SlideShare a Scribd company logo
CURATED
YouTube Series Pitch: Campfire Stories
THE SHOW:
CAMPFIRE STORIES
mishaps, malfunctions, and mistakes from when outdoor experts were newbies
THE SHOW
5-Minute Episodes
THE SHOW
Experiences Like
THE SHOW
The Presentation
SAMPLE EPISODE
Intro
The Expert starts in the
middle of their story.
They've never been
backpacking before,
but booked a trip to
BANFF, Canada
They brought a pack,
map, and water. What
could go wrong?
Back to the Start:
They dropped their
map off a cliff... And
now they're lost
The Expert explains
how they prepared
SAMPLE EPISODE
End
The Expert starts off... A helping hand
Hikers offer them duct
tape for a quick fix...
And their dog knows
the way back!
Then drops their map....
And the heel of their
boots falls off!
A Happy Ending
The Expert has a
memorable story, new
hiking boots, and a
great dog.
Expert Advice to their
Past Self?
IMPLEMENTATION
Find the Experts Schedule Interviews In-House Assembly
IMPLEMENTATION CHALLENGES
1 Finding Experts 2 Establishing an Aesthetic
3 Finding our Audience 4 Creating Enough Content
RESOURCES
Expert Time Illustrations & Motion Graphics Marketing & Promotion
THANKS FOR WATCHING!
YouTube Series Pitch: Campfire Stories

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