: forces the marketing personnel to look internally in order to fully understand the results of past marketing decisions. forces the marketing personnel to look externally in order to fully understand the market in which they operate. sets future goals and provides direction for future marketing efforts that everyone within the organization should understand and support. is a key component in obtaining funding to pursue new initiatives. The Marketing Plan is generally undertaken for one of the following reasons: Needed as part of the yearly planning process within the marketing functional area. Needed for a specialized strategy to introduce something new, such as new product planning, entering new markets, or trying a new strategy to fix an existing problem. Is a component within an overall business plan, such as a new business proposal to the financial community. There are many ways to develop and format a marketing plan. The approach taken here is to present a 6-Part plan that includes: Purpose and Mission Situational Analysis Marketing Strategy and Objectives Tactical Programs Budgets, Performance Analysis and Implementation Additional Consideration This plan is aimed at individual products and product lines, however, it can be adapted fairly easily for use in planning one or more strategic business units (SBU). The page length suggested for each section represents a single-spaced typed format for a plan focused on a single product. Obviously for multi-product plans lengths will be somewhat longer. It is assumed that anyone developing a Marketing Plan possesses a working understanding of marketing principles. If you do not, it is suggested you spend considerable time learning about basic marketing through the previous sections of the Principles of Marketing Tutorials . Part 1 Part 1 of the plan is designed to provide the reader with the necessary information to fully understand the purpose of the marketing p.

Business Deve Plan

Tanvir Siddiqui Siddiqui

The document provides details on creating a business development plan. It discusses key components of a business plan including an executive summary, business description, products/services, market analysis, marketing strategies, management, operations, financial projections, and contingency plans. It also provides templates, checklists and guidelines for conducting market research, analyzing the competition and customers, and developing marketing, sales, and financial projections. The overall goal of a business development plan is to define business objectives and strategies for growth, and provide an implementation plan to achieve those goals.

The document discusses various aspects of planning including the nature, purpose, importance, forms, types, and steps involved in the planning process as well as its limitations. It describes planning as an intellectual process that helps managers set goals and make decisions. The key forms of planning discussed are strategic planning which is long-term and done at higher levels, and tactical planning which is short-term and done at lower levels. Important steps in planning include establishing goals, assumptions, alternative courses of action, evaluation and selection of the best course. Limitations include the time and cost of planning as well as difficulties maintaining flexibility.

EDP UNIT 4 BBA 5.docx

NISHA SHAH

Women Entrepreneurship – Need – Growth of women Entrepreneurship – Problems faced by Women Entrepreneurs – Development of women Entrepreneurship, Entrepreneurship in Sectors like Agriculture, Tourism, health case, Transport and allied services. Functional plans: marketing plan – marketing research for the new venture, steps in preparing marketing plan, organizational plan: form of ownership, designing organization structure, job design, manpower planning;

Internetmarketingplanning

nghiageogis

The document discusses internet marketing planning and its role within an organization's overall marketing strategy. It explains that internet marketing planning fits within a hierarchy that typically includes a corporate strategic plan, divisional strategic plans, an annual marketing plan, and specific marketing program plans. The program plans cover individual marketing activities and campaigns, have varying timeframes, and are used to request budgets. Developing detailed program plans helps ensure marketing activities have clear objectives and can be properly evaluated.

A Scalable And Profitable Model- Nbfc Business Plan

Enterslice

1. The document discusses the importance of incorporating key factors into effective business planning in today's dynamic environment. These factors include digitalization, evolving work culture, marketplace expansion, environmental changes, and price fluctuations. 2. It outlines some common challenges in traditional business planning processes such as a lack of integration between organizational purpose and plans, ambiguity in implementation, and plans not being adaptable to changes. 3. Five key traits of effective purpose-led integrated business planning are discussed: integrating organizational purpose, planning in sync with the business management cycle, basing planning on financials, linking strategy to performance drivers, and refining plans for changes rather than replacing them.

Strategy Planning Team Design Proposal

tonyhinojosa

The document discusses the strategy and planning team, its functions, and organizational alignment within Global Sales Ops. The team aims to improve coordination, communication, prioritization and focus. It provides strategy, analytics, planning and project execution support. Key points include developing a common vision and priorities list, aligning resources to improve growth, and implementing a Hoshin planning process to guide priority-setting and resource allocation. Benefits include increased focus, productivity and employee morale while risks include resistance to change and planning stretches.

For thursday homeworking CSF

Moises Cielak

The document discusses public relations planning and outlines the key elements of an effective public relations plan. It describes two approaches to planning - Management by Objective and the Agency Planning Model. Both emphasize generating a roadmap for success by asking and answering questions. The document also outlines the eight basic elements that should be included in any public relations plan: situation, objectives, audience, strategy, tactics, calendar/timetable, budget, and evaluation.

Session Long ProjectHere is the brief overview of this cum.docx

bagotjesusa

Session Long Project Here is the brief overview of this cumulative Session Long Project (SLP). In this research project, you would work as a marketing consultant to develop a feasible marketing plan for your client. You would conduct both secondary research in SLP1 and SLP2 to glean the necessary information for your marketing plan in SLP3 and SLP4. It is important to conduct quality market research on your focal product/company in order to develop realistic and workable marketing plans. Generally speaking, there are two types of research. One is secondary research, which refers to data collection using existing sources, and the other is primary research, which is your own data collection for the specific study at hand. The purpose of market research is to collect usable information to make more informed decisions on the business problem, thus increasing the chance of business success in the marketplace. Please check the outline of the marketing plan, which provides information on: The final format for this cumulative session long project;1. A list of topics for the whole project;2. The continuity and connections among SLPs 1-4.3. In this module SLP4, first develop action plans based on the marketing strategies developed in SLP3 and then evaluate marketing budget for the plans. This is the final step of this cumulative research project. Be sure to incorporate all the work for this Session Long Project (SLPs 1-4) into a complete marketing plan following the marketing plan outline provided above. Marketing Implementation: Action Plans and Marketing Mix The action plans and marketing mix are related. That is, the action plans contain a complete description of a marketing program, including its goals and objectives (as previously outlined in the section on Goals and Objectives), marketing mix activities, program evaluation mechanisms and measurements, budget and timing considerations, and quantitative assessments. (A complete description of these Listen https://tlc.trident.edu/content/enforced/89898-MKT501-DEC2016FT-2... 1 of 6 12/17/2016 2:43 PM final dimensions follows. Follow the format below for action plan outlines.) Before you begin working on the action plans, consider the total budget amount for your charge. Make a realistic budget estimate for your marketing plan based on the financial situation of the company and its past spending on marketing. State for each action plan: The goal(s) and objective(s) for the action plan.1. The target market at which this action plan is aimed.2. The marketing mix activities needed to implement the action plan.3. Product strategy and programs require consideration of things such as brand name, product features/benefits, differentiation from competition, relationship to delivering value, logo, package design/labeling, complementary products/services, elements of customer service strategy, and programs. Also, this is where the service concept, tangibles, customer-contact employee.

5. Comprehensive Strategic Business Plan Template

Earl Stevens

Communicating the Strategic Plan PPT.pptx

ErwinGaspar5

Strat Plan According to Khalid (2020), strategic planning in an educational organization is sometimes views as an ivory tower exercise. While the top management discusses crucial issues impacting the future of the organization, some employees might feel being disconnected. This inability to effectively communicate strategic plans for aligning all employees' actions is a fundamental reason for an organization to lose control during the implementation of many otherwise excellent strategic plans. Difficulties with maintaining effective communication on strategy may include a high need for cross-functional communication across varying levels in the organization; significant time gaps between strategic planning sessions; absence of accountability and planning for communication; and reluctance to share information. When handled correctly, communications can assist in strategic planning instead of hindering the progress. Some of the tips for effective strategic planning communications include developing a communication plan with clear accountability; and defining and selecting appropriate communication policies. It is the strategic planning team who is responsible and accountable for decisions on communication within the team and across the organization, including the external stakeholders. They often consist the top management and the board members as well as the senior management. In addition, other members of the organization who may be affected directly or indirectly should be informed and have their expectations managed. Furthermore, a clearly articulated communication policy would guide the organization and its employees in selecting an appropriate approach to communication. The policy might vary widely depending on a particular company's needs. For instance, the strategic planning team may have a policy of communicating on a need-to-know basis. They may also take an approach that greater transparency is useful in motivating employees. Well-informed employees can contribute better. Free flow of information is likely to improve alignment and teamwork. If more communication is considered desirable, then the strategic planning team should be willing to invest in better communication frameworks and platforms. The rest paper of the focuses on communicating the strategic plan effectively and successfully. Topics on writing the strategic plan, formatting the plan, communication strategy in 13 steps, planning for resistance, the outgoing message, and implementing the strategic plan are comprehensively discussed. COMMUNICATING THE STRATEGIC PLAN When implementing a strategic plan, there is one thing some organizations tend to forget. No matter how good the strategy is, it will not work if the employees do not know how to align with it, or worse, if they simply do not know about it. The internal communication strategy can therefore truly make or break organization’s efforts.

The marketing plan assignment needs to be done in APA format and at .docx

cdorothy

The marketing plan assignment needs to be done in APA format and at least 12 pages in length. If you have an idea for a business, this is a good time to explore the idea. Its better to have an unsuccessful marketing plan before you might invest in it. The plan should be a new to the world product or service or maybe an improvement over an existing one. Please do not submit a marketing plan of an existing company, product or service. This is the time to be creative and have fun with this project. The Marketing Plan will be due this week Sunday. Please see the format required: The Marketing Plan Introduction As a marketer, you’ll need a good marketing plan to provide direction and focus for your brand, product, or company. With a detained plan, any business will be better prepared to launch a new product or build sales for existing products. Non-profit organizations also use marketing plans to guide their fundraising and outreach efforts. Even government agencies put together marketing plans for initiatives such as building public awareness of proper nutrition and stimulating area tourism. The Purpose and Content of a Marketing Plan Unlike a business plan, which offers a broad overview of the entire organizations mission, objectives, strategy, and resource allocation, a marketing plan has a more limited scope, it serves to document how the organization’s strategic objectives will be achieved through specific marketing strategies and tactics, with the customer as the starting point. The Role of Research To develop successful strategies and action plans, marketers need to up date information about the environment, the competition, and the market segments to be served. Marketing Research helps marketers learn more about their customers’ requirements, expectations, perceptions, and satisfaction levels. This deeper understanding provides a foundation for building competitive advantage through well-informed segmenting, targeting, and positioning decisions. The Role of Relationships The marketing plan shows how the company will establish and maintain profitable customer relationships. The relationships affect how marketing personnel work with each other and with other departments to deliver value and satisfy customers. It also affects how the company works with other stakeholders that include suppliers, distributors, strategic alliance partners, government regulators, media and the community at large to achieve the objectives listed in the plan. From Marketing Plan to Marketing Action Companies generally create yearly marketing plans, but some plans may cover a longer period. Marketers start planning well in advance of the implementation date to allow time for marketing research, thorough analysis, management review, and the necessary coordination of departments. For effective implementation and control, the marketing plan should define how progress toward objectives will be measured. Managers typically use budgets, schedu.

2000 B Steyn G Puth Corporate Communication Strategy (Chapter 3)

Jose Katab

This document discusses the development of corporate communication strategy. It begins by defining key concepts like strategy, corporate vision/mission, values, and culture. It explains that corporate communication strategy should reflect and support corporate strategy. The internal environment including organizational profile, leadership, and policies must be understood. The external environment including remote factors like social, economic, political, and technological change as well as the industry and operating environments must also be considered. Developing an effective corporate communication strategy involves analyzing these internal and external environments to identify strategic issues and priorities for communication plans and programs.

Public Relations Plan Playbook

Demand Metric

Mobile Marketing Business Case

Demand Metric

TitleABC123 Version X1Marketing Plan Outline and Time

TakishaPeck109

Title ABC/123 Version X 1 Marketing Plan Outline and Timeline 1Marketing Plan Outline and Timeline Marketing Plan You are expected to develop a marketing plan, according to the outline below, for a product or service of your choosing. The product or service must be identified by the end of Week 1. The product or service you select is used to develop the assignments for Weeks 2 through Week 6. References must be included for each section. There are no defined standards for the length of the marketing plan; however, your plan must disclose complete marketing strategies and provide reliable and valid references and data supporting the strategies to convince the target audience. The plan must be written in plain language that would be easily understood by stakeholders. Marketing Plan Outline Your final marketing plan must consist of the following sections. Refer to the timeline for due dates for each section and subsection. Assignments may include modifications to these lists. Please use lists provided in assignments only. · Executive Summary: · Strategic Objectives · Products or Services · Resources Needed · Projected Outcomes · Situational Analysis: · Vision, Mission, Strategic objectives, Values · Internal Analysis · Strengths/Weaknesses · Capability/Capacity · Competitor’s Strengths/Weaknesses · Technological Competency · Product or Service Analysis · Market Segments · Research · Primary Research · Secondary Research · Consumer Analysis · Customer Profile · Continuous Consumer Monitoring & Research · Environmental Scanning · Identify Market, Economic, Technological, Regulatory, Legal, Social, and Ecological Forces · Current Opportunities · Potential Future Opportunities · Current Threats · Potential Future Threat · Target Market(s): · Demographics · Psychographics · Ethical Issues · Legal Issues · Social Issues · Product, Place/Distribution, Promotion, and Price Strategies: · Product Descriptions and Product/Service Mix Strategies · Product/Service Determinants · Creating a Brand Image · Maintaining Brand Image · Branding Concerns · Distribution Strategies · Channels, Mass, Selective, Exclusive · Promotion/Integrated Marketing Communication · Advertising Strategy/Objectives · Push and Pull · Media Strategy · Advertising Execution · Sales Promotion · Direct Marketing · Public Relations/Strategies · Positioning · Dynamic/Static Pricing Strategies Marketing Plan Timeline Week 1: Marketing Plan Topic · Consider your company and product or service selection in Week 1. You may select an existing type of product or service or a new product or service but it must be global or multi-regional. Once you have selected your product or service, you must define the size and type of company that provides the product or service (available from annual reports). This need not be elaborate but must include total number of employees, production volume, distribution methods, and so forth. ...

Week 4 Draft DetailsFor this week’s deliverable, you are to prov.docx

melbruce90096

Week 4 Draft Details For this week’s deliverable, you are to provide a draft of your plan for the final paper. Similar to an outline, your draft will include each of the major headings of the paper; however, you will also need to include details in paragraph or bullet point format of what you will include within each heading. You must also include inline (intext) citations where appropriate and include the references at the end in APA format. The more details or direction you provide here, the easier it will be to write your final paper in Week 7. In addition, you can obtain higher quality feedback from the instructor if you include your full outlined plan in this first draft. This feedback can be very helpful in elevating your grade. In this draft, you should include the following sections that will be in your written report: Executive Summary (this is written last and is usually one page long) A. Introduction B. IMC Objectives (Quantify) Identify the brand and the principle objectives of the campaign and quantify where possible: · Attract new customers · Retain existing customers · Branding objectives · Marketing and corporate objectives C. Market Analysis A detailed analysis will provide the specific details for decision-making: a) SWOT b) Segmentation and Targeting c) Positioning d) Product/Service e) Customer Profile f) Marketing Channels D. Communications Strategy Plans Listed here are the typical options available that form the communications strategy mix – marketers must think about how they need to match competitors or provide novelty, each strategy requires a specific objective, a media strategy, a media plan, and a budget. Each communications strategy (e.g. a traditional media campaign involving a print ad in a magazine) requires: · Specific Objective · Media strategy: Big idea, Message, Copy, Visuals · Media Plan: Reach and Frequency · Budget: How much will this cost? a) Traditional Media A paid for, mass-mediated, attempt to persuade, use to build brand identity, this is a big investment: · Television, Print and Radio b) Internet As advertising became more expensive and the Internet grew – online communications have become a cost effective option with the added benefit of being measurable (closed-loop marketing) – this area has become highly specialized: · Search engine optimization (SEO) strategy: Google AdWords · Online advertising: Banners, reciprocal links · Social media: Facebook, Twitter, YouTube, Pinterest, Instagram… · Website c) Direct Marketing Direct marketing evolved from the catalog business, which involved gathering customer information – this approach is data base driven and is used to send personalized messages either by mail, phone, email or text messages, inviting a direct response. There is an important role for direct marketing in branding as it facilitates relationship building and customer retention. This is becoming integrated into a web campaign. Direct marketing might include: · Post cards ·.

Final Strategic Plan Grading GuideSTR581 Version 122Individ.docx

lmelaine

Final Strategic Plan Grading Guide STR/581 Version 12 2 Individual Assignment: Final Strategic Plan Purpose of Assignment The Strategic Plan is composed of four parts that the student worked on during this course. This provides students the opportunity to research and create strategies for a company based on real scenarios and bring together all the concepts they learned throughout the course and MBA program. The objective is to create and sell the strategic plan to investors or the Board of Directors. Resources Required Strategic Plan, Parts 1-4 Grading Guide Content Met Partially Met Not Met Comments: The final project includes all the elements of the previous parts of the strategic plan assignments. The final project includes a table of contents. The final project includes an executive summary (350-700 words). The final project includes company background. The final project includes a mission statement. The final project includes a vision statement. The final project includes a value statement. The final project includes an environmental scan. The final project includes an internal and external environmental analysis. The final project includes a strategic recommendation. The final project includes an implementation plan. The final project includes organizational change management strategies. The final project includes a risk management plan. The final project includes a conclusion. The final project includes references. The presentation includes all elements of Parts 1-4 of the strategic plan. The presentation is 10-15 slides with speakers’ notes and includes appropriate images and graphics. Total Available Total Earned 105 #/105 Presentation Guidelines Met Partially Met Not Met Comments: Organization The tone is appropriate to the content and assignment. The introduction provides a sufficient background on the topic and previews major points. Major points are stated clearly; are supported by specific details, examples, or analysis; and are organized logically. Paragraph transitions are present, logical, and maintain the flow throughout the paper. The conclusion is logical, flows from the body of the paper, and reviews the major points. Mechanics The presentation is laid out with effective use of headings, font styles, font sizes, and white space. Intellectual property is recognized with in-text citations and a reference slide. Sentences are complete, clear, and concise. Rules of grammar and usage are followed including spelling and punctuation. Total Available Total Earned 45 #/45 Assignment Total # 150 #/150 Additional comments: Copyright © 2017 by University of Phoenix. All rights reserved. 1 Running Head: STRATEGIC IMPLEMENTATION PLAN STRATEGIC IMPLEMENTATION PLAN 4 As discussed before, Voxx International ...

Advanced program management constituency management

Marcus Vannini

The document discusses constituency management for program management. It identifies key constituency groups, developing communication plans and templates, and best practices for communication. The recommendations are to develop a comprehensive communication process including status reports and meetings to inform stakeholders and minimize confusion. It provides templates and examples for a communication matrix, meetings, status reports, and feedback mechanisms.

OLD SPICE

Nikhil Yadav

The document provides guidance on creating effective radio advertisements. It discusses that radio ads must convey a memorable message using only sound in a short time. The structure of radio ads can include a single voice, dialogue between voices, celebrity endorsements, sound demonstrations of a product, or music and jingles. Effective ads start with something unexpected to grab attention, clearly state the brand name repeatedly, keep the message simple, use conversational language, and get the timing right. Sound effects and music should be used discreetly to support the message without overwhelming it.

5. Business Planning & strategy

Sudhir Upadhyay

This document discusses strategic planning and the planning process. It begins by explaining the importance of planning and the different levels of planning - strategic, tactical, and functional. It then describes strategic planning in more detail, including developing a vision and mission, setting goals, creating strategies, and allocating resources. The document also discusses how the degree of diversification impacts the complexity of planning. Finally, it outlines the typical planning process which involves tasks like diagnosing opportunities/threats, developing strategies, preparing plans, and controlling results.

BUS201Assignment Marketing Plan, Part 4Assignment Market.docx

robert345678

BUS201 Assignment: Marketing Plan, Part 4 Assignment: Marketing Plan, Part 4 Due Friday Dec 09 by 11:59pm Complete the following information about the organization and products and/or services you will focus on as you develop a complete marketing plan throughout the course. You may need to do research to get answers to the questions below. The subject for this assignment should be the organization and products and/or services you identified for the Marketing Plan, Parts 1 and 2 Assignments. When you submit this assignment, you should submit it as a complete marketing plan, including all your work from Marketing Plan Assignments, Parts 1 and 2. All elements of your marketing plan should be complete. You may incorporate improvements to earlier sections of the plan, based on prior feedback from your instructor. Marketing Mix (Four Ps) Product Strategy Briefly describe your product or service. Where is it in the product life cycle? What recommendations do you have for improving the offering to fit your target market’s needs? Be sure to consider: What level of quality and consistency does the offering have? How many features does it have and can they be removed or added? How well does your product or service deliver what the customer values? How can it improve? What improvements would help your offering compete more effectively? Pricing Strategy How is your product or service priced today? How does this compare to competitors, assuming competitors are at or near break-even point with their pricing? Analyze pricing alternatives and make recommendations about pricing going forward based on the following: How sensitive are your customers to changes in price? What revenue will you need to break even and achieve profitability? What does the price say about your product in terms of value, quality, prestige, etc.? Place: Distribution Strategy What is your current distribution strategy? What missed opportunities or disconnects are you seeing in this distribution approach? Make recommendations about your future distribution strategy based on the following: What are the best distribution channels and methods for you to use, and why? Will you have a retail outlet and if so, where will it be located? In what geographic area(s) will your product/service be available? Promotion: Integrated Marketing Communications Strategy Use the template below to layout your design for a marketing campaign aimed at your target segment. Approach How will you achieve your goal? What promotional or engagement strategies will you use? Think creatively about campaigns you’ve seen for companies or brands that have caught your attention, and how your campaign will make an impact on your target audience. Will your campaign influence? Engage? Educate? Nurture? Build awareness? Etc. Example: Use email marketing, social media and a sales promotion (prize drawing at a conference) to encourage veteran attendees to post online about their experiences and plans for attending the us.

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