The document discusses tools for assessing a firm's current strategic position, including Porter's five forces model, stakeholder analysis, and internal analysis. Porter's five forces model identifies opportunities and threats by analyzing the attractiveness and competitive forces of an industry. Stakeholder analysis considers how stakeholder management impacts financial performance or ethical implications. Internal analysis identifies a firm's strengths and weaknesses, sometimes through examining activities in the value chain, as shown through an example of a value-chain analysis for a software company.