2. WHAT IS CSR?
• a law in India
• self-regulating business model
• a broad concept that can take many forms depending on the
company and industry
• important to both consumers and companies
3. CSR ACTIVITIES
• in accordance with clear guidelines
• company must have a CSR committee
• which activities to take up, when and in which locations
4. INCLUSIVE ACTIVITIES
• Hunger and Poverty
• Education
• Health
• Gender equality and women empowerment
• Skills training
• Environment
• Social enterprise projects and promotion of rural and national sports.
5. ACTIVITES CONSIDERED AS CSR
1. Protection of national heritage, art and culture, including buildings and sites and
artworks of historical importance.
2. Promotion and development of traditional arts and handicrafts.
3. Establishment of public libraries.
4. Establishment of orphanages and hostels, construction of buildings for them, their
maintenance and operation.
5. Establishment of old age home, construction of buildings for them, their
maintenance and operation.
6. Establishment of day care centres, construction of buildings for them, their
maintenance and operation.
7. Setting up of houses and hostels for women.
6. 8. Training to promote rural sports, nationally recognized sports, Olympic Games and
Paralympic Games.
9. Promoting education, including special education and employment enhancing
vocational skills especially among children, women, elderly and Persons with
Disabilities (PwDs) and livelihood enhancement projects.
10. Funding for technology incubators located in educational institutions recognized by
the Central Government.
11. Activities to provide safe drinking water.
12. Activities to maintain soil, air and water quality.
13. Conservation of natural resources.
14. Ensuring ecological balance.
Contd…
7. 15. Conservation of flora, fauna, animal welfare, agricultural forestry.
16. Rural Development Projects.
17. Livelihood related projects.
18. Promoting health and hygiene.
19. Working for socially and economically backward groups.
20. Interventions for the benefit of the widows of war martyrs, and their dependents.
21. Contribution to the Prime Minister’s Prime Minister’s Citizen Assistance and Relief
in Emergency Situations Fund (PM CARES Fund) or any other fund set up by the
central govt. for socio economic development and relief and welfare of the schedule
caste, tribes, other backward classes, minorities and women.
Contd…
8. ACTIVITIES NOT CONSIDERED AS CSR
Activities which only benefit the employees of the company
• Marathons
• Awards
• Charitable contributions
• Advertising
• Sponsorship of TV programmes
10. COMPANIES QUALIFIED FOR CSR IN INDIA
• any company has to get itself registered according to
the Companies Act
• become mandatory through the provisions under
Section 135 of the Companies Act, 2013
11. • The law, which stipulates that CSR activities should be undertaken
only in “project/program” mode, provides detailed guidelines
regarding what kinds of activities are eligible a cross several
categories.
• Applicability of the provisions of CSR on Companies:
Having Net worth greater than or Equal to Rs. 500 Crore
Having Turnover greater than or Equal to Rs. 1000 Crore or
Have Net Profit greater than or Equal to Rs. 5 Crore
12. CSR COMMITTEE
ROLE AND RESPONSIBILITIES
Form CSR Policy that shall provide only those activities to be carried
by a company which are suggested under Schedule VII of Companies
Act, 2013
Recommend the CSR Policy to the board
Monitor the CSR Policy timely.
13. CSR IMPLEMENTING AGENCY HUB
• Provide a database of implementation partners
• Present a database of agencies conducting baseline surveys, impact
assessments and social audits
• Assist with relevant training and development, convene sectorial events and
showcase success stories
14. TABLE OF AMENDED CSR RULES
Old Rule No. Old Rule Name Effect New Rule No. New Rule
Name
Rule 4 CSR Activities Fully
substituted
Rule 4 CSR
Implementatio
n
Rule 5(2) CSR
Committees
Sub rule 2
substituted
Rule 5(2) CSR
Committees
Rule 6 CSR Policy Omitted
Rule 7 CSR
Expenditure
Fully
substituted
Rule 7 CSR
Expenditure
Rule 8 CSR Reporting Fully
substituted
Rule 8 CSR Reporting
Rule 9 Display of CSR
Activities on
website
Fully
substituted
Rule 9 Display of CSR
Activities on
website
Rule 10 There was no
rule 10
Newly inserted
Rule
Rule 10 Transfer of
unspent CSR
Amount
16. IF UNSPENT AMOUNT NOT RELATING
TO AN ONGOING PROJECT
• The Board shall, in its report, shall specify the reasons for not spending the
amount
• unless the unspent amount relates to any ongoing project referred to in sub-
section (6), transfer such unspent amount to a Fund specified in Schedule
VII, within a period of six months of the expiry of the financial year
IMPACT:
• Amount remaining unspent for the f.y. 2020-21 shall be transferred to
Schedule VII fund latest by September 30, 2021.
17. IF UNSPENT AMOUNT RELATING TO
AN ONGOING PROJECT
• The amount be transferred within a period of thirty days from the end of the
financial year to a special account to be opened by the company in that
behalf for that financial year in any scheduled bank to be called the
Unspent Corporate Social Responsibility Account (UCSRA).
IMPACT:
• The amount remaining unspent (on ongoing project) for the FY 2020-21
shall be transferred to UCSRA latest by April 30, 2021
• The amount remaining unspent transferred for f.y. 2020-21 to UCSRA, has
to be utilized for the project upto FY 2023-24,
18. IF FAILS TO SPEND ON THE
ONGOING PROJECT
• If Company Fails to spend in 3 years, the company shall transfer the same
to a Fund specified in Schedule VII, within a period of thirty days from the
date of completion of the third financial year
IMPACT:
• The unspent amount shall be transferred to a fund specified in Schedule
VII.
19. SOCIALLY RESPONSIBLE COMPANIES
• use their position and resources
• operate on a business model that focuses on social change
• increasingly integrating corporate social responsibility programs
• businesses that understand their consumers
20. IMPORTANT FOR COMPANIES TO BE
SOCIALLY RESPONSIBLE
• Millennials and gen Z become the driving force of the economy.
• Purchasing perspective
• Environmental friendliness
• increasingly demanding
• Positive social impact
• Millennial-friendly
21. COMPANIES BEING MORE SOCIALLY
RESPONSIBLE
CREATE GOALS TO GIVE BACK
• create a SWOT analysis
• get out and volunteer at local events
CREATE A PLAN
• time to create a game plan
• kick off your plan is a B Impact Assessment from the B Lab
22. HOW CAN CONSUMERS KNOW WHO IS TRULY
SOCIALLY RESPONSIBLE?
LOOK AT THE WHOLE PICTURE
• a framework
• meet the standards
CERTIFICATIONS
• legally required
• have to meet strict standards
23. DR. BRONNER’S
• Organic soaps, balms, lotions and cleaners
• Certified B corporation
• Certified feel-good company
• B corp stamp of approval
• Change-maker in sustainable products
• Many world-changing efforts.
25. THE GROVE COLLABORATIVE
• Healthy home and personal care
• Certified B corporation
• Carbon credits
• Environmental protection
• Goal of planting a million trees