2. Goal
To bring a
sustainable shift in
the lives of
deprived and
marginalized rural
communities,
through improved
access to
information in
peoples language.
3. Coverage Area
51 Villages of Shivpuri Block: 51000 Population
Urban Slums of Shivpuri City:1,20,000 population
4. Objectives
Empowering communities through
better information outreach.
To improve the health status within
the region, especially among
women, children and adolescent
girls.
To promote safe hygiene behaviors
through IEC on Water, Sanitation
and Hygiene
Helping communities outreach
information and implication on the
various schemes being implemented
by the government.
Promote local folk and culture
Promoting social entrepreneurship
through livelihood option knowledge.
To contribute to the empowerment
of socially deprived communities,
especially Sahariya and other
marginalized classes.
5. What has been done….
Application Submission to Ministry of
Information and Broadcasting
SACFA Clearance: Allocation of
Frequency: 107.8 FM
Setup of Hardware, Software and
Studio
KAP Analysis and Baseline survey
Narrow casting of programs
developed by the team
6. Training Programs
Imparted
Initial Orientation of
Village Reporters
Training on Basic
Recording
Training on Basic Editing
Training on Basic
Recording and Script
Writing
Narrow-Casting
Managing a Radio
Station
Advanced Recording,
Editing and Production
7. Human Resource
Station Manager- Yet To Be Inducted
Supervisors: 2
Village Reporters- 7 (This includes a
special mention of Ramvati Bai and
Champa –Sahariya Adivasi Women)
8. Plans for Revenue Generation
Tapping local shops and merchants
Linking with administration for
broadcast of public service
advertisements
Providing recording facilities at local
level
9. Hurdles
Staff turn-over
Unavailability of station manager
Coordination with district
administration-yet to be explored
Slow program content development-
subject to staff turnover
10. Action Plan for The Next Year
Installation and testing of Transmitter
Signing MoU with MIB
Developing signature music
Hiring a station manager on priority
Identifying and training of village volunteers on the
concepts and operations of a radio station
Exposure visit to share experience on successful
community radio stations
Training program on broadcasting, revenue
generation, basic hardware maintenance, trouble
shooting
Narrow casting and broadcasting of developed
and pre-developed program from UNICEF and
Other Agencies.
11. Launch Event
Tentatively planned for the last week
of January
Possible participation of UNICEF
country representative, state
representative and other specialist
which will facilitate coordination with
district administration.
One day event which will include visit
and inauguration of the radio station
