👆 👆
<—<—
CREATE
CONTENT
BUCKETS
Brought to you by www.wildstory.com
©2020 Wildstory
Marc Gutman
@marcgutman
👆 👆
<—<—
Brought to you by www.wildstory.com
©2020 Wildstory
Marc Gutman
@marcgutman
Coming up with content ideas,
having enough variety while staying
consistent, and ensuring your
content is serving your goals is no
easy task. 
By creating content buckets you can
know what content to create and
when you’re too heavy in a certain
area.
Here are the 8 content buckets I use
to keep my content calendar full and
balanced.
👆 👆
<—<—
1. Personal
Brought to you by www.wildstory.com
©2020 Wildstory
Marc Gutman
@marcgutman
About me. Stuff you might not know.
👆 👆
<—<—
2. Lessons via Stories
Brought to you by www.wildstory.com
©2020 Wildstory
Marc Gutman
@marcgutman
Teaching with storytelling.
3. Branding Insights
Brought to you by www.wildstory.com
©2020 Wildstory
Marc Gutman
@marcgutman
Branding and marketing expertise.
4. How To
Brought to you by www.wildstory.com
©2020 Wildstory
Marc Gutman
@marcgutman
Teaching step by step.
5. Podcast
Brought to you by www.wildstory.com
©2020 Wildstory
Marc Gutman
@marcgutman
BIG IDEAS from our guests. 💡
6. Translation
Brought to you by www.wildstory.com
©2020 Wildstory
Marc Gutman
@marcgutman
Book reports, distillation of other’s
ideas (with attribution & credit)
7. Show Your Work
Case studies, portfolio work, etc
8. BTS
Brought to you by www.wildstory.com
©2020 Wildstory
Marc Gutman
@marcgutman
Behind the scenes. A look behind the
curtain. 👀
Marc Gutman
@marcgutman
Brought to you by www.wildstory.com
©2020 Wildstory
Create buckets that are
specific to you, your
business, and
your strengths.
Hi, I’m Marc Gutman. I help
businesses design and craft brand
strategies that grow their business
and delights customers.
Follow me @marcgutman or send me
a DM. I’d ♥ to connect with you.

Create Content buckets

  • 1.
    👆 👆 <—<— CREATE CONTENT BUCKETS Brought toyou by www.wildstory.com ©2020 Wildstory Marc Gutman @marcgutman
  • 2.
    👆 👆 <—<— Brought toyou by www.wildstory.com ©2020 Wildstory Marc Gutman @marcgutman Coming up with content ideas, having enough variety while staying consistent, and ensuring your content is serving your goals is no easy task.  By creating content buckets you can know what content to create and when you’re too heavy in a certain area. Here are the 8 content buckets I use to keep my content calendar full and balanced.
  • 3.
    👆 👆 <—<— 1. Personal Broughtto you by www.wildstory.com ©2020 Wildstory Marc Gutman @marcgutman About me. Stuff you might not know.
  • 4.
    👆 👆 <—<— 2. Lessonsvia Stories Brought to you by www.wildstory.com ©2020 Wildstory Marc Gutman @marcgutman Teaching with storytelling.
  • 5.
    3. Branding Insights Broughtto you by www.wildstory.com ©2020 Wildstory Marc Gutman @marcgutman Branding and marketing expertise.
  • 6.
    4. How To Broughtto you by www.wildstory.com ©2020 Wildstory Marc Gutman @marcgutman Teaching step by step.
  • 7.
    5. Podcast Brought toyou by www.wildstory.com ©2020 Wildstory Marc Gutman @marcgutman BIG IDEAS from our guests. 💡
  • 8.
    6. Translation Brought toyou by www.wildstory.com ©2020 Wildstory Marc Gutman @marcgutman Book reports, distillation of other’s ideas (with attribution & credit) 7. Show Your Work Case studies, portfolio work, etc
  • 9.
    8. BTS Brought toyou by www.wildstory.com ©2020 Wildstory Marc Gutman @marcgutman Behind the scenes. A look behind the curtain. 👀
  • 10.
    Marc Gutman @marcgutman Brought toyou by www.wildstory.com ©2020 Wildstory Create buckets that are specific to you, your business, and your strengths. Hi, I’m Marc Gutman. I help businesses design and craft brand strategies that grow their business and delights customers. Follow me @marcgutman or send me a DM. I’d ♥ to connect with you.