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CREATING COLABORATIVE AND CREATIVE COMMUNITIES
Lala Deheinzelin discusses moving from an industrial economy based on scarce tangible resources to an exponential creative economy based on abundant intangible resources and collaboration. She argues we must focus on developing intangible assets like culture, knowledge, and desirable futures. Using new technologies and a distributed network approach can help make intangible resources visible and operational, establishing an exponential cycle of abundance.
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CREATING COLABORATIVE AND CREATIVE COMMUNITIES
- 1. CREATING COLABORATIVE AND CREATIVECOMMUNITIES 2nd World Economic Forum on Local Development Foz de Igraçu, 31 de outubro de 2013 Lala Deheinzelin Enthusiasmo Cultural www.laladeheinzelin.com www.criefuturos.com
- 2. Futurist, Specialist inCreative Economy and Sustainability Corporations Commucation Artistical Languages Third Sector NGOs FUTURE Goverments Local Development Biology and History International Cooperation Sustainability Digital Culture Crie Futuros Moviment
- 3. Why do wetalk about the future ? The present is very different from anything that came before. How can we understand it? Lala Deheinzelin
- 4. AIRBNB largest “hotel”in the world On line system that makes available domestic rooms No building , no personnel, no infrastructure or communication expenses. PRE-EXISTING STRUCTURES + INTELIGENCE + TECHNOLOGY + COLABORATION Lala Deheinzelin
- 5. INDUSTRIAL ERA –Natural resources, infra-structure Tangible = Finite CONSUMED BY USE COMPETITION Change of Era Creative Economy, New Technologies , Collaboration Intangible = Infinite MULTIPLIED BY USE COLLABORATION Lala Deheinzelin
- 6. Industrial Era –Naturals resources, infra-structure Tangible = Finite Economy of Scarcity LINEAR Growth, 5 + 5 = 10 30 steps= 30 meters Creative Economy, New Technologies, Collaboration Intangible = Infinite Economy of Abundance EXPONENTIAL Growht , 5x5x5x5x5= 3.125 30 steps= 26 times around the planet Lala Deheinzelin
- 7. Why do wetalk about the future ? From scarce to abundant Centrality of the intangibles Lala Deheinzelin
- 8. SOCIOCULTURAL Cultural Diversity INTANGIBLE “SOFTWARE” 2D “Lenses” Tangible Intangible TECHNO –NATURAL Bio Diversity TANGIBLE “HARDWARE”
- 9. Brazil: World Cupand Olympic Games And the “software” ? Management, Education, ITCs, entrepreneurship? IDB: 3% of investments 2D “Lenses” Tangible Intangible Tangible, the “hardware”: New facilities, highways, etc. IDB: 97% of investments Lala Deheinzelin
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- 11. Creative Cities andTerritories MEDELLÍN COLOMBIA From drugs Cartel to the most innovative city of the world HOW ? 40 % of the city budget on education and culture
- 12. Why do wetalk about the future ? From scarcity to abundance Netweaved distributed processes Lala Deheinzelin
- 13. CENTRALIZED DISTRIBUTED • TANGIBLE • INTANGIBLE •LINEAR • EXPONENTIAL • RESTRICTED AND SCARCE FLOW • INFINITE PATHS, FLOW • UNIDIMENSIONAL (quantitative, one currency) • REPRODUCTION • SCARCITY • MULTIDIMENSIONAL ( qualitative, multi currency) • CREATION • ABUNDANCE
- 14. LINEAR = focuson tangibles/ infra-struture + centralized processes EXPONENTIAL = focus on intangibles/ creatives + network processes, distributed HOW TO MAKE GOOD USE OF EXPONENTIAL POSSIBILITIES? EXPONENTIAL CYCLE OF ABUNDANCE Lala Deheinzelin
- 15. Why do wetalk about the future ? Exponential cycle of Abundance Lala Deheinzelin , 2012
- 16. D sociopolitical COLLABORATIVE Distributed Modelsof business and organization Focus on Common Wealth Intangibles + new technologies results in D techno - natural NEW TECHNOLOGIES Virtual Worlds Sharing Economy key: broaden the concept of wealth and quality life D monetary – solidary MULTIDIMENSIONAL WEALTH 4D: Social, Cultural, Financial, Environmental Assets EXPONENTIAL CYCLE OF ABUNDANCE become visible and operational thanks to D symbolic cultural INTANGIBLE ASSETS Desirable futures Cultural Diversity Experience
- 17. EXPONENTIAL CYCLE OF ABUNDANCE D sociocultural INTANGIBLE ASSETS Desirable futures Cultural Diversity Experience
- 18. Creative Economy+ Collaborative– Intangibles Resources that that renew and multiply with use Have greater activation potential, fostering the environment Financial Results + Environmental, Social, Cultural ESTRATEGIC PRIORITY AND KEY FOR SUSTAINABILITY Lala Deheinzelin
- 19. Creating Creative andCollaborative Communities Cultural Dimension INTANGIBLE ASSETS Comprehend The local intangible assets + community desired futures Communicate Story telling : share local differentials and common vision
- 20. EXPONENTIAL CYCLE OF ABUNDANCE D techno- natural NEW TECHNOLOGIES Virtual Worlds Sharing Economy become visible and operational thanks to D symbolic cultural INTANGIBLE ASSETS Desirable futures Cultural Diversity Experience
- 21. Sharing economy: usesITCs to generate business as from sharing http://meshing.it/
- 22. Creating Creative andCollaborative Communities Environmental Dimension INFORMATION AND COMUNICATION TECHNOLOGIES Connect Local available spaces, equipments, materials + local will Care Generate growth through taking care os people, environment, rights, etc
- 23. D sociopolitical COLLABORATIVE Distributed modelsof business and organization Focus on Common Wealth Intangibles + new technologies results in D techno - natural NEW TECHNOLOGIES Virtual Worlds Sharing Economy EXPONENTIAL CYCLE OF ABUNDANCE become visible and operational thanks to D symbolic cultural INTANGIBLE ASSETS Desirable futures Cultural Diversity Experience
- 24. SOLE – SelfOrganized Learning Environements http://www.ted.com/pages/sole_challenge 0,1 % of the “Diaspora de Cape Verde” as tutor 1 h/w = workload of 3.000 school year/class
- 25. Creating Creative andCollaborative Communities Social Dimension NETWORK IN ACTION COLABORATE Integrated action: from competition to collaboration CELEBRATE Joy and beauty as a means to mobilize collective action
- 26. D sociopolitical COLLABORATIVE key: broadenthe concept of Distributed models of wealth and business and organization quality life Focus on Common Wealth Intangibles + new technologies results in D techno - natural NEW TECHNOLOGIES Virtual Worlds Sharing Economy D monetary – solidary MULTIDIMENSIONAL WEALTH 4D: Social, Cultural, Financial, Environmental Assets EXPONENTIAL CYCLE OF ABUNDANCE become visible and operational thanks to D symbolic cultural INTANGIBLE ASSETS Desirable futures Cultural Diversity Experience
- 27. Merger wealth of nations Intangible,“software” GHP “Lenses” 2D Tangible Intangible Tangible, “hardware”: GDP Lala Deheinzelin ,
- 28. SOCIOPOLITICAL rights + Governance Intangible Environmental 4 dimensions 4D ECONOMY Financial MONETARY+ SOLIDARY ECONOMY TECHNO - NATURAL Tangible SYMBOLIC - CULTURAL Knowledge + Culture Lala Deheinzelin
- 29. SOCIAL Collective activities Community andfamily relationships Policies/ Laws / standards Reputation / Visibility/ Media/ Press/ Dissemination Connections /Alliances/Contacts Networks/Clubs/ Collectives ENVIRONMENTAL Equipment Available spaces, totally or in part Special places, nature and monuments Biodiversity, nature Raw material and reusable residues Body and health 4D RESOURCES FINANCIAL Funding/Tenders/Funds Investments Markets/ Products for Distribution Working hours/ Voluntary works Complementary currencies CULTURAL Artistic Languages Traditional knowledge and doings Formal Knowledge/ Research History/ Myths/ Curiosities/ Traditions Values/ Attributes/ Differentials Social cultural technologies Events/ festivities/calendar Unique experiences / leisure/ hobbies/
- 30. SOCIAL Does it generatemore connections, joint action and things made in a “co” way ? ENVIRONMENTAL Does it optimize and generate techno – natural resources ? 4D RESULTS FINANTIAL Does it generate flows, wealth and wellbeing in the 4Ds ? CULTURAL Does it generate knowledge, criativity, experiences ?
- 31. SOCIOPOLITICAL RIGHTS + GOVERNANCE REPUTATION –6 ENVIRONMENTAL TECHNO- NATURAL POOR USE OF NATURAL RESOURCES -5 4D RESULTS FINANTIAL MONETARY + SOLIDARY 8-4-5+2= -1 SYMBOLIC - CULTURAL KNOWLEDGE + CULTURE KNOWLEDGE MANAGEMENT +2 SALLES +8
- 32. 4D Matrix 4D VALUE 4D GOALS 4DPROCESSES 4D RESOURCES 4D RESULTS
- 33. “Fora do Eixo”: 2009– 30% in currency , 70% in Collaborative 2010 – 15% in currency, 85% in Collaborative More than 88 millions circulated
- 34. Creating Creative andCollaborative Communities Financial Dimension MULTIDIMENSIONAL WEALTH CIRCULATE Generate fair flows of 4D resources and results CREDIT Systematization: indicators and measures for wealth beyond finance
- 35. Social Dimension NETWORK SOCIETY FinancialDimension 4D PROSPERITY COLLABORATE CELEBRATE CREDIT CIRCULATE Creating Creative and Collaborative Communities Environmental Dimension INFORMATION AND COMMUNICATION TECHNOLOGIES CONNECT CARE Cultural Dimension INTANGIBLE ASSETS COMPREHEND COMMUNICATE
- 36. YEahh !!! Anotherworld is possible ! We have resources, knowledge and people !! Lala Deheinzelin
- 37. THANK YOU ! My“nourishment”: is your statement! www.laladeheinzelin.com video articles publications Lala Deheinzelin lala@enthusiasmo.com.br