This document compares and analyzes the differences between two crowdfunding projects - Amabrush and Fashion for Funerals. Amabrush was highly successful, reaching over 6000% of its funding goal, while Fashion for Funerals has only achieved 5% funding with one month left in its campaign. The document identifies specific reasons for their differing levels of success, such as Amabrush having more visual content and early bird deals while Fashion for Funerals had a more niche focus and name that may turn people away. Both companies are praised for using crowdfunding despite its challenges.