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DermaQ
Your smart acne assistant
Xiaoxiao, Dermatologist
Hedy, Business Analyst
Sine, Business Analyst
Michael, Designer
Gaurav, Healthcare AI
Charmgil, Healthcare AI
$3,020,000,000
2
Annual spending on acne treatment in the U.S.
11%
Depression reported in woman with acne
60,000,000
Number of Americans who have acne problem
Why Acne?
3
» 20% - 30% prescriptions are never
filled
» 50% medications are not taken as
prescribed
» Acne treatment includes multiple
medication and topical regimens
twice a day
Why?
» Lack of Education and instruction
in between Doctor's visits
» Fear of side effects
» Lack of perceived progress
» Busy lifestyle: "I forgot"
NO.1 reason of treatment failure is poor compliance
Who do we target? 4
Busy Lifestyle
People aged 15-35 Technology Savvy
Conscious about
their look
Demo Party ! 5
App
Push Notification Reminder
AI Conversational Interface
How do we make money?
Subscription Fee:
$10 per month &
refund 80-90%
if patient complete
all required tasks
Sponsor
Advertisement Fee:
$5 cost per
thousand impression
6
Annual Revenue in millions 7
Year
Future Expansion 8
To more skin conditions:
Your smart skincare
assistant
To medical specialties:
Your smart medical
assistant
cost of medical non compliance → $289 billion per year
Thank you!
9
Revenue Calculation Sample
» Subscription Fee revenue per unit per year = $10 * 15% *12 month= $18
» Advertisement Fee per unit per year= 6 (views per day per unit) *365 /
1000 * $5 (cost per thousand view) = $10.95
» Annual Revenue = $(18+10.95) * 18 million (total market) * 20 %
(reachable rate)= $104.22 million
10
Problem
» Lack of Education
and instruction in
between Doctor's visits
» Fear of side effects
» Lack of perceived progress
» Busy lifestyle: "I forgot"
Our Solution
Solution
» Clear and Expanded instruction on medication
regimen
» AI Chat Box to answer patient's questions
» Track treatment progress with weekly selfies
» Remind patients to take their medicines with
daily push notifications
» Gamefy the process with financial reward
11
Competitors
12
Dermatology
Different markets
MDacne
Deliver customized
acne treatment kits to
users’ home
First Derm
Online dermatologist
diagnose from images
uploaded by patients
Healthcare App
Unique Functions
MedBridge
Provide clinical
education & training
courses
Hale Health
Interaction between
patients & physicians

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Dermaqfinal

  • 1. DermaQ Your smart acne assistant Xiaoxiao, Dermatologist Hedy, Business Analyst Sine, Business Analyst Michael, Designer Gaurav, Healthcare AI Charmgil, Healthcare AI
  • 2. $3,020,000,000 2 Annual spending on acne treatment in the U.S. 11% Depression reported in woman with acne 60,000,000 Number of Americans who have acne problem Why Acne?
  • 3. 3 » 20% - 30% prescriptions are never filled » 50% medications are not taken as prescribed » Acne treatment includes multiple medication and topical regimens twice a day Why? » Lack of Education and instruction in between Doctor's visits » Fear of side effects » Lack of perceived progress » Busy lifestyle: "I forgot" NO.1 reason of treatment failure is poor compliance
  • 4. Who do we target? 4 Busy Lifestyle People aged 15-35 Technology Savvy Conscious about their look
  • 5. Demo Party ! 5 App Push Notification Reminder AI Conversational Interface
  • 6. How do we make money? Subscription Fee: $10 per month & refund 80-90% if patient complete all required tasks Sponsor Advertisement Fee: $5 cost per thousand impression 6
  • 7. Annual Revenue in millions 7 Year
  • 8. Future Expansion 8 To more skin conditions: Your smart skincare assistant To medical specialties: Your smart medical assistant cost of medical non compliance → $289 billion per year
  • 10. Revenue Calculation Sample » Subscription Fee revenue per unit per year = $10 * 15% *12 month= $18 » Advertisement Fee per unit per year= 6 (views per day per unit) *365 / 1000 * $5 (cost per thousand view) = $10.95 » Annual Revenue = $(18+10.95) * 18 million (total market) * 20 % (reachable rate)= $104.22 million 10
  • 11. Problem » Lack of Education and instruction in between Doctor's visits » Fear of side effects » Lack of perceived progress » Busy lifestyle: "I forgot" Our Solution Solution » Clear and Expanded instruction on medication regimen » AI Chat Box to answer patient's questions » Track treatment progress with weekly selfies » Remind patients to take their medicines with daily push notifications » Gamefy the process with financial reward 11
  • 12. Competitors 12 Dermatology Different markets MDacne Deliver customized acne treatment kits to users’ home First Derm Online dermatologist diagnose from images uploaded by patients Healthcare App Unique Functions MedBridge Provide clinical education & training courses Hale Health Interaction between patients & physicians