1. Crystal Wright
Public Relations Strategist, Baker Wright Group, LLC
CRYSTAL WRIGHT is the Public Relations Strategist at the Baker Wright Group LLC. For nearly 15 years,
Crystal Wright has worked in public relations in Washington, DC dealing with all aspects of
communications from being a reporter to devising media strategies for high profile clients such as The
Library of Congress National Book Festival with Laura Bush, AARP and the United States Mint. Having
worked for network news organizations, a global public relations agency, a corporation and a large trade
association, she possesses the unique ability to craft strategies that exceed communications objectives.
Her instincts as a former reporter enable her to effectively counsel executives in times of crisis or
celebration. Some of the organizations she has worked with include: the Library of Congress, First Lady
Laura Bush, AARP, the National Association of Chain Drug Stores (NACDS), White House Office of
National Drug Control Policy’s Youth Anti-Drug Media Campaign, Intralot USA, and the Network Branded
Prepaid Card Association (NBPCA). Other clients include: Hudson & Marshall of Texas Inc, The
Association of Community Pharmacists Congressional Network (ACPCN), National Association of
Independent Medical Equipment Suppliers (NAIMES) DBT Development, Willco Residential, National
Capital Revitalization Corporation (NCRC), Washington, DC Economic Partnership, and Roadside
Development. Wright is the principal owner of the Baker Wright Group, LLC, a full service public
relations firm, specializing in communications counseling, media relations, message development, media
training and crisis communications. The firm’s approach is straight forward counseling: an unvarnished
approach to public relations. Her extensive contacts in healthcare, consumer and business media allow
her to place a story on virtually any subject matter for almost any client. Crystal possesses over eight
years experience in the healthcare industry. For over three years, she created and headed up the
corporate communications department for Leiner Health Products, a $700 million privately held
company, manufacturing store brand over- the- counter drugs and nutritional supplements. Prior to
working for Leiner Health Products, Crystal served as Vice President of Media Relations for the National
Association of Chain Drug Stores spearheading the association’s aggressive media outreach around
policy issues affecting community pharmacy such as Medicaid and the Medicare drug benefit. Presently,
Crystal is a principal of the Baker Wright Group, LLC, working with a broad range of clients, across
various industries including, financial services, healthcare, education, and real estate. She earned a
Bachelor of Arts in English from Georgetown University and holds a Masters of Fine Arts in Theatre from
Virginia Commonwealth University.