Crop Forecaster is a new online tool that uses satellite imagery and crop models to provide timely summaries of crop conditions and forecasts. It is a partnership between ZedX, a precision agriculture technology company, and Infoterra, a geospatial data and analysis firm. The tool offers maps and reports on key crop metrics like planting progress, yield estimates, and condition at different geographical levels to help users with agricultural decision making.

1. CropForecaster
Looking up and looking down to look forward.
A new generation tool for decision making
Copyright ZedX Inc. & Infoterra 2009

2. Content
• What is Crop Forecaster?
• The Partners
• Service Concept
• The Products
Copyright ZedX Inc. & Infoterra 2009

3. What is Crop Forecaster?
Copyright ZedX Inc. & Infoterra 2009

4. • Knowledge tool that provides opportunities and advantages to improve
.
decisions associated with the many dimensions of today’s complex food
supply chain
• Data service used to manage the supply chain and risk management of
crop inputs, market pricing, gene performance, and global transportation of
goods.
•Comprehensive set of online products including maps and summary
statistics of crop status
Copyright ZedX Inc. & Infoterra 2009

5. The Partners
Copyright ZedX Inc. & Infoterra 2009

6. ZedX : Who we are
• Founded in 1987 in State College, PA
• Recognized as a leader in the development of IT tools for the precision ag
industry
• ZedX is a small impact business with a global reach.
• ZedX clients span the government, NGO, university and private sectors.
• ZedX clients work in the agricultural, environmental, energy, finance, risk
and weather/climate arenas.
Copyright ZedX Inc. & Infoterra 2009

7. Key Accomplishments
Industry Government Academia
®
• E-Weather • Invasive species • Integratedpest
impacts agricultural management Pest
® production (USDA- Information Platform for
• HighQ APHIS) Extension and
Education (ipmPIPE)
®
• AgFleet • Soybean rust
(USDA-APHIS & • Genomics – Natl
• Keystone Center “Field USDA-RMA) Science Foundation
to Market”
• Wheat Rust
® (USDA-APHIS)
• Skybit
Copyright ZedX Inc. & Infoterra 2009

8. Infoterra : Who we are.
ASTRIUM Airbus Eurocopter Military Defence
Transport & Security
Aircraft Systems
100% 100% 100% 60% 80% 28% 49%
Infoterra France Infoterra Ltd Infoterra GmbH Infoterra
France UK + Hungary (subs.) Germany Servicios de
Geoinformaciòn
Spain
Copyright ZedX Inc. & Infoterra 2009

9. Application Areas
Defense Risk & Crisis
& Security Management
Services for managing the
development of the
environment & the security
of our changing world
Imagery
&
Agriculture & Mapping
Environment
Telecoms
& LBS
Copyright ZedX Inc. & Infoterra 2009

10. Value Chain
Data Data Analysis Formatting
Acquisition Processing & &
Interpretation Data
Management
© Defra
Airborne Pixel FactoryTM Overland End-user packages
Spaceborne Established Landcover Data integration
production flowlines
Design and Development
Consultancy & Training Services
Copyright ZedX Inc. & Infoterra 2009

11. Service Concept
Timely, Accurate, Scalable
Copyright ZedX Inc. & Infoterra 2009

12. Crop Forecaster - Concept
• Renders intricate & massive volumes of required crop, soils, weather, &
satellite image data into basic comprehensible quantities that describe
the status and change dynamics over any particular geography and time
• Delivers information in a timely easy-to-use internet visualization &
data download reporting system to support efficient, fundamental
decision-making
• Provides a portal for unlimited future growth in information content &
geographical dimensions
Copyright ZedX Inc. & Infoterra 2009

13. Why is CropForecaster different ?
• CropForecaster weds two technologies: satellite imagery and model
simulations.
• Use of super spectral sub-kilometer imagery data.
• Infoterra has developed an image processing program which converts
multi-band data into digital biophysical variables, such as biomass and leaf
area.
• ZedX has developed deterministic models which simulate analogous
variables.
Copyright ZedX Inc. & Infoterra 2009

14. Results
• Provides absolute value biophysical information
directly from real time imagery at key stages
• Provides absolute value parameters from the models
on a daily basis.
• Produces accurate forecast(s) each and every day
Copyright ZedX Inc. & Infoterra 2009

15. The products
Understandable and efficient tools for your
decision making process
Copyright ZedX Inc. & Infoterra 2009

16. Log in
Home Page
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17. Main Landing Page
User
“Tool Box” Defined
Polygons
Report(s)
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18. Median Planting Date
Minimize
Legand
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19. Planting Progress
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20. At-Planting Acreage
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21. Median Crop Stage
Medain Crop Stage
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22. Crop Condition
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23. Apparent Yield
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24. At-Harvest Acreage
At-Harvest Yield (Predicted)
Copyright ZedX Inc. & Infoterra 2009

25. At-Harvest Yield
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26. Reports (Data Tables)
Reports will be provided for Reports will be delivered in the
download and/or viewing for all following two formats:
Products:
• Excel (CSV)
• Median Planting Date • PDF
• Planting Progress
• Planted Acreage
• Crop Stage U.S Reports will be delivered in
• Crop Condition the following resolutions:
• Apparent Yield (Predicted) • County
• Harvested Acreage (Predicted) • Crop Reporting District
• At-Harvest Yield (Predicted) • State
• National
Copyright ZedX Inc. & Infoterra 2009

27. Sample Report
Copyright ZedX Inc. & Infoterra 2009

28. Thank You!
Please Contact:
Nate Taylor
Phone (814) 441-1867
Email – info@cropforecaster.com
Copyright ZedX Inc. & Infoterra 2009