This document discusses the preferences of tourists and locals when it comes to transportation. Tourists enjoy traveling and learning about other cultures, while locals value efficiency and strategy and dislike being late for work. The document proposes solutions that provide both efficiency and comfort for transportation, such as overhead compartments, clear maps at bus stops, GPS apps, and ticket machines.

1. TOURISTS
“I enjoy travelling and getting to know other cultures”
LOCALS
“I like efficiency and strategy and I hate to be late for work”
EFFICIENCY + COMFORT

2. Overhead compartments

3. Clear maps in every bus stop

4. GPS App

5. Ticket Machine

6. THANK YOU!