2. History of Cyworld
Launched in 1999 by KAIST graduates
Purchased in 2003 by SK Communications
Became one of the first companies to profit from
online sales
80% of Cyworld’s income was generated by the
sale of virtual goods in 2006
3. Features & Benefits
Upload and share unlimited amount of pictures
Create your virtual homepage: “mini-homphy”
-Forum, diary, photo album, guestbook, etc…
Jukebox- music player with huge library
Virtual user- “mini-me”
-Change hair, clothes, body position, facial
expression