In an increasingly competitive retail environment, effective merchandising is crucial for differentiating brands, protecting market share, and driving sales. Merchandising compliance can be as low as 52% without dedicated specialists, resulting in lost sales potential. Outsourcing merchandising to an expert agency allows brands to ensure consistency across all points of consumer contact, while freeing internal teams to focus on sales and marketing. Regular store audits, merchandising support plans, and incentive programs are tools that can be used to monitor compliance and stimulate both in-store sales and space allocation from retailers.
In an increasingly competitive retail environment, effective merchandising is crucial for differentiating brands, protecting market share, and driving sales. Outsourcing merchandising to a specialized company allows brands to ensure consistency across numerous retail points while freeing internal resources to focus on sales and marketing. A case study describes how outsourcing merchandising for Wrigley helped reduce costs, increase quality, and meet agreed-upon standards across various retail chains.
The recipe for e-commerce growth-increase sales through effective inventory m...Bahcesehir University
Small retailers are looking to grow drastically in their early stages. That’s why they can’t afford to lose customers or damage their brand. These problems are mostly caused by defects in inventory management. With proper inventory management, they can avoid missing sales opportunities or overselling a product that would decrease their customer service level and eventually damage their brand.
New Reality Omnichannel new selling new supply chainTom Craig
Read about the new selling reality and what you must do to compete in this world of customer power, order delivery velocity, and the Perfect Order--all driven by strategic and weaponized Supply Chain Management. It will be about leaders and laggards.
The Ultimate Guide To Selecting OMS-SalesWarpWPDavid Anderson
Amazon's growth of 23% in 2014 has been attributed mainly to their robust order management and fulfillment capabilities. Retailers struggle most with order fulfillment and need comprehensive order management systems to support omnichannel shopping across stores, phone, web and mobile. When selecting a system, retailers must evaluate integration, distributed order management, inventory visibility, automated processing and returns to improve the customer experience.
A planogram is a visual diagram of a store layout showing the placement of products and categories. It is used to communicate how to set up merchandise displays to increase sales, optimize space usage, and ensure uniformity across multiple stores. A planogram specifies the aisle and shelf location of each item using details like SKU numbers and facing counts. It depends on the retail sector, with some using more textual formats while apparel brands use pictorial diagrams. Planograms are informed by market research and technology to guide merchandising and traffic flow decisions.
Wal-Mart utilizes strategic information systems and supply chain management to enable its business strategy of low prices. Key technologies include barcodes, RFID, point-of-sale systems, and Retail Link which connects suppliers to stores and allows real-time inventory tracking. This operational excellence approach reduces costs through direct procurement, efficient distribution and logistics, and minimal inventory levels while maintaining high availability.
A retail chain differs from other industries in that it has sales occurring at a large number of locations, requiring inventory, point-of-sale, and accounting systems at each store. The implementation of an ERP system integrated the retail chain's stores, warehouses, and headquarters, allowing daily transactions, inventory updates, automatic price and promotion updates, and reconciliation of financial data across locations. This resolved issues around procurement, stockouts, duplicate sales reporting, and mismatching of cash and expenses.
In an increasingly competitive retail environment, effective merchandising is crucial for differentiating brands, protecting market share, and driving sales. Outsourcing merchandising to a specialized company allows brands to ensure consistency across numerous retail points while freeing internal resources to focus on sales and marketing. A case study describes how outsourcing merchandising for Wrigley helped reduce costs, increase quality, and meet agreed-upon standards across various retail chains.
The recipe for e-commerce growth-increase sales through effective inventory m...Bahcesehir University
Small retailers are looking to grow drastically in their early stages. That’s why they can’t afford to lose customers or damage their brand. These problems are mostly caused by defects in inventory management. With proper inventory management, they can avoid missing sales opportunities or overselling a product that would decrease their customer service level and eventually damage their brand.
New Reality Omnichannel new selling new supply chainTom Craig
Read about the new selling reality and what you must do to compete in this world of customer power, order delivery velocity, and the Perfect Order--all driven by strategic and weaponized Supply Chain Management. It will be about leaders and laggards.
The Ultimate Guide To Selecting OMS-SalesWarpWPDavid Anderson
Amazon's growth of 23% in 2014 has been attributed mainly to their robust order management and fulfillment capabilities. Retailers struggle most with order fulfillment and need comprehensive order management systems to support omnichannel shopping across stores, phone, web and mobile. When selecting a system, retailers must evaluate integration, distributed order management, inventory visibility, automated processing and returns to improve the customer experience.
A planogram is a visual diagram of a store layout showing the placement of products and categories. It is used to communicate how to set up merchandise displays to increase sales, optimize space usage, and ensure uniformity across multiple stores. A planogram specifies the aisle and shelf location of each item using details like SKU numbers and facing counts. It depends on the retail sector, with some using more textual formats while apparel brands use pictorial diagrams. Planograms are informed by market research and technology to guide merchandising and traffic flow decisions.
Wal-Mart utilizes strategic information systems and supply chain management to enable its business strategy of low prices. Key technologies include barcodes, RFID, point-of-sale systems, and Retail Link which connects suppliers to stores and allows real-time inventory tracking. This operational excellence approach reduces costs through direct procurement, efficient distribution and logistics, and minimal inventory levels while maintaining high availability.
A retail chain differs from other industries in that it has sales occurring at a large number of locations, requiring inventory, point-of-sale, and accounting systems at each store. The implementation of an ERP system integrated the retail chain's stores, warehouses, and headquarters, allowing daily transactions, inventory updates, automatic price and promotion updates, and reconciliation of financial data across locations. This resolved issues around procurement, stockouts, duplicate sales reporting, and mismatching of cash and expenses.
- Best Buy is undergoing a strategic transformation of its supply chain to become more customer-centric and efficient in response to changing customer behaviors and trends in the retail industry.
- It is shifting from a push-based to a pull-based supply chain model with more tailored assortments and one unified forecast to better meet customer needs.
- A key part of the transformation involves deploying RFID technology to improve the customer in-store experience through more accurate inventory tracking and faster checkout.
(1) Merchandising Provider Company was founded in 2004 to gain expertise in retail marketing and merchandising services. (2) They provide various services including POS management, ordering, logistics, and market research with a national network of 8 branches. (3) Case studies describe successful merchandising projects implemented for companies like Coca-Cola, Osram, Julius Meinl, and Wrigley that achieved sales targets and optimized shelf layouts.
BigSCM is a proposed product that uses big data from retail supply chains to optimize supply chain management processes. It collects data from RFID, POS, geo-location, social media, call centers, and more to provide recommendations for adaptive inventory management, demand prediction, price optimization, and more. This helps enhance productivity, optimize workflows, reduce costs and improve customer satisfaction. Developing BigSCM would require building out data processing and natural language processing capabilities over 6-8 months. It could help retailers optimize inventory costs, transportation costs, and procurement costs.
This document discusses challenges faced by retailers and how a sample application demonstrates using a service-oriented architecture to address them. The application integrates disparate retail applications through loosely coupled web services. It transfers data from stores to enterprises in real-time using industry standards. The goals are to demonstrate integration of applications using web services, use of standards, ease of building services on Microsoft platforms, and composing dashboards for managers. Key benefits are using standards to create an extensible solution that is loosely coupled for agility and prepackaged technologies for incremental adoption.
Today, enterprises are looking for innovative ways to digitally transform their businesses - a crucial step forward to remain competitive and enhance profitability. Streaming analytics is a key technology enabler that supports this effort by providing real-time insights on data in motion to help organizations gain the business intelligence they need.
Every industry has its unique challenges, especially where data is concerned. A key advantage of streaming analytics is that it can be customized to create solutions that meet the specific requirements of a particular industry. With years of expertise adapting our analytics products to customer needs, we’ve designed solution templates that target prominent pain points in specific industries.
In this webinar Nirmal will,
Introduce WSO2 Analytics Solutions and theirs use cases (finance and banking, retail, location analytics, IT operations analytics, etc.)
Demonstrate our fleet management solution that gives you the ability to
Know where your fleet is at the moment
Analyze your drivers’ behavior (do they obey speed limits and use optimal routes?)
Find the optimal routes (predict congestion)
Check whether the driver and the cargo are safe
Receive alerts on violation of rules based on Geo-fences
Explain how to customize WSO2 Analytics Solutions
Discuss how to reach out to us
The document outlines the benefits of supply chain management (SCM) including optimizing product, information, and financial flows to create market opportunities, lower costs, and enable quicker decision-making. It discusses how effective SCM can improve product flows through reduced delivery times and improved inventory management. It also explains how SCM provides seamless information and financial flows through enhanced collaboration, visibility, and addressing cash flow challenges. The document recommends that companies embrace a data-driven SCM approach using integration and data management to maximize benefits.
impact of technology on Indian Retail StoresRishabh Dogra
Technology has transformed retail store operations in the following ways:
1) Technology provides tools to optimize inventory management, reduce costs, and improve customer service.
2) The use of technologies like RFID, electronic shelf labels, and mobile devices allows retailers to track inventory, customize promotions to customers, and gain insights into shopping behaviors.
3) As technology evolves rapidly, retailers must continually invest in new technologies to maintain a competitive edge and optimize operations.
Artificial intelligence transforming the phase of supply chain managementRahul R
Artificial intelligence is transforming supply chain management by optimizing business processes and establishing agile supply chains. AI can help with inventory control and planning by accessing real-time information on customer demands and inventory levels. It can also help with transportation network design challenges like routing and scheduling through techniques like genetic algorithms and ant colony optimization. Expert systems allow purchasing managers to evaluate suppliers and make more informed make-or-buy decisions. Overall, integrating AI offers competitive advantages through predictive analytics and more efficient supply chain management.
The document summarizes a study by Accenture that identified six core competencies exhibited by the top five global retailers. The competencies are obsessive customer focus, operational excellence, strategic intent, innovation and commercialization, alliances and collaboration, and talent management. While top retailers do not demonstrate equal strength in all areas, mastery of all six competencies is required for exceptional performance.
The document discusses an intelligent store platform called Altworx. It describes how Altworx integrates data from various store systems and sensors in real-time to provide operational intelligence. This allows Altworx to detect situations as they occur and recommend actions to the appropriate personnel. Examples are given of applications that could optimize checkout zones, track customer behavior, manage fitting rooms, and monitor energy usage and security. The platform aims to improve sales, costs, compliance and customer experience through proactive recommendations based on combining real-time store data.
The Power of Clienteling Raymark Case StudyRaymark
The following benefits were achieved within the first 90 days of the project:
• After a comprehensive cultural change management and training program, 95% of the associates were consistently using the system and successfully completing their pro-active selling tasks.
• Migration of all users from manual client books to the new system in alignment with PCI directives.
• A 1000%+ increase in the number of outbound e-mails and calls to prospective customers by sales associates.
• A 9% Increase in total sales revenue by associate over a period when new customer acquisitions were down 12%.
• Number of repeat customers increased by 33%.
• A 21% increase in average spend per transaction over 3 months with customers that were “clienteled.”
... and more!
UNRAVELING THE POWER OF QUANTOPIAN ALGORITHMS IN FINANCIAL MARKETSRiya Sen
In today’s fast-paced financial world, staying ahead of the curve is a must for traders and investors. With the advent of technology, the use of algorithmic trading strategies has become increasingly popular. Among the many platforms that cater to algorithmic trading, Quantopian stands out as a powerful tool. In this blog post, we will delve into the world of Quantopian algorithms, exploring what they are, how they work, and their significance in financial markets.
The document discusses how supply chain optimization can help companies improve growth, sustainability, and agility. It provides examples of how companies like JBS and Papyrus have used supply chain optimization software from AIMMS to increase margins, improve adherence to plans, and transition to more efficient regional supply chain networks. The document promotes AIMMS software as a way to build customized optimization apps, empower planning teams, and simulate scenarios to make better strategic, tactical, and operational decisions.
Dramatic changes in the retail industry require new approaches to maximize profitability. Leaders are focusing on smarter merchandising, supply networks, and operations. IBM can help retailers build smarter networks through customer-centric approaches, demand-driven planning, omni-channel visibility, and optimized decision making. This allows retailers to increase sales and margins while reducing costs.
Omnichannel Retail: scaling up a traditional erp ecommerce systemNikhilesh Mahakur
This document proposes an omnichannel retail solution for a traditional ERP system. It discusses analyzing existing business processes and defining new omnichannel processes. It recommends enhancing the existing ERP system and portal to provide omnichannel capabilities across key areas like customer analytics, promotions, order fulfillment, inventory visibility and a unified customer experience across all channels. It provides solution scopes, recommendations, and proposed architectures to scale the existing multi-channel framework into an integrated omnichannel model.
Lumata provides predictive customer value management solutions to help telecommunications operators maximize customer retention and lifetime value. Their platform uses data and predictive analytics to understand customer behavior and establish 1:1 relationships. It combines real-time predictive analytics with trigger-based campaign management tools to instantly target retention, ARPU stimulation, and loyalty campaigns. Case studies show Lumata programs achieving 30-50% participation rates, 6-8% ARPU increases, and 30-40% increases in customer satisfaction scores.
The document contains 10 multiple choice questions about supply chain management concepts from an APICS exam. The questions cover topics like the basic elements of a supply chain, objectives of inventory management, and aggregate inventory management. Sample answers are provided that reference a textbook on materials management.
The document discusses kiosks and mobile point-of-sale (POS) technologies as emerging channels for integrated marketing strategies. It notes that consumer demands for convenience and increased competition have accelerated the need for innovative multi-channel approaches. Kiosks are identified as a major channel to support integrated marketing. A kiosk implementation requires expertise across many domains and should follow a strategic roadmap. With proper planning, user experience design, technology, and measurement, kiosks can provide valuable customer interactions and bridge online and offline experiences.
SCM 2015 International SAP Conference on Supply ChainT.A. Cook
October 1-2, 2015, Darmstadt, next to Frankfurt, Germany
Part of the Co-Located SAP Conferences on Extended Supply Chain
Transforming your Supply Chain into a Demand Network
Join us for the much-awaited International SAP Conference on Supply Chain – a business-focussed, customer-centric event where you will learn supply chain best practices on how to drive greater ROI. Co-located as part of our International SAP Conferences on Extended Supply Chain, this event is packed with exciting new customer case studies, latest news, networking opportunities, and workshops.
Gaining greater transparency and control over your complex supply chain through the use of innovative technological solutions and applications – for better decision making and results – is essential to ensure that growth objectives are met.
Take this valuable opportunity and join us to hear from senior executives in leading companies on how they transformed their supply chains to demand networks, and benefited from implementing SAP SCM solutions to improve customer service, facilitate collaboration, and lower costs.
Event Highlights Include:
Keynote presentations: Featuring the latest industry news, best practices and innovations. In addition, learn about market opinion from experts in the field and hear from SAP’s customers on their innovative approaches
Customer case studies: Gain an informed perspective from leading companies on implementing and working with SAP’s SCM applications
SAP sessions: Hear details of the latest industry trends, solution road maps, developments, and a vision for transformation from senior executives at SAP on topics including HANA and cloud-based innovations
Live demos: See demos of the applications first-hand and get answers to your questions about the featured SCM solutions from SAP and their partner organizations
Meet the experts: Get your questions answered. Visit the showfloor to discuss your challenges with SAP solution management, and hear more about new offerings and tools from leading SAP Partners
Network: In addition you will find ample time to get to know your peers and build lasting relations with subject-matter experts throughout the event.
Discover how SAP’s portfolio of supply chain management applications can support organizations across different business scenarios and industry sectors, while remaining compliant with today's more complex regulations.
- Best Buy is undergoing a strategic transformation of its supply chain to become more customer-centric and efficient in response to changing customer behaviors and trends in the retail industry.
- It is shifting from a push-based to a pull-based supply chain model with more tailored assortments and one unified forecast to better meet customer needs.
- A key part of the transformation involves deploying RFID technology to improve the customer in-store experience through more accurate inventory tracking and faster checkout.
(1) Merchandising Provider Company was founded in 2004 to gain expertise in retail marketing and merchandising services. (2) They provide various services including POS management, ordering, logistics, and market research with a national network of 8 branches. (3) Case studies describe successful merchandising projects implemented for companies like Coca-Cola, Osram, Julius Meinl, and Wrigley that achieved sales targets and optimized shelf layouts.
BigSCM is a proposed product that uses big data from retail supply chains to optimize supply chain management processes. It collects data from RFID, POS, geo-location, social media, call centers, and more to provide recommendations for adaptive inventory management, demand prediction, price optimization, and more. This helps enhance productivity, optimize workflows, reduce costs and improve customer satisfaction. Developing BigSCM would require building out data processing and natural language processing capabilities over 6-8 months. It could help retailers optimize inventory costs, transportation costs, and procurement costs.
This document discusses challenges faced by retailers and how a sample application demonstrates using a service-oriented architecture to address them. The application integrates disparate retail applications through loosely coupled web services. It transfers data from stores to enterprises in real-time using industry standards. The goals are to demonstrate integration of applications using web services, use of standards, ease of building services on Microsoft platforms, and composing dashboards for managers. Key benefits are using standards to create an extensible solution that is loosely coupled for agility and prepackaged technologies for incremental adoption.
Today, enterprises are looking for innovative ways to digitally transform their businesses - a crucial step forward to remain competitive and enhance profitability. Streaming analytics is a key technology enabler that supports this effort by providing real-time insights on data in motion to help organizations gain the business intelligence they need.
Every industry has its unique challenges, especially where data is concerned. A key advantage of streaming analytics is that it can be customized to create solutions that meet the specific requirements of a particular industry. With years of expertise adapting our analytics products to customer needs, we’ve designed solution templates that target prominent pain points in specific industries.
In this webinar Nirmal will,
Introduce WSO2 Analytics Solutions and theirs use cases (finance and banking, retail, location analytics, IT operations analytics, etc.)
Demonstrate our fleet management solution that gives you the ability to
Know where your fleet is at the moment
Analyze your drivers’ behavior (do they obey speed limits and use optimal routes?)
Find the optimal routes (predict congestion)
Check whether the driver and the cargo are safe
Receive alerts on violation of rules based on Geo-fences
Explain how to customize WSO2 Analytics Solutions
Discuss how to reach out to us
The document outlines the benefits of supply chain management (SCM) including optimizing product, information, and financial flows to create market opportunities, lower costs, and enable quicker decision-making. It discusses how effective SCM can improve product flows through reduced delivery times and improved inventory management. It also explains how SCM provides seamless information and financial flows through enhanced collaboration, visibility, and addressing cash flow challenges. The document recommends that companies embrace a data-driven SCM approach using integration and data management to maximize benefits.
impact of technology on Indian Retail StoresRishabh Dogra
Technology has transformed retail store operations in the following ways:
1) Technology provides tools to optimize inventory management, reduce costs, and improve customer service.
2) The use of technologies like RFID, electronic shelf labels, and mobile devices allows retailers to track inventory, customize promotions to customers, and gain insights into shopping behaviors.
3) As technology evolves rapidly, retailers must continually invest in new technologies to maintain a competitive edge and optimize operations.
Artificial intelligence transforming the phase of supply chain managementRahul R
Artificial intelligence is transforming supply chain management by optimizing business processes and establishing agile supply chains. AI can help with inventory control and planning by accessing real-time information on customer demands and inventory levels. It can also help with transportation network design challenges like routing and scheduling through techniques like genetic algorithms and ant colony optimization. Expert systems allow purchasing managers to evaluate suppliers and make more informed make-or-buy decisions. Overall, integrating AI offers competitive advantages through predictive analytics and more efficient supply chain management.
The document summarizes a study by Accenture that identified six core competencies exhibited by the top five global retailers. The competencies are obsessive customer focus, operational excellence, strategic intent, innovation and commercialization, alliances and collaboration, and talent management. While top retailers do not demonstrate equal strength in all areas, mastery of all six competencies is required for exceptional performance.
The document discusses an intelligent store platform called Altworx. It describes how Altworx integrates data from various store systems and sensors in real-time to provide operational intelligence. This allows Altworx to detect situations as they occur and recommend actions to the appropriate personnel. Examples are given of applications that could optimize checkout zones, track customer behavior, manage fitting rooms, and monitor energy usage and security. The platform aims to improve sales, costs, compliance and customer experience through proactive recommendations based on combining real-time store data.
The Power of Clienteling Raymark Case StudyRaymark
The following benefits were achieved within the first 90 days of the project:
• After a comprehensive cultural change management and training program, 95% of the associates were consistently using the system and successfully completing their pro-active selling tasks.
• Migration of all users from manual client books to the new system in alignment with PCI directives.
• A 1000%+ increase in the number of outbound e-mails and calls to prospective customers by sales associates.
• A 9% Increase in total sales revenue by associate over a period when new customer acquisitions were down 12%.
• Number of repeat customers increased by 33%.
• A 21% increase in average spend per transaction over 3 months with customers that were “clienteled.”
... and more!
UNRAVELING THE POWER OF QUANTOPIAN ALGORITHMS IN FINANCIAL MARKETSRiya Sen
In today’s fast-paced financial world, staying ahead of the curve is a must for traders and investors. With the advent of technology, the use of algorithmic trading strategies has become increasingly popular. Among the many platforms that cater to algorithmic trading, Quantopian stands out as a powerful tool. In this blog post, we will delve into the world of Quantopian algorithms, exploring what they are, how they work, and their significance in financial markets.
The document discusses how supply chain optimization can help companies improve growth, sustainability, and agility. It provides examples of how companies like JBS and Papyrus have used supply chain optimization software from AIMMS to increase margins, improve adherence to plans, and transition to more efficient regional supply chain networks. The document promotes AIMMS software as a way to build customized optimization apps, empower planning teams, and simulate scenarios to make better strategic, tactical, and operational decisions.
Dramatic changes in the retail industry require new approaches to maximize profitability. Leaders are focusing on smarter merchandising, supply networks, and operations. IBM can help retailers build smarter networks through customer-centric approaches, demand-driven planning, omni-channel visibility, and optimized decision making. This allows retailers to increase sales and margins while reducing costs.
Omnichannel Retail: scaling up a traditional erp ecommerce systemNikhilesh Mahakur
This document proposes an omnichannel retail solution for a traditional ERP system. It discusses analyzing existing business processes and defining new omnichannel processes. It recommends enhancing the existing ERP system and portal to provide omnichannel capabilities across key areas like customer analytics, promotions, order fulfillment, inventory visibility and a unified customer experience across all channels. It provides solution scopes, recommendations, and proposed architectures to scale the existing multi-channel framework into an integrated omnichannel model.
Lumata provides predictive customer value management solutions to help telecommunications operators maximize customer retention and lifetime value. Their platform uses data and predictive analytics to understand customer behavior and establish 1:1 relationships. It combines real-time predictive analytics with trigger-based campaign management tools to instantly target retention, ARPU stimulation, and loyalty campaigns. Case studies show Lumata programs achieving 30-50% participation rates, 6-8% ARPU increases, and 30-40% increases in customer satisfaction scores.
The document contains 10 multiple choice questions about supply chain management concepts from an APICS exam. The questions cover topics like the basic elements of a supply chain, objectives of inventory management, and aggregate inventory management. Sample answers are provided that reference a textbook on materials management.
The document discusses kiosks and mobile point-of-sale (POS) technologies as emerging channels for integrated marketing strategies. It notes that consumer demands for convenience and increased competition have accelerated the need for innovative multi-channel approaches. Kiosks are identified as a major channel to support integrated marketing. A kiosk implementation requires expertise across many domains and should follow a strategic roadmap. With proper planning, user experience design, technology, and measurement, kiosks can provide valuable customer interactions and bridge online and offline experiences.
SCM 2015 International SAP Conference on Supply ChainT.A. Cook
October 1-2, 2015, Darmstadt, next to Frankfurt, Germany
Part of the Co-Located SAP Conferences on Extended Supply Chain
Transforming your Supply Chain into a Demand Network
Join us for the much-awaited International SAP Conference on Supply Chain – a business-focussed, customer-centric event where you will learn supply chain best practices on how to drive greater ROI. Co-located as part of our International SAP Conferences on Extended Supply Chain, this event is packed with exciting new customer case studies, latest news, networking opportunities, and workshops.
Gaining greater transparency and control over your complex supply chain through the use of innovative technological solutions and applications – for better decision making and results – is essential to ensure that growth objectives are met.
Take this valuable opportunity and join us to hear from senior executives in leading companies on how they transformed their supply chains to demand networks, and benefited from implementing SAP SCM solutions to improve customer service, facilitate collaboration, and lower costs.
Event Highlights Include:
Keynote presentations: Featuring the latest industry news, best practices and innovations. In addition, learn about market opinion from experts in the field and hear from SAP’s customers on their innovative approaches
Customer case studies: Gain an informed perspective from leading companies on implementing and working with SAP’s SCM applications
SAP sessions: Hear details of the latest industry trends, solution road maps, developments, and a vision for transformation from senior executives at SAP on topics including HANA and cloud-based innovations
Live demos: See demos of the applications first-hand and get answers to your questions about the featured SCM solutions from SAP and their partner organizations
Meet the experts: Get your questions answered. Visit the showfloor to discuss your challenges with SAP solution management, and hear more about new offerings and tools from leading SAP Partners
Network: In addition you will find ample time to get to know your peers and build lasting relations with subject-matter experts throughout the event.
Discover how SAP’s portfolio of supply chain management applications can support organizations across different business scenarios and industry sectors, while remaining compliant with today's more complex regulations.
Prescriptive analytics BA4206 Anna University PPTFreelance
Business analysis - Prescriptive analytics Introduction to Prescriptive analytics
Prescriptive Modeling
Non Linear Optimization
Demonstrating Business Performance Improvement
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Cover Story - China's Investment Leader - Dr. Alyce SUmsthrill
In World Expo 2010 Shanghai – the most visited Expo in the World History
https://www.britannica.com/event/Expo-Shanghai-2010
China’s official organizer of the Expo, CCPIT (China Council for the Promotion of International Trade https://en.ccpit.org/) has chosen Dr. Alyce Su as the Cover Person with Cover Story, in the Expo’s official magazine distributed throughout the Expo, showcasing China’s New Generation of Leaders to the World.
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𝐔𝐧𝐯𝐞𝐢𝐥 𝐭𝐡𝐞 𝐅𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐄𝐧𝐞𝐫𝐠𝐲 𝐄𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐰𝐢𝐭𝐡 𝐍𝐄𝐖𝐍𝐓𝐈𝐃𝐄’𝐬 𝐋𝐚𝐭𝐞𝐬𝐭 𝐎𝐟𝐟𝐞𝐫𝐢𝐧𝐠𝐬
Explore the details in our newly released product manual, which showcases NEWNTIDE's advanced heat pump technologies. Delve into our energy-efficient and eco-friendly solutions tailored for diverse global markets.
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Best Competitive Marble Pricing in Dubai - ☎ 9928909666Stone Art Hub
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Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...Niswey
50 million companies worldwide leverage WhatsApp as a key marketing channel. You may have considered adding it to your marketing mix, or probably already driving impressive conversions with WhatsApp.
But wait. What happens when you fully integrate your WhatsApp campaigns with HubSpot?
That's exactly what we explored in this session.
We take a look at everything that you need to know in order to deploy effective WhatsApp marketing strategies, and integrate it with your buyer journey in HubSpot. From technical requirements to innovative campaign strategies, to advanced campaign reporting - we discuss all that and more, to leverage WhatsApp for maximum impact. Check out more details about the event here https://events.hubspot.com/events/details/hubspot-new-delhi-presents-unlocking-whatsapp-marketing-with-hubspot-integrating-messaging-into-your-marketing-strategy/
The Steadfast and Reliable Bull: Taurus Zodiac Signmy Pandit
Explore the steadfast and reliable nature of the Taurus Zodiac Sign. Discover the personality traits, key dates, and horoscope insights that define the determined and practical Taurus, and learn how their grounded nature makes them the anchor of the zodiac.
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Efficient PHP Development Solutions for Dynamic Web ApplicationsHarwinder Singh
Unlock the full potential of your web projects with our expert PHP development solutions. From robust backend systems to dynamic front-end interfaces, we deliver scalable, secure, and high-performance applications tailored to your needs. Trust our skilled team to transform your ideas into reality with custom PHP programming, ensuring seamless functionality and a superior user experience.
AI Transformation Playbook: Thinking AI-First for Your BusinessArijit Dutta
I dive into how businesses can stay competitive by integrating AI into their core processes. From identifying the right approach to building collaborative teams and recognizing common pitfalls, this guide has got you covered. AI transformation is a journey, and this playbook is here to help you navigate it successfully.
AI Transformation Playbook: Thinking AI-First for Your Business
Credential 2012
1.
2. In an increasingly intensifying marketplace, you have to differentiate
yourselves from your competitors. Here at MPC, we understand a
company's most valuable asset is their brand.
The bigger a company grows, the harder it becomes to ensure
consistency at every point of the consumer journey.
Effective merchandising will enhance a brand's exposure and increase
sales. It is also extremely important for protecting and growing market
share.
Recent research shows that 20% of the decision to purchase is logical and
based on facts and 80% is emotional. This illustrates the importance of
an attractive and well executed merchandising program.
A successful advertising campaign can prompt consumers to actively visit
retailers, but once there, if they can't find the product they are looking
for, or a competitor has a display with more impact, the time and money
spent on advertising and developing the brand is wasted.
Retailers are also feeling the pressure. Many require merchandising
support plans as part of their review process and to support ranging.
Showing you have a strong merchandising team produces gains in sales,
but also in space, position and displays offered by the Trade.
3. The retail world is a fast paced and ever-changing environment.
When a product hits the retail stage, this is the time when it can
become difficult to control consistency through all the various
points of presence. This can be due to a number of reasons
•the sheer number of retailers,
•product slow to shelf
•franchisees with their own ideas
•the POS and product being poorly displayed .
Something as simple as cleanliness can have a huge bearing on a
shopper's experience with your brand and thereby effect sales.
Without a team of dedicated specialists, merchandising
compliance can be as low as 52%. This means that 48% of
retailers may not be reaching their sales potential.
Outsourcing a team of merchandisers means you can avoid
situations such as this, and your sales and marketing teams can
focus 100% on driving sales.
4. Why work with us ?
Because we use the store as a compelling and an ideal marketing canvas for
your brands – With 70 percent of purchase decisions being made in-store1 and
2
68 percent of in-store purchases being impulse, we have a tremendous
opportunity to reach consumers in-store, and stimulate brand building,
purchase and consumption.
1
Consumer Buying Habits Study, Point-of-Purchase Advertising International and Meyers Research Center, 1995
2
Point-of-Purchase Advertising International
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Our services
Promotions conception,
Merchandising in modern
strategy & implementation
and traditional trade
in TT & IKA;
Marketing Impact Teams
(M.I.T.)
A seven year In-store
research
experience in
Creation, DTP &
In-store
Production
for POSM&POP communication
Sales promotion teams Warehouse
in IKA and TT maintenance
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Our friends
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Coverage
Our coverage :
Regional branch
City Manager
9 Area Managers
46 City Managers
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Optimal tools for monitoring and controlling
MPC on line reporting system benefits:
• Delivering instant access to the gathered information's for the modern trade sales team there for
enabling them to react more quickly if the reported situation re quires it.
• Highly complex reports and analysis that give us an overview of the in-store situation.
• Easy access form any internet connected computer.
• Advanced security for accessing and storing of gathered data.
• The gathered data can be exported in excel format for further an alysis and easy distribution.
• No additional hardware or software is required for team to work with the reporting system.
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Optimal tools for monitoring and controlling
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National Retail chains covered
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Case study : Implementing new shelf layouts for OSRAM
Context:
Due to new EU regulations on the
replacement of incandescent lighting
sources with economic lighting sources in all
member states, Osram, one of the biggest
suppliers of light sources in Europe,
requested from MPC agency a program to
support gradual delisting of the old products
sold in modern trade networks and listing of
new products by implementing new shelf
layouts
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Case study : Implementing new shelf layouts for OSRAM
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Case study : Implementing new shelf layouts for OSRAM
Simultaneous implementation of the project on all locations of a key account;
The successful distribution and without loss of the POSM materials and products needed to implement
the new shelf layouts;
Successful implementation of over 70 new products involved in th e project;
Successful implementation Osram planogram in all KA.
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Case study : Outsourcing for Wrigley
Laro Company, one of Wrigley products distributors in Romania, wanted to outsource the merchandising
to a specialized company;
Outsourcing program aims to significantly reduce costs and incre ase quality of implementation, respecting
the merchandising standards agreed with Wrigley and planning fo r changing and updating the planograms
accordingly with new products;
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Case study : Outsourcing for Wrigley
Developing a clear performance
The quality achievement criteria to be assessed are:
in-store check system
the filling degree of the cash register stands;
degree of shelf's filling;
accurate price displaying;
checking the products taking into account the
The payment amount in the merchandising services
rendered will be given taking in account:
FEFO rule (first expiring, first out);
implementation of promotions;
The number of hours x hourly rate agreed monthly implementation of shelf’s and cash register
supplied stands planograms;
Criteria of merchandising quality; cash register stands cleaning;
secondary products placement (cross
90% of the amount of the services provided will be merchandising stands);
invariable; shelf cleaning.
10% will be given in the next grid:
For a score of quality achievement = 0.90 - 0.0%
For a score of quality achievement = 0.95 - 2.5%
For a score of quality achievement = 0.98 - 5.0%
For a score of quality achievement = 1.00 - 10.0%
Assuming responsibility for our clients
in-store performance.
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Case study : Outsourcing for Wrigley
Implementing and maintaining
a high merchandising standard
across all channels : cash&carry,
hyper, super.
Increasing the cross
merchandising points in all
allocated locations using the
IKA posm but also
implementing the clients
custom designed posm.
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Case study : Outsourcing for Auchan
Context:
Auchan together with MPC developed a
project to help the small and medium
suppliers to improve their shelf presence
and to reduce the losses form expired
merchandise.
The project is currently implemented for
MPC implementation team :
48 suppliers (food and non-food). 1 Project Manager;
7 in-store team leaders;
Objectives: 80 merchandisers;
•assuring shelf presence;
• avoiding OOS situation; Monthly tasks:
• improving the rotation rate each Weekly planning for each
supplier; location;
• improving the hole shelf image by Weekly store checking for each
assuring product diversity ;
locations;
• helping Auchan department managers Supervising the promotion
by reliving them of the merchandising
tasks and allowing them to focus on their implementation for each
selling targets; Auchan location.
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Case study : Outsourcing for Auchan
MPC implementation team :
1 Project Manager;
7 in-store team leaders;
80 merchandisers;
Monthly tasks:
Weekly planning for each
location;
Weekly store checking for each
locations;
Supervising the promotion
implementation for each
Auchan location.
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Case study : Coca-Cola summer 2010 promo activation
Locations :
- Carrefour
- Real
- Auchan
- Mega-Image
Timing :
July -September
Mechanics :
Binding free product on to a
Coca-Cola,Fanta, Fanta Berry bridge;
Initial target :
550.000 packages
Final target :
725.000 packages
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Case study : Julius Meinl sales thought an incentive program
Context:
Context
Julius Meinl is an important player in
HORECA but they also wanted to
penetrate the modern trade market by
supporting the sales force with an
aggressive merchandising program
Strong competitors with the tradition in
the retail coffee market ; Strategy & mechanism:
Lack of human resources specialized in the Reducing the O.O.S. frequency by
key accounts management. delivering weekly O.O.S. reports and
offering sales support;
Implementing the merchandising standard
on the shelf;
The gradual increasing of the product
exposure on the shelf by applying an
incentive program for the merchandisers.
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Case study : Julius Meinl sales thought an incentive program
Incentive program:
Evaluating the performance :
The degree of shelf filling at least 80%; The prize winners:
Displaying prices for all products;
Block arrangement on the shelf;
Clean shelves;
Increasing the number of faces per SKU on
the shelf.
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Case study : Juicy Fruit 2010 consumer promo
Context:
Context
Jellies are the most important segment in
the soft candy category.
Strong competition :
Haribo is gaining shelf share and sales volume;
Private label is also gaining shelf share;
Silvana and Sugus jellies are constantly growing;
Objectives :
Increasing the sales volume with 3% in Oct-Dec perioad.
Strategy & mechanism:
On all Juicy Fruit packages a sticker
with a unique cod will be attached.
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Case study : Juicy Fruit 2010 consumer promo
Results
The sales target was achieved for the
Oct-Dec perioad.
Also the shelf share for Juicy Fruit was
increased in all the IKA locations.
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Case study : Perfect Mousse in-store launch
Henkel sales team wanted to correlate the BTL campaign with the ATL.
Also Henkels main competitor launched its similar product.
So MPC and Henkel implemented :
Dedicated POSM in all important IKA locations.
Developed a dedicated promo team.
Informative materials for the new products.
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Case study : Perfect Mousse in-store launch
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Case study : Marketing Impact Team for traditional trade
• January – February MIT:
-in 69 cities, 10 days, 386 merchandisers;
• 15-30 May MIT:
-in 16 cities, 15 days , 428 merchandisers;
• September – October MIT:
- in 64 cities, 395 merchandisers;
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