Myspace has reinvented itself as a social network focused on connecting musicians, artists, and fans. It has emerged as a top music platform, with the highest user engagement rates and the third largest audience for online videos among music sites. Myspace aims to empower creators by providing opportunities for discovery, promotion, and collaboration through its original content partnerships and premium video offerings.

2. Myspace x Art Center
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3. 3
Myspace
MYSPACE, REMEMBER US? WE NEVER
LEFT
The original social network, forged in the midst of
the digital music revolution, emerges reborn and
reinvented, purpose-built to empower an infinitely
expanding creative community.
An ecosystem where musicians connect with fans,
artists collaborate on albums, managers sign talent,
promoters hype gigs, and over 70 million fans
discover what's next.
TODAY BY THE NUMBERS
Myspace is now a top-10 music property.
Myspace has the highest minutes-per-visit (13.5)
of any in the top 10 sites in the music category.
(comScore)
Myspace’s focus on video content has made it
the third-largest video viewing audience, ahead
of MTV, Yahoo Music, and Spin.

4. 4
Myspace
ORIGINAL CONTENT PARTNERSHIPS LIVESTREAMS PREMIUM VIDEO

5. 5
Content:
The Means, not the End.
Content. The Means, not the End.

6. 6
For us discovery is fostered
through exposure,
promotions, events,
packaging, as well as the
premium and original
content – these are all
vehicles
Mainstream Leaders
63% explore further after
their initial search.
Content. The Means, not the End.

7. 7
Your Audience:
It’s a Two Way Street
Remember Myspace

8. 8
More visibility than
ever before.
Both consumers and the
creators alike have the
same level of access to
each other and ask the
same questions.
Who?
Where?
How?
Why?
What Else?
Content. The Means, not the End.

9. 9
Your Audience. It’s a Two Way Street

10. 10
Creators:
More Power Than Ever.

11. 11
Golden Age for
creators of content
The demand for content driven
communities is higher than ever for
consumers and brands alike.
You are the Target
Audience no one talks
about enough, but
everyone wants and needs.
Creators: More Power than Ever Before

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Recap:
Communities Driven
by Content
Content Leads to Discovery
Make your content a vehicle for discovery
Learn from Each other
Content and consumer data is available and should be
leveraged.
Content Today
Content driven communities are more powerful than
ever for brands today.
Creators: More Power than Ever Before

13. Thank You
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