Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
CorporateBrandingLGD
1. CORPORATE BRANDING INFORMATION
LOGO
The Logo has two distinct elements:
• Image
• Text
The image has the following coloured leaf-like shapes:
Left: Blue (CMYK - C=87 M=44 Y=25 K=3)
Middle: Orange (CMYK - C=0 M=53 Y=100 K=0)
Right: Purple (CMYK - C=73 M=95 Y=0 K=0)
Text is the words Living Grace Dianella. Colour of words are:
Living = Purple (CMYK - C=73 M=95 Y=0 K=0)
Grace = Gold (CMYK - C=40 M=30 Y=100 K=4)
Dianella = Blue (CMYK - C=87 M=44 Y=25 K=3)
The font style is Calibri. When used as a Letterhead or other item, the
font is generally Regular, but when used on signage to be viewed from a
distance it is Bold.
TAG LINE
The tagline is “Sharing God’s Unconditional Love” and the colour is Gold
(CMYK - C=40 M=30 Y=100 K=4). Font style is Calibri Bold Italic.
CORPORATE COLOURS
There are four main colours:
Orange (CMYK - C=0 M=53 Y=100 K=0)
Purple (CMYK - C=73 M=95 Y=0 K=0)
Gold (CMYK - C=40 M=30 Y=100 K=4)
Blue (CMYK - C=87 M=44 Y=25 K=3)
A copy of the colour numbers and variations in shades is over
the page.
COLOUR MEANINGS
ORANGE - Change, Joy and Sunshine
BLUE - Depth and stability, trust, lyalty, wisdom, confidence,
intelligence, faith, truth, and heaven
PURPLE - Royalty, power, nobility, luxury and ambition
GOLD - Joy, happiness, intellect and energy
SYMBOLISM OF THE LOGO
The logo design symbolises the following:
• Three elements of the Godhead.
• The centre signifies the fire of God’s presence.
• The two sides represent the churches receptiveness to God
and others; the church’s openness and outward focus.
• The overall plant image - new life and growth
Living
Grace
Dianella
2. IMAGES FOR SIGNAGE
This is the image for the background on the business card, Facebook Banner
and signage at the front of the building. To create the sign, I used this image
four times, with every second copy flipped horizontally so they fit together.
A large sized copy of this photo is available upon request.
3. LINK TO COLOUR CHART
http://www.paletton.com/#uid=70B1c0ks7u+hxEHmDxxvbpvzDka
COLOUR NUMBERS
ARTWORK AVAILABILITY
THE CREATICIANS will hold a copy of all artwork, which is available upon
request.
We will supply you with a copy of the logo in various sizes for use on the
web and in printing.
If you have any further design or web needs, please do not hestitate to
conatct us.
THE CREATICIANS
8 GLOVER STREET
DIANELLA WA 6059
0402040008
hayleylsolich@gmail.com
www.thecreaticians.com.au