The document discusses culture shift and provides tools and frameworks for intentionally shaping organizational culture. It defines culture as values in action and explains that culture can be transformed through a combination of top-down and bottom-up efforts. Various "plays" are presented as ways to enact new values at different levels of an organization, from frontline behaviors to leadership priorities. Resources like workshops, workbooks and playbooks are introduced as aids to guide cultural evolution through intentional practices and rituals.
31. Copyrightⓒ2018RanaChakrabarti,StephanieSherman,MicheleMorris.Allrightsreserved
Team Play Value Play Engagement Play Power Play
The Loyals Take
Over
The VP’s loyals
move into the
new
organization
and take on key
positions. Others
are summarily
dismissed.
Sample Play : A steely ambitious new VP is promoted
from within after the sudden departure of the previous
VP in a power struggle. Here is how his Iron Fist in a
Velvet Glove value shows up in different plays
The First All-
Hands
The new VP
conducts a
world-wide all
hands,
explaining his /
her priorities in
no uncertain
terms
The Steely
Handshake
The VP is
ambitious and
focussed and
reviews all
projects one at a
time, cutting unfit
ones quickly
The Freezer
The VP ignores
members he does
not want, freezing
them out,
hastening their
departure
37. Copyrightⓒ2018RanaChakrabarti,StephanieSherman,MicheleMorris.Allrightsreserved
Finds Jony Ive and his core
team, walking around
Cancels projects and simplifies
product line to 4 products
To Tim Cook “Never ask what I
would do. Do what is right”
Inspires his employees to do
the best work of their lives
Makes Ive report directly to him.
Fires people who don’t obsess
over quality.
Team Plays
Create the team you want
Value Plays
Demonstrate and stand for your value system
Exclusion / Exit Plays
Eliminate interference or Transfer power
Engagement Plays
Activate your community
Power Plays
Break through resistance