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CREATING STRATEGY
FOR PERSONAL AND
CORPORATE
FULFILMENT
Trainer
Ms. Ekemini Akpakpan
Business Developer, Administrator,
Content Creator, & Branding Expert
THE MYTHS OF
ENTREPRENEURSHIP
AND CAREER
It’s all blood sweat and tears
Get it done however
It’s not a 9 to 5, it’s a ‘when-I-open-my-eyes’ to
when I-go-to-bed
It is all about clout
Be a Go-getter
Be a self-starter
Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
FULFILMENT
SHOULD BE THE
GOAL!
ENTREPRENEURSHIP
IS JUST ONE WAY TO
LOOK AT THINGS
MANAGEMENT
ENTREPRENEURSHIP
LEADERSHIP
STRATEGY
Recognizing Opportunities
Inspiring Action
Action Plan
Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
THE WELL-
ROUNDED WAY TO
LOOK AT THINGS
“…anticipating needs not yet
articulated by our global
audience, then meeting them
with products and services
that set new standards. This
constant dissatisfaction with
the way things are is ultimately
the driving force behind the
world’s best search engine.”
GOOGLE
The P & G code of conduct
1. Integrity
2. Passion for winning
3. Leadership
4. Trust
5. Ownership
PROCTER & GAMBLE
PIXAR
To combine proprietary
technology and world-class
creative talent to develop
computer-animated feature films
with memorable characters and
heartwarming stories that appeal
to audiences of all ages
CASE STUDIES
Identifying opportunities
Values-based Leadership
Disney’s Strategy for Pixar
Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
STRATEGY
IS LIKE A
STEERING WHEEL TO
THE DRIVER WHEN A
DESTINATION HAS BEEN
IDENTIFIED.
Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
BEFORE WE GET TO THE STRATEGY
VISION
&
MISSION
GOALS &
OBJECTIVES STRATEGY
Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
THE
STRATEGY
DIAMOND
IS YOUR BEST
FRIEND
Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
The Strategy Diamond
was developed by
strategy researchers Don
Hambrick and Jim
Fredrickson as a
framework for checking
and communicating a
strategy.
TO ACHIEVE A PERSONAL VISION & CORPORATE VISION
HOW THE STRATEGY DIAMOND WORKS
Arena Differentiator Economic
Logic
Vehicle
Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
Pacing
BREAKING DOWN YOUR STRATEGY DIAMOND
Arena
Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
TYPICAL QUESTIONS OF ‘WHERE’
• Where is your Geographic Location?
• Where will you be most active
• Is there a product-market Fit?
• What is your Value Chain?
• What type of work do you want to do?
• Where do you want to live, be seen?
• What are the type of activities you
should be engaged in?
• What is your opportunity or have you
identified a market need?
• Who or which organization values my
unique skills? Are my skills rare there?
BREAKING DOWN YOUR STRATEGY DIAMOND
Differentiator
Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
TYPICAL QUESTIONS OF ‘WHAT’
• What is my unique feature?
• What is my competitive advantage
• Do you have a tangible or intangible
asset?
• Do I have unique skills?
• What is your unique capability?
• What is your unique selling proposition?
• Which unique skills are needed in my
chosen arena?
• What capabilities do I want to have and
be known as an expert for?
BREAKING DOWN YOUR STRATEGY DIAMOND
Economic Logic
Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
TYPICAL QUESTIONS OF ‘SUCCESS’
• How do you measure performance?
• What does success mean to you?
• What is profit to you?
• How do we make profit?
• How is this hinged on sustainability?
• Which aspect of my strategy diamond
helps me achieve my economic logic
BREAKING DOWN YOUR STRATEGY DIAMOND
Vehicle
Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
TYPICAL QUESTIONS OF ‘HOW’
• Is growth going to be organic?
• Is growth going to be acquisitive?
• Who do you depend on?
• What should your supporting elements
be?
• What platform is beneficial to you?
• What do you need to accomplish with
People? Who are they?
BREAKING DOWN YOUR STRATEGY DIAMOND
Pacing
Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
TYPICAL QUESTIONS OF ‘TIMING’
• How do you pace your moves?
• What should you be doing per time?
• How do you measure progress
• What is the right time for the move?
• What is the right time for the result?
• How do you manage the consequence
of each action?
• What are the requirements for each
action?
• Is your timing feasible?
• Is your pacing flexible?
“THE STRATEGY DIAMOND
helps you be in the steering wheel of your life, and
stay fulfilled at every bend.
IT IS FOR
Individuals and Entrepreneurs even while they are
part of a venture or organization to attain personal
fulfilment.
Organizations to attain their corporate goals.
14
Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
WHAT CAN EKEMINI DO FOR YOU?
• Draft your Corporate Profile
• Draft your Personal Profile
• Develop a Personal Brand
• Develop a Corporate Brand
• Draft your Business Plan
15
Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
THANK YOU
Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
Reference:
Management Principles (v. 1.1). This book
is licensed under a Creative Commons by-
nc-sa 3.0
(http://creativecommons.org/licenses/by-
nc-sa/ 3.0/) license

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Creating strategy for personal and corporate fulfilment

  • 1. CREATING STRATEGY FOR PERSONAL AND CORPORATE FULFILMENT Trainer Ms. Ekemini Akpakpan Business Developer, Administrator, Content Creator, & Branding Expert
  • 2. THE MYTHS OF ENTREPRENEURSHIP AND CAREER It’s all blood sweat and tears Get it done however It’s not a 9 to 5, it’s a ‘when-I-open-my-eyes’ to when I-go-to-bed It is all about clout Be a Go-getter Be a self-starter Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert FULFILMENT SHOULD BE THE GOAL!
  • 3. ENTREPRENEURSHIP IS JUST ONE WAY TO LOOK AT THINGS MANAGEMENT ENTREPRENEURSHIP LEADERSHIP STRATEGY Recognizing Opportunities Inspiring Action Action Plan Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
  • 4. THE WELL- ROUNDED WAY TO LOOK AT THINGS “…anticipating needs not yet articulated by our global audience, then meeting them with products and services that set new standards. This constant dissatisfaction with the way things are is ultimately the driving force behind the world’s best search engine.” GOOGLE The P & G code of conduct 1. Integrity 2. Passion for winning 3. Leadership 4. Trust 5. Ownership PROCTER & GAMBLE PIXAR To combine proprietary technology and world-class creative talent to develop computer-animated feature films with memorable characters and heartwarming stories that appeal to audiences of all ages CASE STUDIES Identifying opportunities Values-based Leadership Disney’s Strategy for Pixar Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
  • 5. STRATEGY IS LIKE A STEERING WHEEL TO THE DRIVER WHEN A DESTINATION HAS BEEN IDENTIFIED. Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
  • 6. BEFORE WE GET TO THE STRATEGY VISION & MISSION GOALS & OBJECTIVES STRATEGY Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
  • 7. THE STRATEGY DIAMOND IS YOUR BEST FRIEND Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert The Strategy Diamond was developed by strategy researchers Don Hambrick and Jim Fredrickson as a framework for checking and communicating a strategy.
  • 8. TO ACHIEVE A PERSONAL VISION & CORPORATE VISION HOW THE STRATEGY DIAMOND WORKS Arena Differentiator Economic Logic Vehicle Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert Pacing
  • 9. BREAKING DOWN YOUR STRATEGY DIAMOND Arena Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert TYPICAL QUESTIONS OF ‘WHERE’ • Where is your Geographic Location? • Where will you be most active • Is there a product-market Fit? • What is your Value Chain? • What type of work do you want to do? • Where do you want to live, be seen? • What are the type of activities you should be engaged in? • What is your opportunity or have you identified a market need? • Who or which organization values my unique skills? Are my skills rare there?
  • 10. BREAKING DOWN YOUR STRATEGY DIAMOND Differentiator Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert TYPICAL QUESTIONS OF ‘WHAT’ • What is my unique feature? • What is my competitive advantage • Do you have a tangible or intangible asset? • Do I have unique skills? • What is your unique capability? • What is your unique selling proposition? • Which unique skills are needed in my chosen arena? • What capabilities do I want to have and be known as an expert for?
  • 11. BREAKING DOWN YOUR STRATEGY DIAMOND Economic Logic Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert TYPICAL QUESTIONS OF ‘SUCCESS’ • How do you measure performance? • What does success mean to you? • What is profit to you? • How do we make profit? • How is this hinged on sustainability? • Which aspect of my strategy diamond helps me achieve my economic logic
  • 12. BREAKING DOWN YOUR STRATEGY DIAMOND Vehicle Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert TYPICAL QUESTIONS OF ‘HOW’ • Is growth going to be organic? • Is growth going to be acquisitive? • Who do you depend on? • What should your supporting elements be? • What platform is beneficial to you? • What do you need to accomplish with People? Who are they?
  • 13. BREAKING DOWN YOUR STRATEGY DIAMOND Pacing Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert TYPICAL QUESTIONS OF ‘TIMING’ • How do you pace your moves? • What should you be doing per time? • How do you measure progress • What is the right time for the move? • What is the right time for the result? • How do you manage the consequence of each action? • What are the requirements for each action? • Is your timing feasible? • Is your pacing flexible?
  • 14. “THE STRATEGY DIAMOND helps you be in the steering wheel of your life, and stay fulfilled at every bend. IT IS FOR Individuals and Entrepreneurs even while they are part of a venture or organization to attain personal fulfilment. Organizations to attain their corporate goals. 14 Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
  • 15. WHAT CAN EKEMINI DO FOR YOU? • Draft your Corporate Profile • Draft your Personal Profile • Develop a Personal Brand • Develop a Corporate Brand • Draft your Business Plan 15 Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert
  • 16. THANK YOU Trainer: Ms. Ekemini Akpakpan - Business Developer, Administrator, Content Creator, & Branding Expert Reference: Management Principles (v. 1.1). This book is licensed under a Creative Commons by- nc-sa 3.0 (http://creativecommons.org/licenses/by- nc-sa/ 3.0/) license